Brandy Lawson
Elevated with Brandy Lawson
If you own a luxury design business and everything gets decided in meetings but nothing gets written down this season fixes that. Elevated is hosted by Brandy Lawson, founder & CEO of FieryFX, who has spent over a decade helping companies put software, systems & AI to work where it makes a difference. Each episode is about 5 minutes. One problem. One trap. One fix. No fluff. Season 8: Systems & Sanity with AI Meeting Notes, is for luxury residential design companies who are done running their business from memory. We break down how to put AI to work starting with your meetings using simple re...
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Episodes
Your New Project Manager Has the File. She Doesn't Have the Four Months 08.07.2026 4:06
Get in Touch! Send us a message. She's been your client for four months. You sat across from her twice, walked the job site together, talked through every detail — including the corner cabinet situation, which she brought up many times because it mattered to her. You understood why. Your business is growing. You've brought on a project manager. You hand her the file folder, do the thirty...
You Drove 40 Minutes to Find a Part Sitting on Top of the Pile. 01.07.2026 3:47
Get in Touch! Send us a message. It's 11:30 on a Friday. You're heading to lunch. Your phone rings. It's your installer. He's on-site, not happy, and he has news: the light rail is missing. Gone through the boxes, checked the garage — not there. He can't finish the uppers without it. Can you come out? You make the drive. Forty minutes, two school zones, a construction deto...
Your Clients Want Their Kitchen Done by Thanksgiving. It's October 15th. 24.06.2026 4:02
Get in Touch! Send us a message. They sit down across from you on a Wednesday afternoon. Nice couple. Genuinely excited. You go through everything — they love it. And then, right as you're wrapping up, the husband leans forward. "So — if we sign today, how fast can we move? We're thinking Thanksgiving." You glance at the calendar on your desk. October 15th. This isn't the...
Your Client Thinks You Disappeared. Here's How to Fix It Without More Work. 17.06.2026 3:48
Get in Touch! Send us a message. Six weeks ago, you did everything right. Contract signed, deposit cleared, order placed. Somewhere in a factory in the Midwest, cabinet boxes are being built to the exact specs you and your client spent four months finalizing. You know that. The factory knows that. Your client does not. Or more accurately — they know it in their head. But in their gut, all they hav...
Your Team Got the Order Wrong. Here's Why It Keeps Happening. 10.06.2026 3:59
Get in Touch! Send us a message. The meeting went great. New construction, open concept, mixed materials. Navy island, warm wood tones, and very specific hardware: long, linear, brushed nickel pulls. Not round. They mentioned the round knobs three separate times in a way that made it clear they had feelings about it. You walked them out feeling genuinely good about this one. Then you went to the b...
The Cabinets Are In. Now the Client Wants Crown to the Ceiling 03.06.2026 3:40
Get in Touch! Send us a message. The cabinets are in. Two days, clean crew, timeline held. The finished kitchen looks genuinely, really good. You're standing in the doorway when the client walks in. They go quiet. They look around. And then they turn to you with an expression you weren't expecting. "Where's the crown? I thought these went all the way to the ceiling." You p...
How to Respond to an Angry Client Email Without Saying Something You'll Regret 27.05.2026 4:04
Get in Touch! Send us a message. Monday morning. Coffee hasn't hit yet. You open your laptop and see the email. Subject line: "problem." Body: all caps. Your client — the one whose installation had a trucking delay that was absolutely, categorically not your fault — is furious. They want to know why you "dropped the ball." They want to know why they shouldn't dispute...
Your Client Is on Hold While You Dig Through Four Notebooks. There's a Better Way. 20.05.2026 4:27
Get in Touch! Send us a message. It's 10:47 on a Tuesday morning. Your phone rings. The Hendersons are on-site with their electrician right now. They need to know immediately: the garbage disposal — did you spec the switch mounted on the backsplash, or the air button built into the countertop? You talked about this. Three, four months ago. There was a whole conversation about counter holes an...
You Can't Read Your Own Job Site Notes. Here's What to Do Instead. 13.05.2026 3:28
Get in Touch! Send us a message. You're back from the job site. Three weeks later. You pull out the notebook. You wrote these notes yourself — you can picture standing in the kitchen, measuring tape in hand, scribbling as fast as you could. And now you're staring at: "38¼… fridge wall… check w GC… ??? corner" — with an arrow pointing at something. You're not sure what the...
When Clients Remember It Differently (And They're Not Lying) 06.05.2026 3:26
Get in Touch! Send us a message. The meeting was three months ago. You went through the budget line by line. When the double oven came up, you explained — carefully, kindly — that it wasn't in the numbers. They nodded. You moved on. Three months later they're back. Arms crossed. Voice tight. "We ordered the double oven. You said it was included." You didn't say that. You w...
You're Home But Your Brain Is Still at the Office. Here's the Two-Minute Fix 29.04.2026 3:07
Get in Touch! Send us a message. Your tires hit the driveway at 6:15. Dinner is on. Your family lights up — you're home early, and that almost never happens anymore. You sit down at the table. You ask how everyone's day was. You listen. But in the background you're replaying the conversation with Mrs. Jones. Did you sound too harsh when you pushed back on the timeline? Was it the ba...
They Took Your Design to a Big Box Store. Here's Why It Keeps Happening. 22.04.2026 3:06
Get in Touch! Send us a message. You spent 20 hours on a design. You drove to the house, measured every wall, every window, every weird bump where the plumbing stack cuts into the cabinet run. You built the design, sourced the materials, put together a full presentation. They loved it. They thanked you. They shook your hand. Then they took your plans to a big box store to buy cheaper cabinets usin...
Why Writing Everything Down Is Costing You the Sale 15.04.2026 3:06
Get in Touch! Send us a message. A couple walks into your showroom on a Tuesday afternoon. Six months of Pinterest. A vision. The husband points to the center of the floor and says: "We want a massive ten-foot island. Like that one." And the version of you that needs this sale puts your head down and starts writing. You don't catch the wife's voice getting slightly quieter. You...
How to Stop Getting Steamrolled by Contractors on the Job Site 08.04.2026 3:25
Get in Touch! Send us a message. You're on the job site. Sawdust and drywall. Across from you is a contractor with thirty years of grit under his fingernails — and he's looking at your plans like he's had this argument before and won. "We never talked about moving that plumbing. That's gonna cost extra." You think you talked about it. You're almost certain. But h...
Why You Answer Client Texts on Sunday Night (And How to Finally Stop) 01.04.2026 3:24
Get in Touch! Send us a message. It's Sunday night. You're at the dinner table. Your pocket buzzes. You already know before you look. You text back immediately — full response, problem solved. Not because you wanted to. Not because it was urgent. Because somewhere underneath that response was a fear you probably didn't even recognize: if I don't answer right now, they'll t...
Why Kitchen Designers Wake Up at 2 AM (And the System That Finally Lets You Sleep) 25.03.2026 4:24
Get in Touch! Send us a message. It's 2:14 in the morning. The house is quiet. And you are wide awake — not because of a noise, but because of a question that won't let you go. Did I order the sink base for the Johnson job? You've been doing this for 30 years. But right now, without proof, you feel like a complete amateur. That's not anxiety. That's not age. That's a...
One habit to avoid the 2:14am Panic - Elevated Season 8 18.03.2026 1:41
Get in Touch! Send us a message. It's 2:14 in the morning. You're not awake because of a noise — you're awake because you can't remember if you ordered the sink base for the Johnson job. That's where Season 8 starts. Twenty-six episodes for owners of kitchen and bath design businesses who are running everything out of their heads — and are done paying the price for it. The...
Future-Proof Your Design Business (Before Technology Leaves You Behind) 15.09.2025 6:39
Get in Touch! Send us a message. We are in the final episode of the season, wrapping up our comprehensive journey through how to more confidently choose the right software. In the 25 episodes this season, we've explored everything from identifying what's really broken in your business to navigating the AI explosion. And now you are better equipped to meet the crossroads where the right s...
AI is Coming for Your Design Business (Here's How to Get Ready) 08.09.2025 6:18
Get in Touch! Send us a message. There's so much noise about AI right now, it's like trying to have a conversation in a construction zone. While the industry is abuzz about AI for design visualization and renderings – which has its place – the real game-changer is happening on the business side. Yet that's exactly where there seems to be the most resistance and confusion. 📋 Get the...
Should You Upgrade or Ditch Your Software (The Framework That Actually Works) 01.09.2025 5:55
Get in Touch! Send us a message. In this episode, we’re going to highlight one of the most stressful moments in business – that panicked realization that you have to change the software you’re using. But what if these moments of crisis could become opportunities for strategic decision-making instead? 📋 Get the AI Note-Taking Setup Guide — stop relying on memory and start building a searchable rec...
Stop Second-Guessing Your Design Software Choice (Chief Architect vs SketchUp vs 2020) 25.08.2025 5:24
Get in Touch! Send us a message. In this episode we’re tackling one of most consequential software decisions in your business – your architecture design tools. This isn't about comparing feature lists or debating which platform is "best." We’ll look at how one cabinet dealer discovered that sticking with familiar software was costing them opportunities they didn't even know exi...
How One Design Team Cut Their Email in Half (Google Workspace Case Study) 18.08.2025 6:06
Get in Touch! Send us a message. If your team is drowning in project emails, frantically searching through threads for client answers, and watching designers become bottlenecks because all project knowledge lives in their inbox—you're not alone. Most design businesses assume the solution is better email management. Inbox zero strategies. Filters and folders. Maybe new email software. But one...
Why Your Client Management System Isn't Working (And What Actually Does) 11.08.2025 5:29
Get in Touch! Send us a message. This particular firm had HubSpot CRM sitting in their business like an inherited food processor collecting dust on the counter - infinitely functional and woefully underused due to lack of expertise. 📋 Get the AI Note-Taking Setup Guide — stop relying on memory and start building a searchable record of every client meeting: cabinetnotes.com 🔥 What's Your Sal...
Project Management Revolution: How the Right Software Scaled This Design Firm from 16 to 60 Projects 04.08.2025 5:38
Get in Touch! Send us a message. A kitchen and bath design firm went from constant panic to actually sleeping at night. Not because they hired more people. Not because they reduced their project load. Not because they found magical software that did the work for them. They stopped waking up at 2 AM wondering if they'd ordered the wrong cabinet configuration. They stopped having the "I th...
The Training Blueprint: How to Create Software Experts in Your Kitchen & Bath Business 28.07.2025 7:23
Get in Touch! Send us a message. Hey there, welcome to Elevated! I'm Brandy Lawson, and today we're talking about the make-or-break element of software implementation that most businesses totally botch – training and support. 📋 Get the AI Note-Taking Setup Guide — stop relying on memory and start building a searchable record of every client meeting: cabinetnotes.com 🔥 What's Your...
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