Bizzabo

Event Experience

Business EN ↓ 100 episodes

Event Experience brings the best and brightest Event Experience Leaders together to share stories, tips, and lessons learned from creating some of the world's biggest events. Featuring conversations about event marketing, event management, audience engagement, and how to measure event success.

Author

Bizzabo

Category

Business

Podcast website

www.bizzabo.com

Latest episode

Jun 26, 2026

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Episodes

Corporate social responsibility in events: It's just good business with Pauline Kwasniak 04.03.2024

In this enlightening episode, we're joined by Pauline Kwasniak, a seasoned event professional and advocate for integrating corporate social responsibility (CSR) in events. As CEO at Finedeeds.com — a platform for businesses and events to engage employees and measure their collective social impact — she discusses the importance of CSR in creating memorable and impactful events.  She emphasizes that...

Mud, music, and grit: Building the ultimate festival community with Billie Jo Aasen 26.02.2024

In this episode of Event Experience, host Rachel Moore sits down with Billie Jo Aasen, CEO of The Festival Company, to dive into the muddy waters of organizing Canada's largest mud and music festival: Extreme Mudfest, a four-day mud and music festival located in Cold Lake, Alberta, Canada. With a decade of experience under her belt — and a journey from aspiring country singer to festival mogul — A...

Turning post-event data into event success with Nicola Kastner and Jon Wolff 19.02.2024

Tune in as Host Rachel Moore dives into the intricacies of using post-event data to shape future event successes with industry experts The Event Strategist Founder Nicola Kastner and Lenovo Global Events Manager Jon Wolff.  The discussion opens up the challenges of analyzing event data , the potential of AI in streamlining this process, and the practical steps toward transforming these insights in...

Maximizing ROI and relationships through micro-events with Aleksandra Panyukhina 12.02.2024

Say hello to Aleksandra Panyukhina, the Director of Experience Marketing at Pixelz, who brings more than 12 years of expertise in the events industry to this episode of Event Experience.  Listen in as Panyukhina (pronounced Pan-YOO-keenah) discusses the importance of creating intimate, memorable experiences — aka micro-events — that foster genuine connections and trust. For Panyukhina, these small...

Aligning event technology, design, and experience with Google's Ryan Howard 05.02.2024

Join Event Experience host Rachel Moore as she invites Ryan Howard, Senior Technical Program Manager at Google, to delve into the integration of technology in event spaces. Howard has more than 30 years of experience in engineering and technology, and his role at Google involves leading the technological strategy for the giant's global event spaces, supporting various business units, and driving t...

Cultivating event team success and longevity with Ashley Ronkowski 29.01.2024

In this episode, Event Experience host Rachel Moore interviews Ashley Ronkowski, a seasoned event professional with extensive experience in event planning and marketing. Ronkowski shares her comprehensive approach to event management, emphasizing the importance of being prepared and having a versatile event kit. She discusses her recent role at Calm and her journey through various facets of event...

Building community while merging physical and virtual event spaces with Arianna Black 22.01.2024

Welcome to the Event Experience podcast by Bizzabo! This episode features Arianna Black, the Director of Events and Digital Experiences for Women in Product.  Join Black as she delves into her extensive background in event production and explores her current role at Women in Product . She shares her insights on creating engaging virtual and physical event spaces while emphasizing the importance of...

Building an iconic festival experience with SXSW's Hugh Forrest 15.01.2024

In this episode, host Rachel Moore sits down with Hugh Forrest, the Co-president and Chief Programming Officer of SXSW. With roughly 35 years of experience with SXSW, Forrest explores the evolution of this monumental event and its impact on — and takeover of — Austin, Texas.  He delves into the complexities of managing a city-wide festival, emphasizing the importance of community engagement and ad...

2024 event trends and insights from the industry's top leaders 08.01.2024

Join us as we dive into the future of event planning! This episode explores event trends and insights for 2024, particularly conscious conferencing, DE&I, sustainability in event planning, the evolving dynamics of sponsorships, and the increasing role of AI and event tech in enhancing attendee engagement.  The conversation offers a comprehensive outlook on how these elements will shape the future...

Maximizing post-event impact by building a year-round marketing machine 01.01.2024

In this dynamic episode about maximizing post-event success, host Lauren McCullough — Bizzabo's VP of Marketing — is joined by this panel of experts:  Monique Ruff-Bell, Head of Events, TED Gianna Gaudini, Event Strategist, Advisor, and Author of The Art of Event Planning Anthony Kennada, Cofounder and CEO, AudiencePlus These three industry insiders delve into the essentials of nurturing and conve...

From model and actor to experience-driven event producer with Eric Rutherford 18.12.2023

In this engaging episode of the Event Experience podcast, Eric Rutherford — Senior Producer at 15|40 Productions and former Director of Events at Hollywood Reporter — shares his fascinating journey from being an actor and model to becoming a celebrated event producer. He discusses his passion for creating impactful, emotional experiences through events and his transition into the industry, emphasi...

Navigating Event Tech and Sustainability with Adam Parry 11.12.2023

In this episode, Adam Parry, the Cofounder and Editor of Event Industry News , shares his extensive experience and insights into the evolving world of event technology and sustainability. He discusses the triumphs and challenges of organizing Event Tech Live and Event Sustainability Live . Parry reflects on the expansion of Event Tech Live into North America and the inaugural Event Sustainability...

Harnessing AI in event management with Atlassian's Josh Shepherd 27.11.2023

In this episode, Josh Shepherd, the Head of Event Technology and Innovation at Atlassian, delves into the evolving landscape of event technology. With a rich background working for companies like Microsoft, BW Events Tech, and Swoogo, Shepherd discusses how technology — especially AI — is reshaping attendee experiences in both digital and in-person events.  Shepherd shares insights from his role a...

Wheels Up: Crafting Engaging Employee Events with Delta's Marrah Thomas 20.11.2023

In this engaging episode, we sit with Senior Manager of Global Internal Events and Conferences at Delta Air Lines, Marrah Thomas. She shares insights into the dynamic world of corporate event planning, emphasizing the importance of creating meaningful employee engagement events. Thomas explores the crucial role events play in building company culture and fostering employee engagement, particularly...

Shaping events in 2024: Networking, AI, inclusion, sustainability, and more with Will Curran 13.11.2023

In this episode, Event Experience podcast host Rachel Moore interviews Bizzabo Head of Klik Will Curran (aka the founder of Endless Events ).   Curran discusses the evolution of event management, emphasizing the integration of data analysis and the growing influence of AI in the events industry. He shares his experiences with Klik technology, which provides more in-depth data for in-person events...

Crafting captivating events with industry veteran Yvonne McNair 06.11.2023

In this episode, we sit down with Yvonne McNair, the Chief Experience Officer and Founder of Captivate Marketing Group . A two-time Emmy-nominated event producer with 20 years of experience in the events industry, McNair shares her journey from the music industry to establishing her own business.  McNair — one of our 2022 Top Event Experience Leaders — is known as a powerhouse behind the scenes, c...

How the Financial Times event team drives growth at scale 16.10.2023

This episode — which aired recently as a webinar — provides a deep dive into the strategic world of event management, spotlighting the strategies and experiences of FT Live, the event arm of the Financial Times.  Managing Director of FT Live Orson Francescone and Bizzabo's Experience Lab Head Oren Berkovich explore the nuances of managing and scaling 200+ FT Live events annually. Francescone empha...

What's changed (and what hasn't) about in-person gatherings 25.09.2023

Join us for a dynamic episode about the state of in-person events today — based on responses from more than 4,000 organizers and attendees who participated in Bizzabo's in-person B2B conference survey from June 2023.  In this podcast episode, you'll hear from Kathryn Frankson, the Global Director of Marketing for Money 20/20; Carina Bauer, CEO of IMEX — the largest global trade show for the events...

Crafting an engaging, quota-crushing sales kickoff 18.09.2023

It's that time again: You're gearing up for your next sales kickoff (SKO). In this episode of Event Experience, we'll share how you can outdo last year's event, blend education with celebration, and set your sales and go-to-market teams up for a triumphant year ahead. Reimagine your SKO and gain insights to elevate your internal gatherings in this timeless discussion featuring industry experts Ker...

Debunking Diversity and Inclusion Myths in the Events Industry with Mita Mallick 11.09.2023

In this episode, we talk with Mita Mallick about how her own event experiences inspired her to write a book debunking myths about inclusion.  Mallick is head of inclusion, equity, and impact at Carta and previously led diversity & inclusion and cross-cultural marketing at Unilever. Her inclusive culture-building efforts led to Unilever's gender-balanced management and recognition as the #1 Company...

Lights, camera, engagement! Crafting personalized experiences with Dropbox at Sundance 04.09.2023

Would you believe that more than half of the feature films at the Sundance Film Festival rely on Dropbox ? It's true! In this episode, we host Vanessa Karlsson Dorau, Head of Global Events and Experiences at Dropbox, as she delves into two powerful engagement activations at the 2023 Sundance Film Festival.  Vanessa underscores Dropbox's strategic alliance with IndieWire Studio, which paved the way...

Rebranding and Transforming IMEX from Frankfurt to America with Carina Bauer 28.08.2023

In this episode, IMEX CEO Carina Bauer discusses the meticulous planning required to execute large-scale events with her hardworking team of 83. Bauer took on the monumental task of revamping IMEX Frankfurt, which underwent a significant technological shift and a much-anticipated rebrand after two decades.  Bauer talks about IMEX's diverse global audience and how the brand's objectives transcend m...

Unboxing Success by Creating Memorable Roadshow Experiences with Evan Babins 21.08.2023

In this podcast episode, Evan Babins, Experiential Marketing Specialist at Bond Brand Loyalty, discusses his experience producing successful roadshow events in four cities for a software client. The events brought together small- to medium-sized businesses in the accounting and financial services industry. Babins sheds light on the complexities of planning successful events and the importance of p...

Building Influencer and Partner Relationships While Crafting Immersive Experiences with Mike Allton 14.08.2023

In this episode, Agorapulse Head of Strategic Partnerships Mike Allton dives deep into his experience as an event producer and his journey from virtual events with influencers to hosting the Agency Summit with more than 3,000 attendees.  Mike shares insights into marketing tactics and relationship ROI, emphasizing the importance of talking to the target audience to understand their challenges and...

Empowering Attendees by Delivering Transformative, Actionable Event Takeaways with Howard Givner 07.08.2023

In this episode, hear from Howard Givner, Senior Vice President of Knowledge and Innovation at PCMA (Professional Convention Management Association), as he shares insights on creating meaningful event experiences and discusses EduCon. You may also know Givner as the former founder and CEO of the Event Leadership Institute, which PCMA acquired. Tune in to this episode to learn more about empowering...

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