Engaging Marketeer

This week on The Engaging Marketeer, Darren is joined by business coach and podcast host, Suzy Hunt. Suzy discusses how she got into both business coaching and podcasting, as well as the common difficulties people face around podcasting. Main areas: How she became a coach How she got into podcasting How to come up with interesting topics Finding guests Best way of promoting your podcast Top tips f...

On this week's episode of The Engaging Marketeer, Natalie Arabella, a former party animal turned gym obsessed personal trainer. Natalie discusses the difficulties of this transition as well as many other business areas she has branched out into. Key talking points include: Her life as a "Wild child" How she transitioned from party animal to PT Her routine and how she stays motivated Other business...

A tale of a stolen bike, a useless police force and recorded conversation with a convicted drug dealer! On this episode of the Engaging Marketeer, I'm telling the story of how I managed to use social media to bring my daughter's motorbike back into her possession, while the police sat around and did nothing. Over the course of a very angry week, I was forced to take action and take on my most aggr...

Attention all aspiring podcasters... This week on the Engaging Marketeer, I'm joined by a podcasting GENIUS in Kane Baron. Kane is the head of the podcast division at Progressive Media, the biggest podcast agency in the U.K. In this episode, Kane gives incredibly valuable advice for anyone looking to start or grow a podcast, and shares insights into Progressive Media's strategy for podcasts such a...

Why AI is DANGEROUS! In today’s episode of the Engaging Marketeer, I'm joined for a conversation about artificial intelligence by our Content Team Leader John Murray. Together, John and I are discussing the dangers of artificial intelligence, but not in the ‘robots are going to overthrow society and kill us all’ sense. Instead, they’re looking at AI’s development and future from digital marketing...

There's remote working, and then there's working from a Maltese island! Today on the Engaging Marketeer, I'm talking to video director, filmmaker and BNI member Tommi Murshed-Parish. Tommi is based on the island of Gozo, located just off Malta, which is where he carries out all of his video and BNI work. Tommi is an expert on video, which is why he was able to take this interview on the side of a...

'All my business comes from word of mouth' Please don't say this sentence to me. It will infuriate me, and in this episode of the Engaging Marketeer, I'm explaining why this is total nonsense. Now, if you have no ambition to improve, grow or scale your business, then I can understand if the idea of winning more business is unappealing to you. However, if you want your business to reach the levels...

Would you rather work with the Chinese government as a diplomat, or write content for websites? For me, that would be an easy choice... Luckily, in this episode of the Engaging Marketeer, I'm speaking to somebody who has done both! I'm speaking with Angela Pickett, a former foreign diplomat for the Australian governnment, who now specialises in copywriting online. Angela and I are discussing topic...

WARNING: This stand-up routine is very dark, and I'm not sorry for it. Last week, I made my epic return to the stand-up comedy stage for the first time in four years, performing at Wirral Mencap's Legends Comedy Night. Here is my routine in all of its offensive glory. I won't spoil anything for you, but if you are easily offended, it might be best to return for next week's podcast. Huge thank you...

Do you know how to master the psychology of communication? Whether you're focused on writing or speaking, content expert Alia Coster can help you do exactly that. Her four pillars for success aim to help people who aren't naturally strong communicators to take full control of their business communication endeavours. Alia and I are discussing this in this week's episode, along with so much more, in...

I'm a geek, and geeks usually don't like talking to people, so how do I manage to bring visitors to BNI meetings every week in my quest to break into the top 10 members in the UK and Ireland? Here's my digital marketing approach to traditional networking. It's nerdy, but you don't need to be a nerd yourself to use it, and you should find it highly effective. I talk about DuxSoup in this podcast, a...

This week on the Engaging Marketeer, I'm joined by a very good friend of mine who I've known a long time and is also a client of Engage Web’s, Janine Evans. Janine is an Avon sales leader who has often been misinterpreted by some people in the past as being just a network marketer, even by people in her own family. Every time, she's proven the doubters wrong, building an Avon business worth over s...

How do you know what type of marketing is right for you? Well, it's a tough question, as I explain in this week's podcast. From Google Ads and Facebook Ads to traditional search engine optimisation (SEO), knowing what service will be most beneficial to you is also a matter of understanding what your short-term and long-term goals as a business are. In this episode, I go through some different type...

What 'is' copywriting? To some people, it's a mystery. For my guest this week, it's a 'Mistery' that comes naturally. I'm joined in this podcast by Vishma Mistry, the founder of Mistry of Words, a specialist copywriting business where she helps other businesses connect to their audience online through the power of words. In this episode, Vishma and I are discussing her background in copywriting an...

'I tried digital marketing and it didn't work' In this episode of the Engaging Marketeer, I'm addressing some of the critiques he hears from people who haven't had good experiences with services like Facebook Ads and email marketing from digital marketing agencies. I know why it is that people often have bad experiences with digital marketing, and I'm here to explain that it doesn't have to be thi...

Two networking veterans talk... networking! In this episode of the Engaging Marketeer, I'm joined by the host of The Business Network Chester, Simon Edmondson. As two seasoned networking veterans, Simon and I discussing everything about his journey and The Business Network Chester, from its storied history to its exciting future. Some of the topics covered in this podcast include: Similarities and...

Today on the Engaging Marketeer, I'm answering the age-old question that businesses with an online presence wrestle with all the time - should you list your prices on your website? Well, safe to say it's a complicated question to ask. To answer it, I hearken back to my experiences working as the web designer for Game, and weigh up the pros and cons of what listing your business' prices online can...

Today on the Engaging Marketeer, I'm talking all things SEO with Logan Bryant, who's a specialist in process-driven SEO and inbound demand generation. In this podcast, Logan and I are talking about the weird and wonderful world of SEO as it stands in 2023. This includes the various forms through which success in SEO can be measured, as well as the many changes that are sure to be coming to the ind...

Did we mention Darren’s done a TEDx Talk? Well, if you didn’t know before, you certainly do now! In the latest episode of the Engaging Marketeer, Darren’s reflecting on exactly what it was like going up on the famous TEDx stage and delivering his talk on cyberbullying. Looking back on all the excitement and anxieties he felt beforehand, Darren explains what he’s learned about his abilities as a sp...

Have you ever suffered from corporate burnout? Sue Parker, Darren's wonderful guest this week, has done, and she explains exactly what that can be like when working in a high-pressure business environment. Sue has been a successful 'woman in tech' for a number of years, but when the stress of the corporate world forced her to hit a wall, she chose to change the direction of her career. Now, she's...

Ever wanted to go live on TikTok? Even if you're not the most avid TikTok user, you'd be surprised at how much reach you can get with TikTok Lives compared to going live on Facebook or Instagram, for example. The only problem is that TikTok reserves the ability to go live for accounts with over 1,000 followers... ...however, there is a way around this, and in this podcast, I'm explaining exactly h...

What were you doing at 17? If you're anything like me, you were probably messing around in bowling alleys with your mates. However, that wasn't the case for Carl Hewitt, this week's guest on the Engaging Marketeer. Carl, along with his business partner Reece, set up a marketing agency at the age of 17. In this podcast, Carl and I discuss what it was like for him starting as a young entreprenuer in...

I'm doing a TEDx talk! I'm not sure if I've mentioned this to anyone yet as I'm usually very good at keeping exciting news such as this to myself, but I just couldn't keep it in any longer... In all seriousness, in this podcast, I'm looking ahead to what is a massive moment for me, as well as expressing the range of feelings I've been experiencing towards the talk. Of course I'm buzzing with excit...

Ever had a clear instruction from the universe? Today on the Engaging Marketeer, I'm speaking to Emma Shaw. Emma is the founder of the Rebel Yell Club, a company that helps other businesses get the absolute best from themselves. Emma and I are discussing the factors that drive her desire to help people, the types of businesses and clients she tends to help out the most and why she loves to be a re...

If it's hard to do, Ash Poole wants to have a crack at it! Due to undiagnosed learning difficulties, Ash was often thought of as the "naughty kid" in school and told he would never amount to anything. He took that as motivation to take on some of the toughest vocations out there - the Royal Marines, bodyguarding, mechanics and robotics, and even working in sewers - to prove the naysayers hopelessl...