Phillip Macko & Jason Madden

Doin' the Thing Podcast

Business EN ↓ 93 episodes

US Army and Marine Corps veteran and Entrepreneur Jason Madden and International Speaker/ Author/ Entrepreneur Phillip Macko interview powerful guests, and share insights into how to take control of your career and business along with sharing powerful personal development tips gathered from resources from around the world

Be sure to visit the podcast's website and support the creator: phillipmacko.com

Author

Phillip Macko & Jason Madden

Category

Business

Podcast website

phillipmacko.com

Latest episode

Mar 8, 2024

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Episodes

Exploring AI - Opportunities, Risks and Threats 08.03.2024

What's the difference between AI and an algorithm? How can AI accentuate and accelerate your productivity? What are the risks - and more concerning, what threats does AI pose? From email writing to book publishing to job risks and scams - we cover it all. Here's a link to the AI generated version of me (Phil) that we briefly played during the episode - it's uncanny. https://youtu.be/qK...

Adam Pritchett On Self Empowerment - An Italian Entrepreneurial Journey 14.02.2024

Actor and voice talent Adam Pritchett is a gifted creative, one I've had the pleasure of working with to bring my novel The Conduit to life as an audiobook. He found job security in the Italian education system, but when a friend and mentor helped him open himself to new opportunities, he achieved success, freedom and self-sufficiency. Join us for an engaging exploration into Adam's journe...

Debunking Franchise Myths 29.11.2023

Phil and Jason discuss a few myths in franchising and provide education and awareness around the some key topics: - Finding the Right Business Will Make Me Successful. - The Secret to Success in Business is Finding a Franchise Doing Something I Love. - I’ll Know the Right Opportunity When I See It.- Most Businesses Go Belly Up.- Owning a Franchise is Like Having a Boss, The Franchisor Will Dictate...

The Battered Career Syndrome 22.11.2023

The Battered Career Syndrome® means being subjected to the frustration of turning to the next career path in the company you work for, and then being downsized, right-sized or let go, and then having to start over again. Today, Phil and Jason discuss and contextualize this concept as we lead into the Thanksgiving Holiday.

Franchise Discovery Day - What is it and what should your goals be? 02.11.2023

Many franchisors host what is often know as a "Discovery Day" or "Meet The Team Day."   Some are optional and some are required, depending on the Franchisor.  In any case, it is an opportunity to travel to the franchise headquarters, meet their management team and get a more in-depth view of the business and the support. In today's episode we will do a deep dive and discuss...

Fear Versus Fact, and the Value of Stepping Out of Your Comfort Zone: Your Career Revolution Pt. 4 03.08.2023

There's a big difference between making a decision, and making a bad decision. In this episode we talk through the four major "F" words and provide a helpful analogy meant to inspire you to step out from your comfort zones and explore what's possible.

Your Sales Team is only 17% of a B2B Buying Decision! Sales Strategies for the Digital Age. Episode 1 of 12 24.07.2023

Post-pandemic, Gartner Research study found that only 17% of the time companies spend making B2B buying decisions involves sales. Further, 69 to 80% of all businesses surveyed prefer Digital Self-Service to in-person sales presentations. Traditional go-to sales strategies such as cold-calls, cold emails and in-person meetings are no longer as effective as they were back in the Glen Garry Glen Ross...

Are You Ready for a Change? Your Career Revolution Pt. 3 12.07.2023

Would it surprise you to know that a full 60% of the entire global workforce identifies as being emotionally disconnected from their jobs? That last year, 50.5 million Americans (24.3% of the entire US workforce) resigned from their roles? There are reasons, and if you fall within either statistic you're certainly not alone. If you're considering a career change, this is a must listen epis...

Writing Your Own Success Story: Your Career Revolution Pt. 2 07.07.2023

You've heard the expression, "wherever you go, there you are." These words hold no greater meaning than when you are considering a career change or have been displaced from your company and seeking new opportunities. While it's important to look externally, visiting the job boards, networking, it's equally important - or even more important - to look within and define what yo...

Finding Your Primary Aim - Your Career Revolution Pt. 1 30.06.2023

If you are considering a. career change or in the midst of exploring new possibilities, this is an important episode for you. In it, hosts Jason and Phil talk about the importance of defining your Primary Aim as well as introducing a five-step method designed to help you define it. Please like, share and comment if you enjoy this important session!

Personal Branding Pt. 2 13.04.2023

In a follow-up to last week's meeting we explore the finer refinements of personal branding. With your personal brand value in mind, intentionality, transparency and authenticity matter.

Personal Branding Strategies for the Digital Age 03.04.2023

In today's digital world, the importance of personal branding cannot be understated. Whether you're applying for a job, starting a new entreprenuerial venture or promoting an existing business, how the world sees you online matters. In today's episode we'll share why personal branding matters, and outline easy steps you can take to enhance your personal brand.

The Key to 52% Brand Revenue Growth...and it's Not What You Think! 16.03.2023

Book 5 is in the can for me, and it involved deep research into the evolution of prospecting, business development and client retention in this brave new digital, post-pandemic age. While businesses evaluate tactic/strategy driven KPIs, few consider the most important driver of brand growth as found by an eight-year study conducted by the Harvard Business Review.  Their findings may surprise...

Obstacle or Opportunity - How the Principles of Stoicism Can Bring Long Term Happiness 08.03.2023

It's not what happens to you that matters, it's instead what you do about it that makes the difference. In today's episode Jason and Phil explore the principles of Stoicism, and when practiced, how the core tenets can help us live in the present and focus on those things that are in our control and let go of those that aren't.  

The Importance of Managing Expectations - Tipping the Dominoes in Your Favor 06.03.2023

Stop saying yes when it's not in your best interest to do so. In today's session, Phil shares a personal example on the importance of managing expectations. Saying yes isn't your only option, and knowing when and how to manage expectations can lead to a happier, healthier workplace.  Learn the five best strategies to manage expectations in this episode and much more!

Applicant Tracking Systems (ATS) - What You Need to Know About Them if You're Pursuing a Job Market Opportunity 20.02.2023

"I'm not getting call-backs" is a common comment Jason and I hear. And while our coaching helps clients explore self-sufficiency, what we care about most is helping our clients achieve what's best for them in their careers. And if the job market is right for you, then you really need to know about how an ATS works.  The game has changed, human being don't view resumes, an ATS runs algorithms...

ChatGPT - The World Has Just Changed! 08.02.2023

We've just crossed a technology threshold, and the world from here on will change as ChatGPT rolls out.  What is ChatGPT you ask? ChatGPT is a natural language processing tool driven by AI technology that allows you to have human-like conversations and much more with a chatbot. The language model can answer questions, and assist you with tasks such as composing emails, essays, and code. With...

What the heck is a PEO?? 06.09.2022

Phil and Jason speak with Dick Woodall from Preferred Business Partners and GigWorker Solutions about Professional Employer Organizations and their benefits to small business owners, and how you can transition to full time entrepreneurship and take care of your health benefits, payroll, and self-directed retirement. Put the learning cap on because Dick drops a ton of knowledge for us in this episo...

Expert Interview: Annie Hung-Scanga, CPA, MBA, CKA on Small Business Structures, Tax Strategies and Multi-Generational Wealth 01.09.2022

In today's episode, Jason and Phil Interview Annie Hung-Scanga. Annie's firm specializes in providing expert accounting, tax planning and financial planning advise. Today's Podcast covers the following key areas, with Annie sharing her expertise on the topics of: 1) Advise for new franchisees on which corporate structure to employ, 2) Post launch, how and when to start paying yourself a salary, 3)...

Career Resilience Strategies for the Veteran Community 18.08.2022

Jason Madden is a former CI officer, and since his transition to entrepreneurship from the military, Jason has dedicated significant efforts helping other veterans. He gives of his time to such organizations as Veterati and Recruit Military, and is expert in assisting and supporting veterans to achieve their future goals. If you're transitioning currently or have recently separated, this episode s...

Vehicles to Career and Financial Success 11.08.2022

In today's episode Jason and Phil dive deep into the many options we have to achieve financial freedom, including the employment market, passive investment strategies, buying an existing business and the world of franchising. We play devil's advocate in this session, pointing to the pros and cons of each.

The Vetpreneur's 03.08.2022

Phil and Jason welcome new veteran business owners, John McDonough and Earnest Perkins on to the show to discuss what it's like to move from the military, to 9-5, to entrepreneurship as business owners with a known franchise brand! 

Facing the "F" Words Head-On - Strategies to Shield Yourself During Economically Challenging Times 28.07.2022

Although it's been said many times before, we truly are now facing truly exceptional challenges. Oil and gas, microchips, supply chain, Ukraine, the lingering after effects of COVID and increased interest rates have many Americans paying close attention. Would it surprise you to know that there were more new businesses started in 2020 than 2019, and even more in 2021 than 2020? As major companies...

Life Happens - And When It Does, We Have a Choice. 21.07.2022

Jason and Phil have taken a break from our weekly Podcast for good reason. During times of exceptional challenge and loss there is an opportunity and a choice. We can be a victim of circumstances, or we can choose the path that leads to resiliency. In this episode we share the challenges we've each faced in recent weeks, but more importantly we hope to shine a light on the path forward we've each...

Tell Us More About You - A Tactical Approach to Exploring Industries, Models and Skillsets 23.05.2022

The Coaching Experience Part 2 - What you need to know, and telling us more about you. Phil and Jason continue to guide us through their coaching process. As our listeners know, Jason and I are professional Career Ownership Coaches, and by design we work intentionally on helping our clients explore self-sufficiency strategies. Whether you're entrepreneurially curious, looking to diversify your por...

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