Dyad Strategies

Dyad Podcast

Education EN ↓ 20 episodes

Through applied research, we help fraternities and sororities and college campuses understand fraternity/sorority chapter culture and measure and improve the impact of their work.

Author

Dyad Strategies

Category

Education

Podcast website

www.dyadstrategies.com

Latest episode

Feb 19, 2026

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Episodes

Episode 2.8 Social Status, Social Media and Sorority Recruitment (with KJ McNamara) 19.02.2026

How is social media impacting how students perceive, join, and experience sororities on college campuses? In this episode, KJ McNamara joins us to talk about the ways that sorority recruitment has changed in the era of social media, how chapters and prospective members are adapting, and what might be coming next. KJ's Website https://kjtalks.com/ Jonathan Haidt on the Huberman Lab Podcast Discussi...

Episode 2.7 - Who Are the Future Members of Sororities? (With Heather Matthews) 13.01.2026

In this episode, we talk with Heather Matthews, Director of Communications at Kappa Delta. She has been one of the prominent voices discussing the report "The Next Generation of Sorority Members: A Market and Persona Research Study," which was produced by the Foundation for Fraternal Excellence. We discuss the persona research and how campus Panhellenics can be improving the way they market the ex...

Episode 2.6 - What Does "Research Informed" Even Mean? 27.06.2025

The Stop Campus Hazing Act tells us that our primary prevention programming needs to be "research informed." What does that even mean??? Aldo Cimino and Adam McCready discuss what the research says - and doesn't say - about hazing prevention.

Episode 2.5 - The Stop Campus Hazing Act 23.01.2025

Gentry talks with Cecelia Dockery of the Clery Center and Chad Clark, a campus Clery coordinator, about the impact of the Stop Campus Hazing Act.

Episode 2.4 Independent IFC's 23.08.2022

Last week, the University of Southern California announced that eight fraternities had walked away from University recognition to form an independent IFC. In this episode, we talk to Jud Horras, CEO of the North American Interfraternity Conference, about the growing phenomenon of independent IFC's.

Episode 2.3 Attrition and Retention in FSL 23.12.2021

Why do so many FSL professionals leave the field after only a few years, and what separates those who leave from those who stay? These were the questions that inspired the dissertation of Dr. Viancca Williams, which was recently named "Dissertation of the Year" by the Association of Fraternity and Sorority Advisors. In this episode, Gentry talks with Viancca about her findings, and the importance...

Episode 2.2 The Trust Gap 28.10.2021

Trust between college campuses and fraternities has never been lower. What is driving the trust gap, and what can we do about it?

Episode 2.1 The Great Resignation 14.10.2021

Much has been said and written in recent weeks about the "Great Resignation." But is it a real thing? Are FSL professionals leaving the field in droves? And if so, why?

Season 1, Episode 10 - The Impact of COVID-19 on the Fraternity Experience 02.02.2021

In the last episode of the season, Gentry speaks with Dr. Lori Hart about three interconnected trends emerging in the post-COVID data on the fraternity experience. This episode is a companion piece to the 20201 Dyad Strategies Whitepaper.

Season 1, Episode 9 - Femininity And Social Status 14.12.2020

In this episode, Gentry talks with Simone Ispa-Landa and Mariana Oliver, researchers at Northwestern University and authors of the recent article Hybrid Femininities: Making Sense of Sorority Rankings and Reputation. The article can be found at https://journals.sagepub.com/doi/pdf/10.1177/0891243220968882

Season 1, Episode 8 - Kappa Alpha and the Lost Cause - A Conversation with Taulby Edmondson 08.09.2020

In this episode, Gentry talks with Dr. Taulby Edmondson, a history professor at Virginia Tech. Dr. Edmondson's research into the connections between Kappa Alpha Order and what he calls the "Lost Cause Ideology" was recently featured in an article in the Chronicle of Higher Education entitled "The Campus Confederate Legacy We're Not Talking About."

Season 1, Episode 7 - Abolish Greek Life and the History of White Fraternities 11.08.2020

In this episode, Gentry talks with Nicholas Syrett, author of "The Company He Keeps: A History of White College Fraternities." This conversation is set against the backdrop of the Abolish Greek Life movement and the need to openly acknowledge and address some of the more problematic aspects of the history of historically white fraternities and sororities.

Season 1, Episode 6 - A Conversation With Lawrence Ross 16.06.2020

In this episode, Gentry talks with author and scholar Lawrence Ross about the history of the Divine Nine, brother/sisterhood in culturally-based fraternities and sororities, and racism in historically white fraternities and sororities.

Season 1, Episode 5 - Professional Readiness in FSL 01.06.2020

Is there a talent gap in FSL? We asked three researchers who are studying professional readiness in student affairs. In this episode, Gentry talks with Drs. Sonja Ardoin, Becky Crandall, and Jeremiah Shinn about their research into the perceptions of SSAO's on professional readiness of entry-level student affairs professionals.

Season 1, Bonus Episode - Title IX Changes And The Impact On Fraternities And Sororities 26.05.2020

In this special episode of the Dyad Podcast, Gentry talks with two civil rights attorneys, Saunie Schuster and Scott Lewis, about the new Title IX regulations and how they impact fraternities and sororities.

Season 1, Episode 4 - Belonging in Latinx Groups 18.05.2020

In this episode, Gentry talks with Dr. Crystal Garcia, a researcher who has examined sense of belonging within Latinx fraternities and sororities.

Season 1, Episode 3 - Research Roundtable 04.05.2020

In the first installment of the Dyad Research Roundtable, Gentry talks with Josh Schutts and Sarah Cohen about Dyad's research into the roots of fraternal brotherhood and sisterhood.

Season 1, Episode 2 - Who Joins, Why And How 19.04.2020

In Episode 2, we dive into some new research on fraternity recruitment with Sigma Phi Epsilon CEO Brian Warren. This emerging research examines who joins, how they join, and why they join, and how all of those things impact chapter culture.

Season 1, Episode 1 - Why Hazing 30.03.2020

In this episode, Gentry dives deep into the research on hazing with special guests Aldo Cimino and Dave Westol.

Trailer 30.03.2020

This is the Dyad Podcast, produced by Dyad Strategies and hosted by Dr. Gentry McCreary. The Dyad Podcast explores research, trends, and critical issues in the fraternity and sorority industry.

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