Deedra Determan

Do It My Way Podcast

Business EN ↓ 100 episodes

DO IT MY WAY PODCAST empowers women business owners and CEO's to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you're an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do business on your terms and make the money you want to make!https://d2branding.com/https://www.facebook.com/...

Author

Deedra Determan

Category

Business

Podcast website

doitmywaypodcast.libsyn.com

Latest episode

Jul 9, 2026

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Episodes

What I Do on Sundays to Prepare for the Week 23.01.2025

We've all been there, you have a crazy fun weekend, maybe even take a road trip, and Monday morning comes and you have the Monday blues and you are not prepared for the week. You get to the office, open your computer and stare at it wondering what you are supposed to be doing. You forget your lunch, haven't even looked at your calendar to see what you have for the day. You start scrolling Instagra...

What Do You Want to Leave in 2024? 16.01.2025

We all have things that we need to leave behind to move forward and reach our 2025 goals. Maybe it's a toxic relationship, neglecting self care, overcommitting, or comparing yourself to others. We are all guilty of these habits but once you let go of them, you will find yourself feeling free and able to tackle all that the new year has to offer.   In this episode, I share 8 of the most common habi...

5 Wellness Tips That Will Change Your Life in 2025 09.01.2025

Your health should be your number one priority. If you do not have your health, you cannot enjoy your wealth! Your business is absolutely affected by how you feel. The healthier and more dedicated to wellness you are, the better you will perform and an leader. Every year at the beginning of the year, I reflect on my wellness and health goals for the next year. The older I get the more important it...

Everything Happens for a Reason – Jill Donovan 02.01.2025

Jill Donovan's journey from lawyer to founder of the iconic bracelet brand Rustic Cuff is nothing short of extraordinary. For years, Jill wrestled with finding her true passion, hoping her mentor, Oprah Winfrey, might guide her to clarity. But her full-circle moment came in an unexpected way, sparking the creation of a brand that's touched countless lives. In this episode, Jill shares her inspirin...

The Power of Three: Achieve More by Doing Less in 2025 26.12.2024

At the end of the year, I always like to look back and assess how the year went personally and professionally. This is being real with the good, the bad and the ugly! I also do this for my team and meet with them one on one to see how things went from their perspective. I am always surprised at the things I learn from them! I only have 15 team members so you'd think I would know everything that is...

Cold Email Mistakes: What Not To Do 19.12.2024

I get hundreds of cold emails and LinkedIn messages every day where someone is trying to sell me something. Everyone has a product or service that they say I can't live without, but very few make it past my delete button.   A " cold "  email  is an unsolicited  email  sent to someone who does  not  have a prior relationship with you, typically used for business. The goal is usually to introduce yo...

5 Reasons Business Coaches Give You Confidence 12.12.2024

I met with a woman yesterday who was undecided about the name of her business. She found D2 Branding on Google a year before and we had this same conversation. She had many things get in the way of life, including having a baby, but she spent an entire year thinking of it and hadn't done anything about it. Fast forward to our conversation yesterday where she expressed getting doubts from her husba...

A Journey of Passion and Resilience – LeAnne Taylor 05.12.2024

In this inspiring episode of the Do It My Way Podcast, I sit down with Tulsa television icon LeAnne Taylor, beloved morning news anchor on News on 6. Known for her warmth, professionalism, and deep commitment to her community, LeAnne shares her journey from the newsroom to becoming a powerful advocate for women. She opens up about her fight against breast cancer, how it shaped her perspective on l...

How to Write a Book in 6 Easy Steps 21.11.2024

I am so excited to finally say I am a published author! I never thought those words would come out of my mouth! I just released my book,  DO IT MY WAY: Empowering Women to Do Life Their Way By Creating a Personal Brand Business.   There's no way I would have written the book if I didn't have a coach break it down to these six easy steps. It can seem very overwhelming to get all of your thoughts in...

The Power of Proactive Scheduling 14.11.2024

I used to fill up my days with meetings and then anytime there happened to be "down time" I would work on personal development, strategic plans, or maybe hit a yoga class. It wasn't very productive and I would find myself never getting to those "extra" things because a fire would be happening with a client or a team member that needed my attention in that down time. It wasn't until I started to sc...

Pursuing Passion, Facing Challenges, and Cultivating Happiness – Lisa Riley 07.11.2024

Lisa Riley shares her incredible journey from refinery manager to owning three Pinot's Palette franchises in Tulsa. Known for her authenticity and fearless drive, Lisa talks about embracing a major career pivot, the surprises of running an art studio, and learning to prioritize family and health. She opens up about how cancer reshaped her priorities, the power of trusting her team, and how she now...

How Speed Dating Prepares You For Business Success 31.10.2024

I had the honor of judging the Oklahoma State Homecoming Court last week. There were 30 candidates (15 for Queen, 15 for King) and they did a speed dating round for us to get to know the candidates. Each student had two minutes to share a little about themselves and talk about their biggest accomplishment while at OSU and we quickly judged them on appearance, communication, confidence, eye contact...

Progress Over Protection 17.10.2024

Something I have struggled with over the years is progress over perfection. If it doesn't feel "perfect" I don't like putting it out there whether it's on my social media or on a podcast episode. I had a goal to write a book by the time I was 50 and guess what? I'm 51 and my book is launching in a couple of weeks. I struggled getting it out on time because I wanted it to be perfect. Guess what wou...

Trailblazing for Women Entrepreneurs – Kathy Taylor 03.10.2024

In this inspiring episode, I sit down with Kathy Taylor, former mayor of Tulsa, successful businesswoman, and a relentless advocate for community growth. From leading a city to empowering future female entrepreneurs, Kathy's journey is nothing short of remarkable. We explore her diverse career, her dedication to lifelong learning, and her drive to break down barriers for women in business. Kathy s...

Is Influencer Marketing Right For My Business? 26.09.2024

We have been doing a lot of influencer marketing lately for clients and seeing some really great results! We all follow influencers that we like and trust and we've probably bought products because they said they were great. Influencers are able to "influence" their audience in such a powerful way.   Influencer marketing offers several benefits, making it an effective strategy to add to your marke...

Do People Really Still Advertise in the Phonebook? 12.09.2024

As I was driving home this past weekend, I noticed there were phonebooks placed at every mailbox in my neighborhood. I had to laugh as I thought to myself, "Is there really still a phonebook?" and better yet, "Are people really still advertising in the phonebook?" Sure enough, it was a full blown phonebook with ads throughout. I took it to work because all of the advertisers in it are GREAT candid...

Building a Business and a Community – Hannah Arnaud 05.09.2024

I had an amazing conversation with Hannah Arnaud, owner of The Scout Guide - Tulsa. Hannah's path has taken her from a corporate office, to the classroom, and to a nonprofit before becoming an entrepreneur. She shares the pivotal moments that led her to become a business owner and the community she's passionately built around it—all while raising three young children under the age of four. Join us...

How Do Working Moms Find Work Life Balance? 29.08.2024

Back to school time has me thinking about work/life balance. It is always such a crazy time getting the kids back in gear for school, making lunches, taking them to all of their after school activities all while you are trying to run a business! As a new empty nester, I am wishing those days were back, but remember all too well the hustle it took getting everyone out the door in the mornings!   Ba...

10 Reasons Content is King in Your Marketing 08.08.2024

I met with a client the other day who was questioning continuing their social media content posting. They had gotten over 45,000 impressions on their posts in the last couple of months but weren't sure if it was converting to buyers. I get it, when you don't see a return on something you are investing in, it can get frustrating. They weren't doing any video, just static posts on Facebook + Instagr...

Finding Your Superpower – LaTonya Pratt 01.08.2024

In this episode, I sat down with LaTonya Pratt, leader of the nonprofit "In Tulsa," which connects job seekers to opportunities. LaTonya shares her journey from aspiring to be the next Oprah to becoming a leader in HR and a champion for women. She discusses her role as a mom, wife, and career woman, fashion influencer, and the importance of finding your superpower. Tune in to hear about her faith,...

Give More Than You Receive 25.07.2024

I was reminded of why it is so important to  give more than you receive yesterday when I got a call from an attorney out of L.A. that I talked to back in 2020. He saw something I posted on LinkedIn when we were in the thick of Covid and things weren't looking so good for business owners. I felt helpless myself, but decided that I had knowledge that others could learn from in a time where people re...

Following Your Calling and Empowering Women – Courtney Bullard 04.07.2024

Courtney Bullard is a dynamic speaker, accomplished author, and dedicated mentor with a passion for making a difference. As a mother and wife, she balances her personal and professional life with grace and determination. Courtney is also the visionary behind The Pearl House, a life-changing nonprofit organization that empowers teenage girls in Ghana, providing them with the tools and support they...

Turn Adversity Into Motivation 28.06.2024

We all face adversity from time to time and it can be a real downer! It has taken me some time, but I have learned to turn my adversity into motivation!   One of the hardest things I have lost was the Tulsa Spirit Award competition for my business start up idea: a niche website for moms in the Tulsa area. I can't remember if it was a $10,000 or $15,000 prize, but it was a LOT of money that we real...

Why Leaders Should Avoid Doing The Work 20.06.2024

My 19-year-old son, Jace, is an intern at D2 Branding this summer and he had his friend come with him one day. They are fresh out of high school and learning how a digital marketing agency works. At the end of the day, his friend said to me, "You mean you don't do any of the work?" It made me laugh because he thought I was a genius creating websites, running TikTok accounts, doing photography, gra...

Never Stop Cold Calling! 13.06.2024

I recently hired a sales rep and we spent a day cold calling local businesses, which is walking in without having an appointment or knowing who to talk to. It reminded me that you can never stop cold calling! Remember people have to get to know you, like you and trust you to buy. You have to start somewhere! We talked to 15 different business owners and had at least five that acted interested and...

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