Ed and Ken's Mini Podcast

Most real estate agents do not fail because they are lazy. They fail because they are overwhelmed, overthinking, and unsure what to do every day. In this episode of Ed and Ken’s Mini Podcast, Ken Jordan and Ed Fordyce talk about a simple execution plan for real estate agents and mortgage professionals who want to build consistent business without getting stuck in paralysis by analysis. Ed shares a...

Are you busy… or actually productive? In this episode of Ed & Ken’s Mini Podcast, Ken Jordan and Ed Fordyce break down what separates the top 3% of real estate professionals from the 96% who struggle to make consistent income. If you’re a real estate agent or loan officer trying to win in today’s competitive market, this is a must-watch. What you’ll learn: Why “important but not urgent” tasks...

What if the secret to more clients…is saying less? In this episode, we break down a powerful (and surprisingly simple) communication technique used by top performers to build trust, deepen relationships, and generate ridiculous referrals. From eliminating filler words to mastering active listening, this conversation reveals why most people lose deals before they even realize it—and how you can fix...

In this episode of the Ed and Ken’s Minute Podcast , Ken Jordan and Ed Fordyce break down one of the most overlooked risks in real estate: recommending the wrong lender. Many real estate agents are taught to give buyers three lenders to avoid liability. But is that actually helping the client — or hurting your business? Ken and Ed dive into: • Why recommending three lenders may be weak advice • Th...