Elite Marketers Private Podcast

Welcome to the Elite Marketers Exclusive Podcast, a private audio series designed specifically for our members. This private podcast is your gateway to insightful presentations, thought-provoking discussions, and exclusive content from some of the most innovative minds in the marketing industry. Each episode features special member presentations where our community's brightest share their expertise, experiences, and cutting-edge strategies. From in-depth discussions on the latest marketing trends to practical advice on navigating the ever-evolving digital landscape, our podcast offers a wealth...

Category

Uncategorized

Podcast website

elitemarketers.com.au

Latest episode

Dec 9, 2024

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Episodes

[Steve Brossman] Six-Figure Success as a Podcast Guest (With No Pitching) 09.12.2024

Steve Brossman is on a mission to demystify the path to achieving six-figure earnings as a PodGuest without the hassle of hosting your own podcast, or pitching. Based on a blueprint that has been meticulously crafted over three years, discover how 70% of your income can be secured before the record button is even pressed - creating value and establishing your worth well ahead of the podcast episod...

[Scott Bywater] Leverage AI Emall 02.12.2024

This podcast discusses how to leverage AI to create effective email marketing campaigns. The host explains that email marketing has a high return on investment and is a powerful way to build authority and generate sales. He outlines a process of using AI to quickly create reports and other content that can be used in email sequences to engage and nurture leads. The key is to make the emails sound...

[Audra Carpenter] How to Leverage AI to Automate Social Media, While Still Being Authentic & Genuine 24.11.2024

It’s hard to be consistent on social media, but AI has changed all that. Discover how it can be used to engage with your audience across Instagram, Facebook, Linkedin and Twitter while ensuring each interaction feels personal and genuine. With a profound understanding of market dynamics and consumer behaviour, Audra's passion for marketing is matched only by her expertise in leveraging the latest...

[James I Bond] How the World’s Leading Brands Create Big, Sticky Ideas 17.11.2024

As one of America’s leading behavioral management specialists, James became fascinated with how beavioral management could be used to simplify a person’s ability to persuade just about anyone. More than 25 years of research and application across a wide range of industries led to his development of BRAIN GLUE ™, a power tool used by the world’s most persuasive professionals from Steve Jobs to Warr...

[Grant Thom] Building Lasting Value: Grant Thom's Blueprint for Marketing Assets 11.11.2024

Grant will be revealing how to build marketing assets, not just campaigns. In the vast landscape of marketing, where many are chasing the fleeting allure of campaigns and short-term promotions, Grant Thom stands apart. With over 35 years of international advertising and marketing experience, Grant doesn't just create campaigns; he crafts enduring marketing assets. While the majority of marketers a...

[Zac Mason] The Blueprint to LinkedIn Optimisation 04.11.2024

Meet the marketing maestro who's turned LinkedIn into a goldmine. Zac Mason, the ingenious founder of the Metabolic-Recomp-Method, has garnered a jaw-dropping 2,232,638 impressions in just one year. But it's not just about fitness; it's about leveraging LinkedIn to its fullest potential. Zac has cracked the code, attracting top-tier CEOs and Entrepreneurs not just for health transformations, but f...

[Oksana Koriakova] Direct Mail Mastery: Getting Meetings with Anybody 27.10.2024

The key to success often lies in getting meetings with the right people. It's a skill that can open doors, create opportunities, and elevate your career to new heights. Recognising this pivotal need, this event reveals two completely different methods of securing those crucial meetings. Session 2: Direct Mail Mastery: Getting Meetings with Anybody, by Oksana Koriakova In a digital world, Oksana Ko...

[Bill Kerr] Mastering Lead Generation with Cold Emails 21.10.2024

Speaker #1 The key to success often lies in getting meetings with the right people. It's a skill that can open doors, create opportunities, and elevate your career to new heights. Recognising this pivotal need, this event reveals two completely different methods of securing those crucial meetings. Session 1: Mastering Lead Generation with Cold Emails, by Bill Kerr Delve into the art of cold emaili...

[Tom Poland] The Art of Finding High-Quality Joint Venture Partners 14.10.2024

Tom discusses his process for finding and managing successful joint venture partnerships to promote each other's webinars. He uses a freelancer to identify potential partners, qualify them based on criteria like their email list size, and approach the best fits. Partners receive 3 customized emails to promote Tom's webinar in exchange for him promoting theirs. Tom tracks results from each partner...

[James Yuile] Tips For Demographic and Audience Targeting 07.10.2024

The podcast discussed various strategies for using Google display advertising effectively. It emphasized the importance of highly targeted advertising based on location, demographics, and past search interests. A case study showed how targeting specific tradespeople by the websites they visited led to better results. Other tips included reusing text ads in the display network and customizing ads f...

[Johann Nogueira] Harnessing the TikTok Attention Economy 29.09.2024

Ready to tap into the TikTok attention economy? Join us as Johan unravels the secrets behind effective digital marketing campaigns! With a unique vantage point that allows him to delve deep into myriad campaigns, Johan has discovered a game-changer: 2-minute videos can outperform hour-long webinars. How's that for brevity? Dive deep into the reasons behind this revelation and get practical insight...

[Marcus Santamaria] Creating an Annual Marketing Calendar for Your Business 23.09.2024

Marcus shared his system for creating monthly sales surges using a 1-hour reload email sequence sent throughout the year. The emails promote different products or topics each month, with the content needing only minor updates each year. Attendees discussed ways to apply this approach in their own businesses, such as focusing communication on their top clients or leveraging holidays and cultural ev...

[Jonathan Callinan] Switch Your Service to a 6-Figure Membership Without the Usual Tech-Aches or Trial and Error 23.09.2024

The podcast discussed how memberships and subscriptions are becoming increasingly important for businesses as trust in big tech declines. Creating a successful membership involves providing high value experiences and content to attract people initially, while the community and networking aspects are most important for keeping members engaged over time. Building pilot programs with early subscriber...

[Johann Nogueira] Automating Lead Generation and Onboarding with AI 16.09.2024

The podcast discussed how to create effective offers and marketing campaigns to generate qualified leads. Johann presented how he transformed his company's failing offer by focusing only on what clients wanted, which was qualified leads. He launched a new campaign promising 1,000 leads for $300 using pre-built AI lead generation tools. Several case studies showed how clients successfully used thes...

[Tom Anton] Contacting Super Affiliates to Promote Your Products 09.09.2024

Tom provides advice on how to get promoted by super affiliates to reach over 1 million warm prospects within 90 days. He explains how to find and properly approach super affiliates through various online channels and communities. It is important to make sure the product is a good fit for the affiliate's audience and offer competitive commission structures, such as 50% or recurring commissions for...

[Carly Faragher] Fast Tracking Your Way to a TEDx Talk 02.09.2024

Carly helps people land TEDx talks within 30 days using her methodology called "land, learn, leverage." She discussed the process of ideating a talk topic, developing the idea into a script, and maximizing the talk's reach through marketing. TEDx talks can be given at live or online events, or prerecorded in professional studios which ensures high video quality. Getting a TEDx talk boosts one's cr...

[Tim Hyde] Leveraging LinkedIn and Social Media Groups to Grow Your Network and Business 26.08.2024

The podcast discusses using a pipeline management system to track prospects on LinkedIn. It allows automatically adding leads to the pipeline from groups and profiles. Messages can be sent to prospects through templates as they move through the stages. Responses have been around 40% positive. Connecting with others who have engaged with your content first helps build familiarity before connecting....

[John Hubbard] Gathering Input to Build Solutions that Resonate 19.08.2024

The podcast discusses different workflows for using ChatGPT as a collaborator to improve processes like coaching steps. It provides examples of prompting ChatGPT to suggest improvements, ask clarifying questions, and generate additional steps. The host demonstrates how to create a client avatar, identify problems and obstacles, and develop solutions using ChatGPT. An interesting aspect is how the...

[Russ Stephens] The Strategy That Turns Old Leads Into New Sales 12.08.2024

The podcast discusses an opt-in funnel and sales process used by a building company. Prospects are scored after opting in and the top 20% are pursued. A 3-day follow up process of phone, SMS, and email is used to maintain regular contact. Detailed information is gathered from prospects at each stage to qualify leads. Even leads that are years old are still occasionally converted through targeted p...

[John Dwyer] Learn To Deliver The Unexpected! 05.08.2024

The podcast discusses different marketing strategies for getting free publicity, including being provocative or providing artificial "wow factors". It also describes a program where businesses can purchase travel vouchers for clients for $29.50 each that the clients can redeem for holidays worth up to $1000. Testimonials are shared about how providing free holidays significantly increased some bus...

[Rory Bland] Storytelling Techniques for Creating Viral Content on TikTok 29.07.2024

The podcast discussed how to effectively use TikTok for business and building an audience. TikTok is growing rapidly and can reach many potential customers, especially younger demographics. Rory recommends creating engaging storytelling content that brings people along on a journey, rather than just posting promotional videos. Examples were given of businesses in various niches that saw success by...

[Michael Hanson] Finding the Human Element in Your Brand Story 22.07.2024

The podcast discusses the importance of personal branding and storytelling for businesses. It advocates using the "why, fight, contribute" framework to craft an authentic personal backstory. Stories that convey passion and heart are most effective at connecting with audiences. Viewers relate to vulnerability and care more about the person than the product or service. Examples are given of impactfu...

[Brendan Goleby] Non-Traditional Strategies for Success: Growth Hacking Techniques that Deliver Results 15.07.2024

Brendan shared how he leveraged data scraping and events to build influence in regional areas. He discussed scraping databases from Google, Yellow Pages and LinkedIn to find contact information for local businesses. Brendan then used this data to fill over 30 networking events across various cities in Australia. The events helped connect businesses and also generated sales leads for a business coa...

[John Hubbard] High-Quality Video Testimonials: Tips and Techniques 08.07.2024

The podcast discussed how to create effective video testimonials to promote high-ticket products and services. The presenter, John Hubbard, shared his systematic process for capturing high-quality story-based testimonials that emotionally connect with prospects. He emphasized addressing fears and desires of the target audience through testimonials that follow a hero's journey structure. Shorter te...

[Scott Baker] The Power of Video Testimonials 01.07.2024

The podcast discusses the benefits of video testimonials for businesses, such as boosting social proof and online reputation. It promotes a platform that makes it easy for clients to record and share video testimonials. Capturing video testimonials is challenging due to the filming, editing and approval process, but the platform streamlines this. Emotional video testimonials from satisfied custome...

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