Ecommosaurus Podcast

Shopify dropped its Spring Editions in late June, which is a choice, and the theme is Everywhere, meaning Shopify wants your products discoverable and purchasable inside AI engines, social platforms, and anywhere else a consumer might encounter them. The Ecommosaurus crew digs into what that actually means for SMBs. If AI is describing and selling your product based on database fields, what happen...

June kept the crew busy. The Ecommosaurus team runs through the biggest ecommerce stories of the month, starting with Amazon shortening product titles from 200 characters down to 75 with a hard July 27 deadline, which is either fine or a complete disaster depending on how many SKUs you have. Prime Days kicked off earlier than ever and brought Walmart, Target, Kohl's, and Best Buy along for the...

Look, we love Amazon. We build businesses on Amazon. But sometimes Amazon makes it really, really hard to love Amazon. In this episode the Ecommosaurus crew sits down and does something therapeutic: they make a wishlist. A big one. And the theme that keeps coming up is that none of this stuff should be this hard. Why does ad data disappear after 60 days? Why does the shipment tracker show informat...

Sales, ROAS, and ad spend tell you what happened. The right performance metrics tell you why. In Episode 195, the Ecommosaurus team breaks down the non-dollar-sign metrics that reveal the true health of your ecommerce business, including sessions, conversion rates, CTR, buy box percentage, inventory availability, repeat customer rates, and more. Whether you sell on Amazon or Shopify, these metrics...

Google I/O 2026 was full of big swings, and the Ecommosaurus crew is here to separate the signal from the hype. The Universal Cart and Universal Commerce Protocol promise a world where consumers can discover, compare, and buy without ever leaving Google's ecosystem. On paper it sounds revolutionary. In practice, the crew debates whether this is a genuine era of agentic commerce or vaporware dr...

May 2026 was a lot, and the Ecommosaurus crew is here to make sense of it. Google made its most aggressive move into commerce yet with a Universal Cart, Universal Commerce Protocol, and a Gemini-powered shopping agent that has Amazon squarely in its crosshairs. Amazon fired back by retiring Rufus and unleashing Alexa for Shopping, an AI assistant that knows not just what you searched but everythin...

How important is SEO busy work when you've got a thousand-page site and limited time? Episode 193 breaks down what actually matters in 2026 ,why meta keywords are dead for Google but alive for Baidu and your product feeds, why meta descriptions are really ad copy, and a triage framework for prioritizing the pages that drive revenue. Plus the team debates whether top-of-funnel blog content stil...

Your promotion budget is limited, but your business situation is anything but. In this episode, the Ecommosaurus crew tackles one of the most practical questions in Amazon advertising: given a finite budget, where exactly should your dollars go? The team walks through five distinct SMB scenarios. For each scenario, Amber, Amy, Jaclyn, Sonny, and Tim share their honest percentage-based spend breakd...

Brand Tailored Promotions has been around long enough to go through a full evolution. Amazon originally launched it as a way to reach audiences with messaging and new product announcements, but inbox fatigue set in fast and Amazon retooled the program with a tighter focus on actual discount offers. BTP never went away, but it came back with a shorter leash. In this episode, we get into the good, t...

April was a lot. Amazon now has a million robots in its warehouses, its AI shopping assistant Rufus is quietly adding things to your cart, and sellers chose Tax Day to stage an ad boycott over fees that are eating into already thin margins. Were they heard? We get into it. Shopify had a genuinely good month, opening up B2B features to merchants who aren't on Plus and launching an AI Toolkit th...

When ecommerce growth hits a plateau, many brands fall into the "Agency Carousel" trap—firing partners instead of auditing their own business fundamentals. This episode provides a systematic framework to diagnose whether your decline is caused by a shrinking market, aggressive new competitors, or internal "invisible killers" like poor inventory management and discontinued best-...

In this episode of the Ecommosaurus podcast, we host a six expert roundtable to determine if Amazon remains a "Buy" for new entrepreneurs in 2026 or if the "Great Squeeze" has made it too difficult to launch. We explore the massive shift in the marketplace, including how new tax regulations and the end of the $800 duty free loophole have triggered a "Chinese Seller Exodus,...

AI is everywhere, but how can small and mid-sized businesses actually use it in a way that drives real results? In this episode of the Ecommosaurus podcast, we break down the practical side of AI, moving beyond the hype and into everyday applications that save time and money. We explore the four stages of AI adoption, from treating it like a novelty to leveraging it as a true business collaborator...

In this episode of Ecommosaurus , we break down Amazon fee fatigue and whether the “Walmart Gold Rush” is real or just hype. We unpack the 2026 Amazon fee increases and what they actually mean for margins, then compare them to Walmart’s promise of lower fees and cheaper ads. From conversion rates and CPA math to operational complexity and traffic differences, we challenge the biggest narratives on...

In this March Ecommerce News Recap, we break down one of the most chaotic months in recent memory, from Burger King’s AI “Patty” monitoring employee manners to Walmart pulling the plug on ChatGPT Instant Checkout after major conversion failures. We dig into what this means for the future of agentic shopping, why Amazon may have had it right all along by staying closed off, and how OpenAI is alread...

In this episode of Ecommosaurus, we break down the most common mistakes DTC brands make when launching on Amazon and why so many get it wrong. From misunderstanding Amazon as a controlled storefront instead of a competitive search engine, to underestimating inventory, reviews, and PPC, we unpack the critical mindset and operational shifts required to succeed. We dive into unit economics, pricing c...

In this episode of the Ecommosaurus podcast, the team dives into the heated debate over whether the traditional marketing funnel is officially dead or simply evolving into a messy "Brand Web" of touchpoints . They break down why the classic AIDA model—Awareness, Interest, Desire, and Action—is being challenged by "algorithm-friendly" social feeds and the rise of AI agents that...

In this episode of Ecommosaurus , we crack open a six-pack of ecommerce stories shaping the current business landscape. We start with global unrest and rising oil prices threatening supply chains and freight costs, then dive into the growing QuitChatGPT movement after OpenAI’s defense contract sparked a wave of uninstallations and backlash. We cover Amazon updates including the removal of Shoppabl...

In this February ecommerce news recap, the Ecommosaurus team breaks down a month that felt more like a season finale. We unpack the final $3 million settlement in the eBay harassment case, the Supreme Court’s tariff ruling and the immediate policy scramble that followed, and what ongoing trade instability really means for sellers’ margins. We dive into California’s challenge to Amazon’s buy box pr...

In this episode of Ecommosaurus , we break down Amazon listing quality through a simple lens: think of it as a funnel or maybe even a taco. At the top, SEO-driven titles and keywords help you show up in the grid (and yes, you can measure this inside Brand Analytics). In the middle, your hero image and price determine whether shoppers click. At the bottom, persuasive bullets, images, and enhanced c...

In this episode of Ecommosaurus , we break down OpenAI’s decision to begin testing ads inside ChatGPT and what it could mean for ecommerce. Still in beta, these placements raise big questions about user experience, trust, and performance. We look at early examples like the sponsored “Heirloom Groceries” carousel, debate whether AI should enable true agentic checkout, and examine the reported $60 C...

AI traffic has officially moved from curiosity to concern for ecommerce sellers. In this episode of Ecommosaurus , we break down AI data and traceability 101, explaining where AI-driven visibility actually shows up, how to find it in Google Analytics and Shopify, and why traditional click-based measurement is no longer enough. We unpack the rise of zero-click searches, why AI often summarizes your...

AI wants a cut of your checkout, returns are eating your margins alive, and TikTok is eyeing your warehouse space. In this January ecommerce news recap, the Ecommosaurus team breaks down the biggest stories shaping the start of the year, from Shopify’s AI checkout tax and agentic shopping experiments to Returnuary fallout, stricter Amazon return economics, tariff pressure, and TikTok’s push toward...

Influencer marketing is not about chasing big names or massive follower counts. It is about turning relationships into revenue. In this episode of Ecommosaurus, we break down how SMBs can use influencers, creators, and even themselves to build fandom-driven commerce that big brands struggle to replicate. Using examples from Taylor Swift, Pat McAfee, and Twitch streamers, we explore how belonging b...

Every guru seems to have a hot take on what you must do in 2026 or your ecommerce business will fail, and most of it sounds suspiciously like advice from five years ago with a fresh coat of AI paint. In this episode of Ecommosaurus, we sort hype from reality, breaking down which warnings are lazy scare tactics and which ones actually deserve your attention. We dig into AI-friendly websites, agenti...