Jessica Totillo Coster

eCommerce Badassery

Business EN ↓ 406 episodes

How do I get more traffic and sales for my eCommerce business? If you’re asking yourself this question, you’re in exactly the right place! eCommerce Badassery is a business and marketing podcast for product-based businesses. Jessica Totillo Coster, a 20+ year retail veteran and manager of a 7-figure eCommerce business, shares actionable steps and strategies to grow the traffic, sales, and profit in your online retail store. After building her multi-six figure brick + mortar clothing boutique and working with the top experts in SEO, Web Development, Email, and Digital Marketing, she’s spilling...

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Author

Jessica Totillo Coster

Episodes

06. Why SEO Matters and How to Do it 05.05.2020 22:04

SEO or Search Engine Optimization is the key to lasting eCommerce success. It’s basically FREE traffic. Sure, you have to invest in the time to get it done, but it will continue to serve you for the long-term, and it’s how you get NEW people to find your website without running ads! What You’ll Learn: What Search Engine Optimization ACTUALLY is Whether or not you should bother to go up agains...

05. How to Increase Conversion on Your Website 28.04.2020 37:29

You got people to your website, but how do you get them to BUY?! There is an entire discipline in eCommerce dedicated to conversion optimization and today we’re walking through the most important things you need to do on your site to make sure the customer pulls out their wallet and spends those dollar bills. What You’ll Learn: Whether or not your website is already converting well How to best...

04. Quick Wins for eCommerce Success 21.04.2020 32:19

Long-term goals are great, but sometimes we just need a quick boost to our business and a way to generate more revenue. In today’s episode, I walk you through strategies and tactics you can easily implement to start seeing super-quick results. What You’ll Learn: 2 strategies you can implement in the next 24 hours to generate more revenue in your business How to get more revenue with the custome...

03. Make Money on Autopilot With These Must Have Email Automations 14.04.2020 27:25

Is your email marketing program working FOR you and generating you revenue on autopilot? Today we’re taking a deep dive into the automations you should have set up, how to use automation to save time so you can send less campaigns, and one email series most people aren’t talking about. If you haven’t already listened to Episode 2 where we cover the B.A.D.A.S.S. Email Marketing Framework, go b...

02. How to Make Money With Email Marketing for eCommerce 14.04.2020 34:57

Overwhelmed with email marketing? Not sure if you’re doing it right or if you should be making more money from your efforts? Let’s dive into the Email Marketing Framework I use to generate 20% of a 7-figure eCommerce business. It’s a new way of thinking about and approaching email marketing so you can generate more revenue without the overwhelm. What You’ll Learn: The 6 pillars of a successfu...

01. Who Am I and What to Expect from the eCommerce Badassery Podcast 10.04.2020 12:41

From high-school dropout to managing a 7-figure eCommerce business with the top experts in the digital marketing and eCommerce field. Hear my story and how I found my way to supporting badass eCommerce entrepreneurs like YOU grow and scale your online store. The strategies and tactics I’m teaching you on the eCommerce Badassery podcast from real-world hands-on experience and learning from the to...