Don't Forget Your Tickets

How will Artificial Intelligence impact the future of ticketing? We explore this question in this Hot Topic Special episode of TicketingPodcast.com, featuring our guest, Michael Fraser. Michael brings nearly four years of direct marketing and ticketing experience from the Toronto 2015 Pan American Games Organizing Committee. He is currently the co-founder and AI evangelist at Action / Insights in...

If you're involved in ticketing, you're probably familiar with the term dynamic pricing. But how does it actually work? And who is it for? In this episode of TicketingPodcast.com, we explore these questions with our guest, Filippo Scanzano from the German start-up Smart Pricer. Filippo Scanzano has a background in ticketing, starting his career as a Ticket Sales Assistant at the FIFA Wor...

There is a significant disparity in stadium capacities between Scottish Premiership clubs like Celtic (60,000+) or Rangers (50,000+), and Ross County FC. With just over 6,500 seats at Victoria Park in Dingwall, Highland, Global Energy Stadium is the smallest stadium in the Scottish Premiership. Interestingly, the stadium has more seats than the population of the town! Since June 2020, ex-footballe...

R ecorded live in front of an audience of football industry professionals at Croke Park in Dublin on January 13, 2024, here is Joe Foster, Ticketing Manager & European Competitions Coordinator at the Norwegian Premiership Champions FK Bodø/Glimt, sharing his insights on what to do when a small club with a tiny ticketing department faces ticket demand that exceeds its capacity tenfold. When Joe...

She has done 2 Olympic games, 2 FIFA World Cups and lots of other big events, and she is still only at the start of her career. Say hello to Canadian and Australian ticketing superstar Brooke Arthur. From cutting her teeth as an intern at the 2006 Asian Games in Doha, Qatar, to spearheading ticketing at the 2010 Olympic and Paralympic Winter Games in Vancouver, and scaling the grand heights of FIF...

When Peter Wynne visited TicketingPodcast.com at the start of 2023, Wrexham AFC were fighting for promotion from the National League and into the English Football League (EFL). Eight months later the club is well established in the EFL, and Wrexham's head of tickets and memberships is busier than ever. Despite this, he generously accepted the invitation to visit Vienna 19 October for the very...

TicketingPodcast.com is back with a brand-new season, and we're kicking things off with an incredible guest.  Meet Jean-Marie Tardy, the Ticketing Project Manager at FIFA, as he joins our host, Carl-Erik Moberg, to explore FIFA's unique ticketing operations. Ticketing at FIFA is a highly specialised and unique aspect of the organisation's operations, and one of the defining factors...

"Plan for the absolute worst case scenario. Always. Something will always go wrong. You need to be ready for it every time." If you jump straight to the end of this TicketingPodcast.com season 2 episode with Rick Jurkiewicz - Head of Ticketing at the Rugby Football League - that is the advice you'll get. Listen carefully, but please also lend an ear to everything else that's on...

You're in for an absolute treat in this bonus episode of TicketingPodcast.com as we sit down with Rick Jurkiewicz - Head of Ticketing at the Rugby Football League - to discuss how he ended up just here.  Rick's tale is a captivating one, chronicling his journey from the music scene of Nottingham to the sports arenas of Manchester, providing unique insights into how the ticketing game cha...

Join us for the thrilling finale of TicketingPodcast.com's second season, where we've assembled the brightest minds in the industry: Nicholas Brennan, Martin Goossens, Samuel Boyden, Manal Smith, and Rick Jurkiewicz. Now, brace yourself for an exhilarating episode as we welcome back the insightful Paul Williamson, Director at Two Circles, to recap and explore the most captivating moments...

Have the world ever experienced a success story similar to the England and Wales Cricket Board's tournament The Hundred ? Probably not. The Hundred is a professional franchise 100-ball cricket tournament involving eight men's and eight women's teams located in major cities across England and Wales. The tournament is run by the England and Wales Cricket Board and took place for the f...

Some choose the safe path, others a more daring one. Manal Smith is of the last category. Her ticketing career started at the London 2012 Olympics, and since then she has taken on huge challenges at both AXS, GP World Tour, and The Hundred before she recently was appointed Head of Ticketing at SailGP. In this bonus episode of TicketingPodcast.com, Manal transports us back to when she got her first...

England Netball is the national body which oversees, promotes, and manages netball in England. They are responsible for the England national netball team, The Vitality Roses , and oversees several programs running from junior to development level as well as the Roses National Academy for aspiring athletes under the age of 20. England Netball has more than 114,000 affiliated members, and more than...

Netball is an exciting, fast, and skillful game of fair contest, where two teams of seven players each strive to keep or gain possession of the ball. The team with the ball, through running, jumping, throwing, and catching, attempts to move the ball into its goal circle from where a goal may be scored, while the opposing team uses defensive movements and strategies to prevent this and to gain poss...

Royal Sporting Club Anderlecht is the most successful Belgian football team in European competitions, with five trophies.  Martin Goossens has been with RSCA since August 2016, and he is currently holding the position as Ticketing Manager. For a club with 77 different fan clubs spread across Belgium and abroad, and a new national security law that requires that everyone that enters the stadium on...

There are strict security rules within Belgium football, and this year the rules and regulations got even stricter when the Belgium government introduced a new security law that requires that everyone who enters the stadium on match-day need to identify themselves. What does this mean for Belgium football supporters, and how can big clubs like Royal Sporting Club Anderlecht enforce this new law? T...

Edgbaston Cricket Ground, also known as the County Ground or Edgbaston Stadium, is a cricket ground in the Edgbaston area of Birmingham, England. It is home to Warwickshire County Cricket Club and its T20 team Birmingham Bears. Edgbaston has also been the venue for Test matches, One-Day Internationals and Twenty20 Internationals. Edgbaston has hosted the T20 Finals Day more than any other cricket...

With a degree at UCFB (short for University Campus of Football Business) as the base, Nicholas Brennan has built an impressive career within ticketing.  First a short stay at the Rugby World Cup as Ticket Office Staff back in 2015, followed by two years as a Ticket Office Sales Assistant at Birmingham City Football Club. At the same time he started his career at Warwickshire County Cricket Club, w...

Peter Wynne, Head of Tickets & Memberships at Wrexham AFC Welcome to Wrexham (if you manage to get hold of a ticket) Wrexham AFC had to stop selling memberships when their number of memberships exceeded the number of seats at Racecourse Ground. So how can you get tickets to watch The Red Dragons? In this bonus episode of TicketingPodcast.com, Wrexham AFC’s Head of Tickets & Memberships, Pe...

Peter Wynne, Head of Tickets & Memberships at Wrexham AFC Up The Town Wrexham When Hollywood superstars Ryan Reynolds and Rob McElhenney bought one of the world’s oldest professional football clubs - Wrexham AFC - for the modest sum of $2.5 million in 2020, the average number of attendees at the club’s home matches at Racecourse Ground was between 3 and 4,000. Three years later The Red Dragons...

Georgia Bekyra, Senior Manager, Ticketing at Everton FC Organising ticketing operations for two Premier League stadiums at once  The 2022-23 season is Everton's 144th season in existence and the club's 69th consecutive season in the top flight of English football. It is also one of their last at Goodison Park.   Once Everton Stadium – a new home on the banks of the River Mersey – is comp...

Georgia Bekyra, Senior Manager, Ticketing at Everton FC How do you get tickets to Everton FC’s home matches at Goodison Park? There is a long waiting list for season tickets at Goodison Park, and it will take you years to be first in line for those. At the same time, all matchday tickets are reserved for official members. That leaves you with very few options if you’re not an official member or a...

Aamir Javaid, Head of Ticketing at Birmingham City FC Absolutely hating it, and absolutely loving it If true passion for ticketing from an early age is the metric, then Aamir Javaid is the king of kings within the ticketing space. Birmingham City’s Head of Ticketing has been a regular guest at the box office ever since his childhood days, when he had a deep and sincere fascination for men in suits...

Aamir Javaid, Head of Ticketing at Birmingham City FC The excitements of local derbies The local derby between Birmingham City FC and Aston Villa are among the absolute classics in English football, and the rivalry between the two sides is immense despite playing in different leagues 11 out of the last 20 seasons. In this bonus episode of TicketingPodcast.com, Birmingham City’s Head of Ticketing,...

Mikkel Bjerre, Ticketing and Customer Service Manager at FC Copenhagen How to get tickets to FC Copenhagen matches at Parken Stadium Even though the capacity at Parken Stadium exceeds 38,000, it can be tricky to get hold of tickets for FC Copenhagen’s home fixtures. So what can you do to improve your chances? In this bonus episode of TicketingPodcast.com, FC Copenhagen’s Ticketing and Customer Ser...