Cody Plofker and Eli Weiss

Down To Chat

Business EN ↓ 36 episodes

Down To Chat is a collection of conversations with operators and friends in the Direct to Consumer space. As avid podcast listeners and DTC fanatics, Cody and Eli have been searching for a podcast that is casual and conversational, while at the same time useful and insightful. A podcast that covers all things DTC from operators who are building the next generation of CPG brands. This is that.

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Author

Cody Plofker and Eli Weiss

Episodes

S1 E11: What's Working For Us On Facebook + Our Take on "Is DTC Dead?" 01.09.2022 57:30

In episode Eleven of Down To Chat DTC, Eli and Cody chatted about all things Facebook ads and DTC as a whole. This podcast is brought to you by Swag.com and Wayflyer. Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod . Cody: https://twitter.com/codyplof | https://www.codyplofker.com/newsletter...

S1 E10: CX as a Career, Surprise & Delight, & Calculating ROI on CX with Michael Bair 23.08.2022 1:19:52

In episode Ten of Down To Chat DTC, Eli chats with Michael Bair, the SVP of CX at FIGS. FIGS is a DTC healthcare apparel and lifestyle brand that celebrates, empowers, and serves current and future generations of healthcare professionals.  We chatted about CX as a career, quiet quitting, shipping insurance, leading and motivating large CX teams, and calculating ROI on great CX. This podcast i...

S1 E9: Drops, Community, and Collabs with Peiman Raf 19.08.2022 50:01

In episode Nine of Down To Chat DTC, Cody and Eli chat with Peiman Raf. Peiman is the Co-founder and CEO of Madhappy. In 2017, Madhappy launched as an optimistic lifestyle brand creating conversation around mental health through impactful products and experiences. In a space that has been dominated by sentiments of negativity, we set out to spread positivity in our community. Madhappy has grown to...

S1 E8: The Future of Marketing and Growing Omnichannel Brands with Shray Joshi 11.08.2022 1:04:25

In episode Eight of Down To Chat DTC, Cody and Eli chat with Shray Joshi. Shray is the Founder of Good Peeps, a full-stack marketing agency that helps scale and build the brands in your fridge and pantry. Good Peeps works with brands like Flying Embers, Kaged, Fly by Jing, and many more. Prior to Good Peeps, Shray was Director of Digital at Health-ade, and worked at other fantastic brands like Sim...

S1 E7: How Lomi Does 9 Figures in Revenue by Putting Brand First with Matt Bertulli 04.08.2022 1:06:10

In episode Seven of Down To Chat DTC, Cody and Eli chat with Matt Bertulli. Matt is the CEO of Pela Case and Lomi, 9-figure businesses with a mission to “unfuck the planet”.   We chat about how Matt is the online garbage-man, how Lomi is taking a software-onboarding approach, and how the way a customer feels matters more than anything else.  This podcast is brought to you by Swag.com and Wayf...

S1 E6: On Killer Landing Page Tests, Building a Community, and Brands to Watch 28.07.2022 1:00:32

In episode three of Down To Chat DTC, Cody and Eli talk about Cody's landing page tests, Eli building a community, and our fav brands that are doing things differently. This podcast is brought to you by Swag.com and Wayflyer. Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod . Cody: https://tw...

S1 E5: The Death of Hustle Culture, Building Community, and 4-Day Workweek with Amanda Goetz 21.07.2022 52:39

In episode five of Down To Chat DTC, Amanda chats with us about hustle culture, how House of Wise builds community like no other, and how to get the most of your work day (and week).   This podcast is brought to you by Swag.com and Wayflyer.  Get 10% off your first order at Swag.com with promo code DTC10.  Get fast, flexible funding from $10k to $20m at the best possible rates at Wa...

S1 E4: Unconventional Retention Strategies, Segmentation, and Shooting Your Shot with Joanne Coffey 14.07.2022 1:11:57

In episode four of Down To Chat DTC, Joanne chats with us about unconventional retention strategies, segmentation, and how we all met and ended up working together at JRB. This podcast is brought to you by Swag.com and Wayflyer. Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod . Cody: https:/...

S1 E3: On The TikTok Ban, RadioShack's Thirst, & Customer Service Disasters 07.07.2022 58:35

In episode three of Down To Chat DTC, Cody and Eli talk about the pending potential FCC TikTok ban, RadioShack wildin' out on social, and how we'd handle customer service disasters.  This podcast is brought to you by Swag.com and Wayflyer. Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod...

S1 E2: On Building Brand, Playing the Long Game, and Scammy Retention Tactics 23.06.2022 1:16:19

In episode two of Down To Chat DTC, Cody and Eli talk about all things brand, growth hacks, and acquisition rooted in retention.  This podcast is brought to you by Swag.com and Wayflyer. Get 10% off your first order at  Swag.com  with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at  Wayflyer.com/pod . Cody:  https://twitter.com/...

S1 E1: Buying Companies and Leveraging Personal Brand with Nik Sharma 16.06.2022 1:30:07

In episode one of Down To Chat DTC, Nik chats with us about buying his first DTC brand, what he looks for in potential hires, and what he never wants to see again in DTC.   This podcast is brought to you by Swag.com and Wayflyer. Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod . Co...