Everyday VOpreneur® with Marc Scott

A voiceover business can live or die by its habits - the small things you do every day that quietly add up to growth or to money left on the table. In this episode, Marc breaks down five bad habits that are probably costing you income and opportunity right now, and exactly how to fix each one. First: saying yes to everything. Not the jobs themselves, but the free revisions, the after-hours rush gi...

Last week's episode on incomplete marketing advice struck a chord, so Marc is back with five more. Same idea: these aren't bad pieces of advice, they're just not the whole story - and acting on half the advice is how voice actors end up spinning their wheels. First up, "you need to be everywhere." Marc disagrees. Spreading 5% of your effort across ten platforms beats nothing, but one or two platfo...

The VOpreneur Podcast was built to help you grow your voiceover business through marketing, and this week Marc gets back to exactly that. He walks through five pieces of marketing advice voice actors hear all the time - advice that isn't working. Not because it's wrong, but because it's incomplete. Send more cold emails. Marc runs a 24-25% response rate right now, and he didn't get there by sendin...

After the honest Voice123 data episode struck a nerve, Marc didn't want anyone getting stuck in the frustration. Strong feelings about online casting are easy to carry, and they can quietly infect your whole mindset about the business. So this week he flips the lens: where are his opportunities actually coming from right now? The answer is a lot of places - because he's been marketing his butt off...

One year ago, Marc rejoined Voice123 after nearly a decade away. Not to prove a point - he's never been the anti-online-casting guy - but because he wanted to speak about the platform intelligently again, from real, current experience. So he tracked everything for a year. This episode is the honest, data-driven report. He's upfront that this isn't an opinion piece. These are the numbers from his s...

A couple of days ago, Marc shared the trailer for his first docuseries - and he calls it the number one highlight of his career. In this episode, he tells the whole story behind it, because the win isn't the point. The timeline is. Marc has always been open about chasing documentary narration, right down to the vision he shared on a recent episode: family movie night, pizza in the basement, and pu...

Marc and his 14-year-old daughter just finished the latest season of Battle on the Beach. What does a home renovation show have to do with voiceover? More than you'd think. Three teams, the same room, the same brief, seven weeks - and every single week they produce three completely different results. Any one of them could win on any given day, and which one does comes down entirely to what the jud...

After a decade of coaching thousands of voice actors, Marc keeps running into the same obstacle above all others: time. Everyone knows what they should be doing to market their business. Almost nobody feels like they have the hours to do it. In this solo episode, Marc reframes the whole problem with one question: what can you do in 15 minutes? He makes the case that the real productivity killer is...

The summer series is over, and Marc spent a lot of it away from the office - resetting, thinking, and figuring out where his voiceover business goes from here. This has been an unusual year. AI hit his business hard, e-learning work he counted on disappeared, and he made a deliberate choice to step back from coaching and get back to voiceover. In this solo episode, he shares the five things he kee...

Marc spent nearly a decade away from Voices.com. Then, in July, he decided to give the platform another shot. Six weeks later, he had questions. In this episode of the Everyday VOpreneur Podcast, Marc is joined by Gina Scarpa, one of the top-booking voice actors on Voices.com, for a deep dive into how the platform actually works and how voice actors can get more from it. Originally recorded during...

Paul Vinger calls it "the unbearable awkwardness of marketing." He's an in-person guy - he connects easily face to face - but online, reaching out cold to total strangers still feels off. His question for Marc: where are the signposts that tell you you're going in the right direction, and what are the potholes to steer away from? In this Summer Series episode, Marc breaks down why the awkwardness...

Ryan Benes just retired from the Marine Corps after 22 years, and for the first time in his career, he has real time to invest in voiceover. His question for Marc: when you go from a few hours a week to full-time, where do you put that time so it actually moves the needle? In this Summer Series episode, Marc breaks down how to approach the full-time VO transition, what to keep doing, what to shift...

Rod Gonzalez is a bilingual voice actor working in both English and Spanish - and he's got three questions. Does it matter if you're the 51st person to submit on Voices.com? What are the real ingredients for a winning audition? And do any of these rules apply the same way in the Spanish market? In this Summer Series episode, Marc breaks down how Voices.com actually works, what the voice match scor...

Rosanna Pilcher is a narrator and voice actor who records under a pseudonym - and she has a problem. So much of social media marketing requires showing your face, being on camera, being "real." But what do you do when you can't reveal who you are? In this Summer Series episode, Marc breaks down creative options available to voice actors who need to build a brand and a following without ever showin...

Ali Lazari has her commercial and narration demos - but she wants to specialise in corporate narration and she's not there yet. Her question for Marc: what do you do in the meantime? Do you reach out to leads? Do you wait? Do you do nothing? Marc's answer: you don't sit on the sidelines. In this Summer Series episode, Marc breaks down every option available to voice actors who are working toward t...

Syan Newton is ready to record her first voiceover demo - but she has questions. How do you know when you're ready? How much should you spend? And how do you find the right producer? In this Summer Series episode, Marc gives Syan everything she needs to walk into that demo session with confidence. Inside this episode: How to know when you're actually ready to record - and why a good coach will tel...

Terry Briscoe is five years into his voiceover career and starting to see real momentum. His question for Marc: what do you do next? How do you take that leap from where you are to the next level? In this Summer Series episode, Marc gets honest about his own leveling-up process - including the year he booked zero agent jobs, the hot seat session that left him beat red in front of 121 people, and t...

Leigh Laird has been watching Marc Scott's documentary short videos on LinkedIn and wants to know everything - how he picks topics, how he writes scripts, how he produces the videos, and whether the strategy is actually working. In this Summer Series episode, Marc pulls back the curtain on the full DocuShort strategy - from the AI-assisted scripting process to the one-to-two hour production workfl...

Cameron Pister has been working her CRM leads through a full sequence and getting no response. Her question for Marc: what do you do when someone goes through your entire follow-up cycle without ever getting back to you? Do you start them over? Find a new contact? Or just let them go? In this Summer Series episode, Marc walks through his exact strategy for handling dormant leads - and explains why...

Fred North has spent over 20 years building a full-time voiceover business on direct marketing - primarily retainer work with radio and TV stations. Now he wants to add a pay-to-play platform to the mix. The problem? He has no idea where to start. In this Summer Series episode, Marc Scott breaks down the four pay-to-play platforms worth considering in 2026, gives his honest take on each one, and e...

Are voice actors now expected to be on call 24/7, travel with gear everywhere they go, and never miss an audition? That's the question audiobook and narration voice actor Amy Tallmadge brought to Marc Scott after hearing some interesting conversations at VO Atlanta - and the answer might give you permission to actually enjoy your next vacation. Marc gives his honest take on whether the industry ha...

Did you know that roughly 50% of consumers are now using AI-powered search? And that number is only going up? In this Summer Series episode of the VOpreneur Podcast, voice actor Cody Rock asks the question that every voice actor with a website needs to hear right now: what is the difference between SEO and GEO, and how can voice actors use both to get in front of more buyers? Marc Scott breaks dow...

Is your voice over business down and nothing you try seems to be working? In this Summer Series episode of the VOpreneur Podcast, UK voice actor James Brown asks the question that a lot of VOPreneurs are quietly panicking about right now: my business is down thirty percent, I'm marketing more than ever, what should I focus on to come out the other side intact? Marc doesn't sugarcoat it. His eLearn...

Ever feel like you need a full studio setup before you can start showing up online? In this Summer Series episode of the VOpreneur Podcast, voice actor Laura Doman asks Marc Scott the question so many VOPreneurs are thinking: what equipment and software do you actually need to start live streaming, podcasting, and creating courses? Marc's answer might surprise you — because he started with nothing...

Spending $2,000–$3,000 on a voiceover demo is one of the biggest investments a voice actor can make, and one of the easiest to get wrong. In this episode, Marc Scott shares five red flags that should stop you from signing on the dotted line with the wrong demo producer, drawn from his own recent experiences working with J. Michael Collins and the Demo Dream Team. Inside this episode: 👉🏻 Why one-...