Entrepreneurs United

This episode is a tribute to Rich Wilson , President and CEO of Paul Davis Restoration, and a leader whose impact reached far beyond the companies he led. Originally recorded as a candid conversation on leadership and entrepreneurship, this re-released episode captures Rich’s philosophy on accountability, culture, mentorship, and what it truly means to lead without excuses. Rich believed leadershi...

52 episodes. One year. The lessons that actually mattered. In this special Entrepreneurs United year-in-review episode, John St. Pierre and Rich Hoffmann break down the most impactful insights they pulled from a full year of conversations with leading entrepreneurs, operators, and thinkers. This isn’t a highlight reel. It’s a reflection on what stuck, what changed how they lead, and what they’re c...

You’re closing deals. Revenue looks strong. So why does your business still feel broke? In this episode, Austin McMillian delivers a hard truth most entrepreneurs avoid: sales do not equal success. If you’re not tracking the right numbers, you’re working harder than a W2 job for less freedom, more stress, and thinner margins. We unpack why service-based business owners get stuck chasing growth whi...

Most entrepreneurs are stuck in a sales cycle that feels exhausting, awkward, and ineffective. Endless follow-ups. Discount pressure. Conversations that stall instead of close. In this episode, John St. Pierre and Rich Hoffmann sit down with award-winning sales strategist and coach Justine Beauregard to challenge everything entrepreneurs have been taught about selling. Justine explains why follow-...

Most entrepreneurs are using AI to save time. But what if it's costing you your edge ? In this episode, we’re joined by Jim Edwards , the OG of copywriting and content strategy, to unpack one of the most overlooked dangers in modern business: the rise of "pretty good" AI content . Jim breaks down why relying on AI for sales copy, blogs, and social media is creating a flood of mediocr...

Mark Zuckerberg says you should only hire someone if you'd be happy to work for them in an alternate universe. But John and Rich push back: could that mindset quietly lead to building a team of “lookalikes”? In this episode, they unpack the risks of hiring for comfort over complement, how values alignment trumps personality match, and why culture-fit hiring often misses the mark. Whether you&#...

Are your marketing reports showing high ROAS and CTR, but your profits are flat? You are not alone. In this episode of the Entrepreneurs United Podcast, John St. Pierre and Rich Hoffmann sit down with John Moran , co-founder of Solutions 8 and strategist behind over $150 million in ad spend. John breaks down why traditional platform metrics—like likes, clicks, and conversions—are no longer reliabl...

What if you focused on keeping your customers (and employees) instead of just finding new ones? Join us with retention expert Joey Coleman to get the 8‑phase playbook every founder needs.

What would you do if your business faced a crisis tomorrow? In this episode, we sit down with PR strategist and crisis expert Mike Swenson, founder of CrisisTrak , to break down the 5-step system every entrepreneur needs to be ready for their worst day in business. From social media slip-ups to legal issues, wire fraud, and brand-threatening headlines — Mike explains how to prepare, respond, and c...

Most entrepreneurs budget the wrong way. Are you one of them? In this episode, John St. Pierre and Rich Hoffmann unpack the brutal truth behind traditional budgeting and reveal the strategy that helped cut 2 million dollars in expenses while increasing profit: zero-based budgeting . If you're building your 2026 plan by tweaking last year’s numbers, you're likely just carrying over waste. T...

Serial entrepreneur Heidi DeCoux joins us to share how her new startup, Cashflowy , is helping solopreneurs take control of their finances using AI. From ditching spreadsheets to tracking the right KPIs, Heidi breaks down how creators, coaches, and freelancers can finally understand their numbers, keep more of what they earn, and work fewer hours. We talk about the rise of AI-backed humans, the bi...

Most entrepreneurs chase revenue, then wonder why there’s no profit left at the end of the year. In this episode, Profit First author Mike Michalowicz joins hosts John St. Pierre and Rich Hoffmann to break the cycle. Mike explains why flipping your formula to “Revenue minus Profit equals Expenses” changes everything. You’ll learn how to: Expose hidden inefficiencies and pricing mistakes Balance pr...

What if the hardest decision is the one that unlocks your next level? In this episode, John St. Pierre and Rich Hoffmann dive deep into why strategic endings are critical for entrepreneurial growth . Inspired by a powerful conversation with winemaker and business leader Jay Raffaldini, they explore the mindset behind cutting ties; whether it's with an underperforming employee, a stale partners...

Every entrepreneur wants more customers. Few are willing to do what it really takes to earn their trust. In this episode, marketing and sales expert Marcus Sheridan joins John and Rich to share the communication playbook that helped him turn a struggling pool company into a multi-million dollar brand. Marcus reveals the "Big Five" questions every buyer is thinking about but most business...

Entrepreneurs, are you living in a fishbowl without even knowing it? In this episode of the Entrepreneurs United Podcast , Tim Regan, author of Shatter Your Fishbowl , and his daughter Madeline share powerful lessons on breaking free from scarcity, embracing risk, and living the Two Comma Life. Tim opens up about the fears that once held him back, how he shattered his own fishbowls, and why abunda...

Why is the Dead Sea dead? Because nothing flows in, and nothing flows out. In this episode, John St. Pierre and Rich Hoffmann use this powerful metaphor to explore why relationships, both personal and professional, stagnate without movement. They dig into the tough questions every entrepreneur should ask: Who is adding value to your circle, and who is quietly draining it? How do you know when it i...

In this episode of the Entrepreneurs United Podcast, hosts John St. Pierre and Rich Hoffmann sit down with Lee Benson, a seasoned entrepreneur with multiple high-value company exits. Lee dives into the concept of acting like the CEO of your own role and introduces his 'Mind Management System,' a groundbreaking approach to aligning every team member toward value creation. Lee shares: Why ex...

EP 263: Where SMBs Should Really Start with AI w/ Dan Goodstein AI is changing everything—but where should small and medium-sized businesses begin? In this episode, Dan Goodstein (President of IRPA AI and founder of TheBusinessTherapist.org) joins us to break down how entrepreneurs can leverage AI for real results. From automating sales and marketing to optimizing operations and productivity, Dan...

Mastering Sales & Scaling Revenue with James Donovan What do door-to-door sales in Australia and high-ticket deals for CPAs have in common? James Donovan. In this episode, James shares how he went from knocking on doors to building a company that delivers high-margin clients to fractional CFOs and accountants. We dive into his approach to lead generation, sales process optimization, and how he...

How do you build wealth that lasts beyond you? In this episode of the Entrepreneurs United Podcast , hedge fund veteran and North Carolina winery owner Jay Raffaldini joins John St. Pierre and Rich Hoffmann to share powerful lessons on entrepreneurship, adaptability, and multigenerational wealth. Jay unpacks why most family wealth disappears by the third generation, how to structure businesses so...

This week, we’re joined by Jake “The Wizard” Tlapek , CGO of Finch and no-fluff marketing strategist helping entrepreneurs turn confusion into clarity and clarity into growth. In this high-impact conversation, Jake breaks down: Why 99% of businesses are ignoring the biggest free marketing opportunity The "One Strategy, One Offer, One Channel, One Year" framework How to fire yourself from...

In this episode of the Entrepreneurs United Podcast, hosts John St. Pierre and Rich Hoffmann break down the Transition Curve every business owner experiences. From the rush of uninformed optimism to the low point of crisis of meaning , they explain how to recognize if you are facing a temporary challenge or a sign it is time for a major change. You will learn: How to push through tough times with...

In this powerful episode of the Entrepreneurs United podcast, executive coach and author David Ian Wood (Get Paid For Who You Are) unpacks the mindset shifts and practical tools entrepreneurs need to escape overwhelm and operate like true CEOs. David introduces the concept of our three internal personas —the Worker, the CEO, and the Creative—and explains how most leaders stay stuck in reactive mod...

What if your health is your greatest business strategy? In this powerful episode, former NFL player and founder of Agentis Longevity, Jimmy St. Louis, shares how elite entrepreneurs can optimize their performance by thinking more like athletes. From personalized diagnostics to values-based living, Jimmy offers a clear roadmap to help you live longer and lead better . If you're ready to move beyond...

In this episode of Entrepreneurs United, hosts John St. Pierre and Rich Hoffmann sit down with Vince Perri, an entrepreneur, business broker, and certified exit planning advisor. Discover why preparing for an exit is a smart move for every business owner, and how building a well-oiled machine can give you ultimate freedom, whether you decide to sell or keep your business. You’ll learn: The most im...