Cheryl Lau

EDIT HISTORY

Business EN ↓ 248 episodes

EDIT HISTORY is a podcast about the ideas that matter - and the people who built them. We zoom in on the actual argument: the question they started with, what the evidence forced them to revise, and what must change if they're right. Every guest has done the work. Some in universities. Some in courtrooms, clinics, or boardrooms. What they share is this: they arrived at a position - and they can defend it. One-line pitch: "What question were you trying to answer - and if you're right, what must change?"The problem it solves: Most podcasts interview people about their journey. Brilliant research...

Author

Cheryl Lau

Category

Business

Podcast website

cheryllau.libsyn.com

Latest episode

Apr 7, 2026

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Episodes

111. Dream Life & Business for Introverts with Jennifer Ho 12.02.2023

On episode 111 of The Side Hustle Club Podcast, we are talking to Jennifer Ho about how she's creating her own dream life as an introvert: - Creating your own dream life as an introvert - Stop trying to fake it and squeezing yourself into an extroverted box  - Tips for content creation and business, specifically for introverts - Feeling left out as an introverted business owner and how to make fri...

110. Creating 5-Figure Soft Launches by Being Consistent 29.01.2023

On episode 110 of The Side Hustle Club Podcast: - Creating a simple, doable plan that you can actually commit to - Consistency is what drives 5 figure soft launches - The small, daily soft launching decisions, actions, and thoughts     Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cheryltheory   Newsletter: https://cheryllau.com/email   Instagram: ht...

109. The Art and Science of Growing Your Coaching Business 22.01.2023

On episode 109 of The Side Hustle Club Podcast: - How my "4.0 GPA student mindset" affected my business, especially in the earlier stages  - What it means to think like a scientist in your business and how that helps you create results  - What it means to think like an artist in your business and how that helps you create results      Connect with Cheryl Lau   Website: https://cheryllau.com/   You...

108. How to Structure Your Week as a Side Hustler 15.01.2023

On episode 108 of The Side Hustle Club Podcast: - The four core areas to focus on in your business and what it looks like on a week to week basis  - Focusing on doing the bare minimum really, really well  - A sample weekly schedule (and the hourly breakdown) that worked for me and my clients      Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cherylth...

BONUS Episode: Personal Q&A 03.01.2023

Today, we are answering a personal, non-business Q&A. I am specifically answering the following questions (collected from my Instagram stories): - Are you worried about not making enough money as your classmates? - How do you deal with the fear of being behind in life (ex: slow business growth, not being married yet, haven't bought a house yet, etc) - What are your 2023 goals? - Where do you see y...

107. The Coach Who Helped Me Go From Side Hustler to Full Time Entrepreneur: Dielle Charon 01.01.2023

On episode 107 of The Side Hustle Club Podcast, we are talking to Dielle Charon about her journey from being a side hustler to now running a 7 figure coaching business as well as Dielle's experience coaching me from my side hustler days to now as a full-time entrepreneur: - What it means to "stop treating your business like a hobby and start treating it like a business" - How to NOT let your 9-5 j...

106. Content Tips for a 6 Figure Year in 2023 26.12.2022

On episode 106 of The Side Hustle Club Podcast: - Speaking to your warmest ideal clients (rather than creating general content for your colder leads) - Knowing your communication and content strengths, and literally using them - Offering perspectives from your own lived experiences or from outside of the coaching industry      Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube: ...

105. Signing More Clients via a Podcast in 2023 18.12.2022

On episode 105 of The Side Hustle Club Podcast: - How a podcast lets you showcase your unique thought leadership - How a podcast lets you soft launch your offers - What if you feel like you have a small audience, and how a podcast solves that  - What if you feel like you don't have enough experience, and how a podcast solves that      Connect with Cheryl Lau   Website:  https://cheryllau.com/   Yo...

BONUS Episode: Travel Q&A 14.12.2022

Today, we are answering a travel-related Q&A, inspired by my recent travels to LA and Vancouver, followed by some of my biggest insights from the trip. We are specifically answering the following questions: - How do you still work when you're tired from travels? - How do you work and create content while traveling and living your life? - How do you manage client expectations and also let clients u...

104. My 2023 Content Strategy 11.12.2022

On episode 104 of The Side Hustle Club Podcast:  - How long form content will play a role in my business in 2023 - How short form content will play a role in my business in 2023 - Nice to do's that I would LOVE to add into my business - My plan for repurposing content      Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube:  https://www.youtube.com/@cheryltheory   Newsletter:  ht...

103. How to Plan for 2023 04.12.2022

On episode 103 of The Side Hustle Club Podcast: - Deciding on your goals for 2023 and the specific skills you want to practice honing in on  - Deciding on your action plan and belief plan to make progress on your goals  - Creating helpful timelines for your goals      Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube:  https://www.youtube.com/@cheryltheory   Newsletter:  https:/...

102. A Chat with My Life Coach: Angela Han 27.11.2022

On episode 102 of The Side Hustle Club Podcast, we are talking to Angela Han about what it's like to coach my brain LOL: - What it means to be a "coachable" client and other thoughts about the coach-client relationship  - Screw the "boxes", both in business, life, and career  - How to attract your ideal clients  - And other nuggets and tips on content and marketing!    Angela is a lawyer and a lif...

101. Burnt Out Side Hustler to Multiple 6 Figure Coach (Part 2): The Biggest Lessons & Shifts 20.11.2022

In this two-part series, I'll be diving deeper into my journey from being a burnt-out side hustler to now building a multiple 6 figure coaching business.  On episode 101 of The Side Hustle Club Podcast, I'll share the three biggest lessons or "shifts" in my journey that helped me create noticeable results such as my first two 10k months or our first 6 figure year in 2021.     Connect with Cheryl L...

100. Burnt Out Side Hustler to Multiple 6 Figure Coach (Part 1): The Mistakes & Challenges 13.11.2022

In this two-part series, I'll be diving deeper into my journey from being a burnt-out side hustler to now building a multiple 6 figure coaching business.  On episode 100 of The Side Hustle Club Podcast, I'll share the three challenges or "mistakes" in my journey that held me back a lot in hopes that we can all learn from my experiences.     Connect with Cheryl Lau   Website:  https://cheryllau.com...

99. Why Clients Buy Coaching (Part 2): Selling THAT Offer 07.11.2022

On episode 99 of The Side Hustle Club Pocast:  - Selling THAT offer that clients are aware that they need and want - Selling THAT offer that is unique and different  - Selling THAT offer that has a strong reputation and brand awareness in the industry      Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube:  https://www.youtube.com/@cheryltheory   Newsletter:  https://cheryllau.c...

98. Why Clients Buy Coaching (Part 1): Being THAT Coach 31.10.2022

On episode 98 of The Side Hustle Club Podcast:  - Becoming THAT coach who is proud of their offer and who deeply cares about helping their people - Becoming THAT coach who knows how to coach and help clients create results  - Becoming THAT coach who is so clear and convicted about their message and what their values are     Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube:  htt...

97. What to Do if You Haven't Signed a Client for Months 17.10.2022

On episode 97 of The Side Hustle Club Podcast: - What decision do you need to make right now - How are you currently showing up to talk about your offer - Making offers  - Whether you're exercising agency over your experience as an entrepreneur and taking control in your own business     Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube:  https://www.youtube.com/@cheryltheory  ...

96. Client Spotlight: 14 High Ticket Clients in 6 Months (as a Side Hustler) with Kim Liao 09.10.2022

On episode 96 of The Side Hustle Club Podcast, we have one of our awesome clients Kim to share how she signed her first 14 high-ticket coaching clients since we started working together: - How Kim's brand and content have changed in the past 6 months and now it's a much more genuine reflection of who she is - How Kim recently landed an opportunity to guest on Dr Phil as a panelist/speaker via her...

BONUS Episode: The Quit Party 2022 08.10.2022

A replay of our event from October 8, 2022 where we celebrated stories of "quitting" and making courageous decisions based on your values, going against norms and expectations, and ultimately creating your own dream life.   Speakers: Jennifer: https://www.instagram.com/byjenniferho/   Carey: https://www.instagram.com/happycarey_befit/   Brittany: https://www.instagram.com/brttnytrnh/   Cheryl: htt...

95. Quitting in My Business 03.10.2022

On episode 95 of The Side Hustle Club Podcast: - Quitting "posting consistently" and other arbitrary standards set by other business coaches and marketers  - Quitting traditional launch culture and doing soft launching instead  - Quitting the business altogether and taking breaks depending on the season of life you're in      Connect with Cheryl Lau   Website:  https://cheryllau.com/   YouTube:  h...

94. Managing Mental Health & Life on Top of Your Business 26.09.2022

On episode 94 of The Side Hustle Club Podcast:  - How my mental health was at an all-time low between March to August 2022, and how I struggled to show up in both my life and business this year - The key lessons I've learned that got me out of several months of "client droughts" and started signing clients again - My current views on how we can continue to grow our businesses even if we feel might...

93. My Top 3 Tips from 3 Years of Side Hustling 18.09.2022

On episode 93 of The Side Hustle Club Podcast: - Time management as a side hustler and some tips of planning what to do in your business - Becoming known for your unique leadership and why this matters for not just sales or marketing, but also your own sense of confidence and belief in your work - Don't lower your standards or expectations of yourself just because you're a side hustler and you fee...

92. Building a Business Even if You Feel Average 11.09.2022

On episode 92 of The Side Hustle Club Podcast:  - Why do feeling average and comparisons with other coaches creep up in your business and how can they hinder how you take action for your coaching business - Understanding what are YOUR reasons for building your business and setting your own definitions of what an entrepreneur is, and letting THAT drive your business results - What I believe is nece...

91. Confident Marketing and "Having It All Together" with Makenzie Conklin 04.09.2022

On episode 91 of The Side Hustle Club Podcast, we are talking to Makenzie Conklin to talk about the reality of being an entrepreneur who might feel like a hot mess sometimes... But still confidently shows up and creates wealth through your business: - Practical tips for creating an income-generating business even if you feel like you don't have it all together sometimes - The importance of strengt...

90. Self Awareness, Healing, & Entrepreneurship with Jeremy Tan 28.08.2022

On episode 90 of The Side Hustle Club Podcast, we are talking to Jeremy Tan to chat more about some topics that we don't usually touch on in this show: - An introduction into modalities and tools (ex: Psychological astrology, parts work, etc) and how they could help with raising self-awareness and adding context to certain behaviors in our business  - How Jeremy uses such tools to help his clients...

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