Linette Cottrell/Coach/Accountant/Writer

EmpowerHER Business Podcast

Business EN ↓ 120 episodes

Welcome to the EmpowerHER Business Podcast — the unapologetic space for Black women entrepreneurs building bold businesses and beating the odds in their FIRST FIVE years. Here, we talk about the real journey: money, mindset, and the messy middle that nobody warns you about. From beating the 97% failure rate to mastering your cash flow and building a business that lasts, this is where you’ll find the clarity, confidence, and community to keep going. In our weekly episodes, host Linette Cottrell — accountant, coach, and advocate for Black women founders — brings you bold conversations, survival...

Author

Linette Cottrell/Coach/Accountant/Writer

Category

Business

Podcast website

www.wocib.org

Latest episode

Jul 8, 2026

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Episodes

How Princess Booker Built a Legacy Brand for the Next Generation 08.07.2026

Identity is your greatest business asset. In this inspiring conversation, host Linette Cottrell sits down with Princess Booker to explore what it truly means to build a business that reflects who you are—and leaves a lasting legacy. As the niece of Bob Marley and granddaughter of Cedella Marley Booker, Princess shares how her brand, Nine Mile Babies , grew from cherished childhood memories in Jama...

Women & Money Pt.4: Breaking the Cycle That Keeps Women Stuck 29.06.2026

What if the biggest barrier to financial confidence isn't knowledge—it's a cycle? Fear leads to avoidance. Avoidance creates intimidation. Intimidation reinforces fear. And the cycle continues. In this Soul Spa reflection, Linette explores the pattern that keeps many brilliant women financially stuck. For generations, women have been taught to see money as complicated, intimidating, or b...

Redefining Wealth: An Exhale Every Black Woman Needs 24.06.2026

Success isn't just about what you're building—it's about whether you get to experience peace while building it. After the stress of tax season, it's time for an honest conversation about mental health, support, wealth, and the pivots that shape our entrepreneurial journeys. In this EmpowerHER Financial Table discussion, Linette Cottrell welcomes back Rhonda, Monique, and Nikki...

Women & Money Pt.3: Build Financial Confidence as a CEO 22.06.2026

Your business can only grow as far as you're willing to lead it. And that includes leading the financial side—not just the creative or operational side. In this Soul Spa reflection, we continue the conversation around women, money, and financial leadership. Building on our previous discussion about emotional avoidance and business growth, we go deeper into what it means to step into financial...

Money Mindset Every Black Woman Entrepreneur Needs 17.06.2026

Your money mindset can either grow your business — or quietly hold it back. In this powerful roundtable conversation, host Linette Cottrell sits down with three accomplished Black women entrepreneurs to unpack how beliefs about money impact confidence, pricing, growth, and long-term business success. Featuring Kiah Akosua Asabea of Sirius Web Solutions, branding strategist Bernice Jackson of Rise...

Women & Money Pt.2: You Can't Scale or Grow What You Emotionally Avoid 15.06.2026

Your business may be growing—but are you growing with it? You can't sustainably scale what you continue to emotionally avoid. In this Soul Spa reflection, Linette explores what happens when a business begins expanding while the founder remains disconnected from the financial leadership required to support that growth. Many women entrepreneurs work hard to attract more clients, increase revenu...

Got a Business Idea? Here's How to Make It Real 10.06.2026

Have a business idea you can’t stop thinking about—but keep talking yourself out of it? What if the idea sitting in your spirit is the very thing you're meant to build? In this episode of the EmpowerHER Business Podcast, host Linette Cottrell sits down with Lisa Ascolese, widely known as "The Inventress," to discuss what it really takes to turn an idea into a successful business. Li...

Women & Money Pt.1: Why Women Fear Money and Avoid Finances 08.06.2026

Money can feel heavy before we even look at the numbers. If finances make you anxious, avoidant, or overwhelming—you’re not alone. In this Soul Spa reflection, we begin a gentle conversation around women and money: the fear, hesitation, and disconnect many women entrepreneurs feel when it comes to finances. For generations, women were rarely included in conversations around ownership, investing, w...

The Hidden Barriers Blocking Black Women Entrepreneurs 20.05.2026

Black women entrepreneurs deserve more than inspiration — we deserve access, visibility, wealth, and real opportunities to thrive. In this powerful conversation, Shaheewa shares what it truly takes to build sustainable impact, advocate for Black businesses, and lead without losing yourself in the process. From federal litigation to founding the Broward County Black Chamber of Commerce, Shaheewa op...

Startup Reality for Black Women Entrepreneurs 06.05.2026

Everyone shares the highlight reel of entrepreneurship — but not the breakdowns behind it. Amber Epperson opens up about the real journey, the mistakes, and the mindset shifts that changed everything. Host Linette Cottrell talks with Amber Epperson, Founder and Scent Strategist of The Scented Vine, about building a business at the intersection of storytelling, science, and scent — while navigating...

Lazy or Misdirected Pt.4 FINAL: Execution, Not Perfection 04.05.2026

What if the thing blocking your results isn’t effort—but completion? Progress doesn’t come from perfect ideas. It comes from finished ones. In this reflective Soul Spa moment on the EmpowerHER Business Podcast , Linette closes the series by shifting the focus from perfectionism to execution. Many Black women entrepreneurs in their first five years stay in cycles of refining, adjusting, and prepari...

Lazy or Misdirected Pt.3: Stuck in Perfectionism? 27.04.2026

You’re doing the work—but waiting until everything is perfect to move forward. Perfectionism may be the quiet reason your results feel delayed. In this reflective Soul Spa moment on the EmpowerHER Business Podcast , Linette explores how perfectionism can disguise itself as productivity. For many Black women entrepreneurs in their first five years, the desire to get it “just right” can slow momentu...

Reinventing Life For Black Women 22.04.2026

What happens when you give yourself permission to reimagine your life? In this inspiring conversation, three brilliant women share how travel, art, and courageous transitions unlocked their purpose and power. Host Linette Cottrell sits down with Tania P. Brown, Bianca Nelson, and Christine D. Johnson to explore how bold decisions, creative expression, and global experiences can transform the way w...

Lazy or Misdirected Pt.2: Effort That Doesn't work 20.04.2026

You’re putting in the effort—but the results still aren’t showing up. In Part 2, we go deeper into why hard work alone doesn’t always lead to growth. In this reflective Soul Spa moment on the EmpowerHER Business Podcast , Linette continues the conversation around feeling “lazy” when results don’t match your effort. For many Black women entrepreneurs in their first five years, the instinct is to pu...

Lazy or Misdirected? Pt.1: Hard Work That Doesn't Pay Off 13.04.2026

You’re putting in the work—so why aren’t the results showing up? This Soul Spa pause explores the difference between being lazy and being misdirected. In this reflective Soul Spa moment on the EmpowerHER Business Podcast , Linette gently reframes a common experience for Black women entrepreneurs in their first five years: working hard but not seeing the growth you expected. When outcomes don’t mat...

Creative to CEO: Build a Brand That Actually Makes Impact 08.04.2026

What happens when a culture-shaping creative pivots into purpose-driven impact? Dara Cook shares how she went from leading at MTV to building a company transforming maternal health. If you’re building a business for impact, this conversation will challenge, inspire, and equip you to create with intention and longevity. In this episode, you’ll learn: How to pivot your career into purpose without lo...

Crucial Mistakes Black Women Entrepreneurs Should Avoid 18.03.2026

Many women start businesses with passion—but the wrong business structure and messy finances can cost you thousands. In this powerful finance roundtable, we break down the money moves every woman entrepreneur needs to make in 2026. Host Linette Cottrell sits down with three powerhouse women in finance—Monique Vassall, Rhonda Brown, and Nikki Moteng—to talk about choosing the right business structu...

PINCH Pt.5: When Success No Longer Feels Right 16.03.2026

What if the discomfort you’ve been feeling is actually guiding you somewhere new? Sometimes the pinch isn’t a problem to fix—it’s an invitation to shift. In PINCH Part 5 of The Soul Spa on the EmpowerHER Business Podcast , Linette closes this reflective mini-series by exploring what happens after we notice the pinch. For many Black women entrepreneurs in their first five years of business, the ten...

PINCH Pt.4: Overwhelmed? Your Systems May Be the Problem 09.03.2026

What if your exhaustion isn’t a discipline problem—but a systems problem? Relief begins when your business works with you, not against you. In PINCH Part 4 of The Soul Spa on the EmpowerHER Business Podcast, Linette explores how the quiet tension many Black women entrepreneurs feel is often rooted in misaligned systems. If your workflows, expectations, and structures weren’t designed with your ful...

Business Growth After Crisis | Melva LaJoy's CEO Story 04.03.2026

What do you do when you lose 98% of your income overnight? Melva LaJoy chose to dress for the job she was praying for — and rebuilt bigger than ever. In this powerful episode of the EmpowerHER Business Podcast, host Linette Cottrell sits down with Melva LaJoy, founder of LaJoy Creative — a comprehensive events management agency based in Washington, D.C. and New York, servicing clients globally. Wi...

PINCH Pt.3 – You Are Worthy Without Overworking 02.03.2026

Have you tied your worth to how much you produce, achieve, or prove? This Soul Spa moment gently untangles worthiness from overworking. In PINCH Part 3 of The Soul Spa on the EmpowerHER Business Podcast , Linette explores the quiet “pinch” around worthiness many Black women entrepreneurs carry—especially in the first five years of business. The pressure to outperform, overdeliver, and constantly v...

PINCH Pt.2: Why High-Performing Women Feel Exhausted 23.02.2026

Are you always “on,” always preparing for the next problem? That constant bracing might feel productive—but it slowly turns into exhaustion. In PINCH Part 2 of The Soul Spa on the EmpowerHER Business Podcast , Linette explores the subtle but powerful habit of bracing—the ongoing state of alertness many women in business live in without realizing it. Especially for Black women entrepreneurs navigat...

Tax Deductions Every Black Women Entrepreneur Need to Know Before Tax Season 18.02.2026

Taxes don’t have to feel confusing, intimidating, or overwhelming. This powerful roundtable breaks down top tax deductions and builds real financial confidence for Black women entrepreneurs. Host Linette Cottrell is joined by trusted financial experts Monique Vassall, Rhonda Brown, and Nikki Moteng for a transparent conversation about taxes, access, and leadership-level money clarity. Together, th...

PINCH Pt.1 – When Growth Feels Uncomfortable, Not Wrong 16.02.2026

Have you ever felt a quiet discomfort you couldn’t quite name—but couldn’t ignore? This Soul Spa moment introduces The Pinch: a signal of growth, not failure. In this first installment of the PINCH series within The Soul Spa on the EmpowerHER Business Podcast, Linette explores the subtle internal “pinch” many Black women entrepreneurs experience as they evolve. That tension, stress, or discomfort...

You Can’t Heal What You Ignore: Radical Self-Love for Black Women CEOs 11.02.2026

Radical self-love isn’t soft—it’s revolutionary. In this powerful roundtable, we unpack what it really means to honor your worth as a Black woman entrepreneur without external validation. Host Linette Cottrell is joined by Dr. Kristian Edwards, founder of Black & Green, and visionary jewelry creator Lia Valencia Key for a soulful, honest conversation about unlearning harmful narratives, reclai...

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