Jared Tangir

Elevated Trade Secrets

Business EN ↓ 4 episodes

Most contractors are great at their trade. Growing a business is a different game entirely. Elevated Trade Secrets gives home service business owners — HVAC, plumbing, electrical, and beyond — an inside look at what's actually working in marketing and business growth right now. Hosted by Jared Tangir, CEO of Elevated Audience and Elevated HVAC Marketing, this show pulls back the curtain on real strategies and real results. No fluff. No vanity metrics. Just the stuff that generates booked jobs and closed revenue. If you want to scale past where you are, this is the show. Learn more at elevatedh...

Author

Jared Tangir

Episodes

More Leads Won't Fix Your HVAC Business Without Fixing This First 04.05.2026 42:45

Unlock the secret to skyrocketing your trade business—it's not just about more leads, but about mastering your sales and customer journey. Michael Busic, co-owner of North Edge Marketing, reveals how a background in engineering shaped his approach to data-driven growth, showing you exactly how top private equity firms scale their HVAC operations to millions. This episode cuts through the noise, of...

HVAC Owners Guide to Marketing Agency Accountability 15.04.2026 31:15

The webinar provides HVAC business owners with an accountability framework and 12 key questions to evaluate their marketing agency's performance. It emphasizes the importance of clear reporting, testing ad copy, adapting to seasonality, and optimizing landing pages for improved conversion rates. The presentation also offers a one-page dashboard for tracking marketing performance and a free marketi...

The Tech Who Runs the Marketing: Brandon Cerpa on Doing It All at Vandy's Heating and Air 02.04.2026 38:17

Guest: Brandon Cerpa, Vandy's Heating & Air Guest Links: Tiktok: https://www.tiktok.com/@brandondoeshvac Youtube: https://www.youtube.com/@BrandonDoesHVAC Facebook: https://www.facebook.com/brandon.fatcat.cerpa/ Brandon Cerpa runs diagnostics in the morning and manages Facebook ad campaigns at night. Before becoming a tech at Vandy's Heating and Air, he owned a marketing agency that served HVA...

Trailer: The Business Show Built for Home Service Contractors 26.03.2026 1:08

If you run an HVAC, plumbing, electrical, or home service business — this show was built for you. Elevated Trade Secrets is where contractor business owners get the real strategies behind scaling from $2M to $10M and beyond. No fluff, no theory — just what's actually working right now in marketing, hiring, operations, and leadership. Host Jared Tangir has worked with contractors across North Ameri...