Email Empire with Allison Hardy | Sell on autopilot with a strategic email funnel

Asking your clients questions is a really important part of the client journey.  It can sometimes feel like you’re creating in a vacuum. Especially with things like courses, digital products, and even sometimes memberships, you don’t have a ton of interaction with your clients. So creating a culture of surveying them, to get them to talk to you, is a necessary part of the client experience process...

Kwadwo – (sounds like QUĀY.jo) – is the host of The Art of Online Business podcast with 849 episodes and 4.92M downloads, a Meta ads manager and online business strategist, specializing in serving established online course creators with annual earnings ranging from $250,000 to $1.2 million. But unlike most ads managers, he doesn't just bring in quality leads. With over three years of experience, h...

We’ve all seen content written by ChatGPT using words like “unleash”, “uplevel”, or “game changer” and it all sounds generic, and robotic, and ridiculously insincere. But I have to tell you that AI assistants, quite honestly, are transforming my business. The reality of the situation is that if I want to grow my business this year, I need more time. And so adding AI tools has helped me spend less...

Brenna McGowan is launch strategist and copywriter. She believes that hustle-based, high-pressure program launches don’t serve you or your customers. Instead, she teaches a systemized pre-launch process to put leads through so they’re primed, pre-sold, qualified, and raring to buy your offer.   By leveraging her pre-launch and Anticipation Marketing™ strategies, Brenna’s clients have tripled — and...

To finish out the podcast this year, I wanted to do an episode about some of my most favorite purchases I made for my business tin 2024! This year I really dug into doing what I was doing, better. And because of this focus, I needed to invest in a lot of new tools and ways to outsource to assist with that focus.  TAKEAWAYS: Opus Clip AI. This is an AI tool that takes your podcast video and splices...

As I was prepping for this episode, I was looking at what trends I saw this past year that were getting my clients results. What were they saying and doing? How many emails were they sending? What was their email structure? So in this episode, I'm predicting 5 email marketing trends for 2025, based on what I saw in 2024. TAKEAWAYS: Entrepreneurs will start to move off of social media and rely on m...

Stacey Brass-Russell is a Transformational Business and Life Coach. She helps coaches and experts launch their mission-driven passions into the world with signature offers and valuable content that attracts their ideal clients and helps them to go from "best-kept secrets" to profitable business owners. Stacey’s career spans from Broadway actress to yoga studio owner, to program and event creator,...

At the end of the year, I know many of you are starting to think about your plans and goals for 2025. While making big goals are good, I notice that most people don’t take into consideration action when making these goals. So in today's episode, I want to dig into the action behind your goals. Because without action, goals are just wishes, right?!  In this episode we will dive into the action behi...

Kimberly Tara, CPA, CTC, is a wife, mom to 4 little kids, and a multi-passionate entrepreneur. As a Tax Strategist & Business Growth Advisor, Kimberly & her team partner with CEO Mom Service Providers to maximize revenues, reduce taxes, build wealth, and create a legacy. She believes in fostering a supportive community where CEO Moms are proactively encouraged to learn and ask difficult ta...

Once upon a time, Brittany Herzberg was an introverted massage therapist just trying not to let her clients hear her tummy rumbling. Now? She’s still introverted, but she's perched behind her MacBook increasing visibility and income for 6-figure entrepreneurs using the most misunderstood organic marketing strategy—SEO! Brittany is known for being loud about the benefits of SEO, giggling, & kee...

I’ve never found the Welcome Sequence in an email funnel effective. I’m not a huge fan because these tend to be all about you as the business owner. I know the intention behind it is to establish you as an expert and deliver value, but I think the way it's presented is fatally flawed. So how do we get our ideal customers to a point where the pitch for your offer makes sense? Listen to the episode...

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m answering three questions submitted by our Funnel of the Month Club members. The questions I'm digging into today are:  How can I get more people to click over to my sales page from my emails? How can I generate more leads for my funnel? When do I make changes in my funnel?  RESOURCES: Check ou...

Stephen and Chelsey Diaz are the founders of The Rainmaker Family. This past year they ranked #148 on the Inc 5000 list, a list of the fastest growing privately held companies in America, and #2 in the category of education. This power couple is making a major impact in the online learning space, while pioneering a family-first model of entrepreneurship. Authors of an Amazon best seller: The Famil...

Have you been wondering why your emails aren’t selling? Most coaches and experts struggle to sell, especially through email. When I dig into their Email Pitch Sequences, most of them have a collection of fatal flaws that are killing their sales. In this 6-Figure Secrets episode I want to talk about the 5 most common Email Pitch Sequence fatal flaws that I see and how you can avoid making these mis...

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series!  In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball! And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes!  Holly and I are both working moms who understand t...

A marketing consultant and small-business builder, Tayler Cusick-Hollman is the Founder of Enji—though you might recognize her from one of her other companies: TAYLRD Media and Designs and Sourced Co. In her newest endeavor, Enji, Tayler is taking everything she has learned over nearly a decade of helping small businesses with marketing, and creating a suite of online marketing tools that work wit...

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series!  In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball! And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes!  Holly and I are both working moms who understand t...

I've said it before, and I'll say it again, If your business works for you, it'll work for everyone else. So this week on the 6-Figure Secrets Podcast, I want to dig into establishing routines that actually work for you. When establishing routines you have to be honest with yourself and answer questions like: How you want to live your life? What are your goals? What season of life are you in? One...

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series!  In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball! And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes!  Holly and I are both working moms who understand t...

I am the master procrastinator. Anybody else? Because I catch myself doing this more often than I like to admit, I landed on this idea of sprints. A sprint is when you go head down and focus on getting one thing done. This can last a week, month, or whatever length of time you need to get that thing done. In this episode I want to dig into sprints and how this could potentially benefit you and you...

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series!  In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball! And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes!  Holly and I are both working moms who understand t...

Belinda Weaver is a copy coach helping aspiring and working copywriters supercharge their income, create financial stability, and avoid career burnout. She believes the whole point of being your own boss is to create a job that’s better than the one you left. With 10 years in the business of writing, Belinda has courses, coaching, and mentoring that builds skills and confidence so more writers can...

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m answering questions submitted by our Funnel of the Month Club members. In this episode I’m answering a BIG question from Tracy Hoth! Tracy helps coaches and online business owners organize and systemize their businesses to save time and money and feel more confident. You can learn more about Tr...

I made a goal in my business that by the end of 2024 I would grow my email list to 10,000 subscribers. Instead, I reached this goal in 8 months! Early in 2024 I realized that the tipping point in my business was my email list size. That if my email list grow, my sales would increase. So I made my only goal in 2024 to grow my email list.  In this week's podcast episode I'm sharing how I accomplishe...

We all have a love-hate relationship with our phones, especially if you have a business. There is so much noise about screen addiction, how our phones are causing our attention spans to decrease, and the harm it causes to our brains. And while this may be true, I think that our phones can be amazing devices to support us, and that if we set our phones up in the right way, we can change the story w...