Michael Fauscette
Disambiguation
" Disambiguation is the process of removing confusion around terms that express more than one meaning and can lead to different interpretations of the same string of text. " Host Michael Fauscette of Arion Research; a leading technology analyst, tech startup advisor, consultant, board member, and storyteller; and his guests "remove the confusion around" artificial intelligence (AI), generative AI and business automation by looking at the business solutions available today to improve business outcomes and gain competitive advantage.
Author
Michael Fauscette
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
AI Exposes Lazy Management: Why Work Redesign Has to Come Before the Technology 08.07.2026 46:20
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Jackson Lynch, Founder and President of Talent Sherpa, about why most organizations are not ready for AI agents, not because the technology is lacking but because the work itself was never properly designed. Jackson's thesis: AI does not make a system work, it just reflects how broken the system already was. Faster an...
When AI Does the Building: Innovation, Ideation, and the New Creative Advantage 01.07.2026 47:46
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Dr. Alex Mehr, Founder and CEO of Famous Labs, about why the most important competitive advantage in the AI era is no longer engineering skill but taste, judgment, and knowing what to build. Alex argues that AI has made execution so much easier that the bottleneck has moved upstream: the people who will win are the on...
The End of One Model to Rule Them All: Why Enterprise AI Is Going Small, Specialized, and Multi-Model 24.06.2026 42:26
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Calvin Cooper, Co-Founder and COO of Neurometric AI, about why the dominant narrative of scaling ever-larger frontier models is giving way to a more practical reality: smaller, specialized models fine-tuned for specific tasks that are faster, cheaper, and more accurate for the vast majority of enterprise AI workloads....
AI Meets the Mid-Market: How PE-Backed Companies Are Leapfrogging with AI 17.06.2026 52:33
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Andrew Brooks, Founder and CEO of Contextualize, about why mid-market and PE-backed companies are in a unique position to leapfrog with AI, and how purpose-built solutions, inside-out disruption, and a multi-stage evolution from automation to intelligence are creating value these businesses could never have accessed b...
Beyond Efficiency: Why AI Is Forcing Marketing to Rethink Everything, Not Just Cut Costs 10.06.2026 42:28
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Patrice Greene and Kathy Macchi, co-founders of Inverta, about why marketing's rush to AI efficiency missed the point, and what it really takes to rethink go-to-market workflows with AI at the core rather than bolted on top. Patrice is an early adopter of marketing automation who started in sports marketing before spe...
The Cognitive Revolution in Leadership: Why AI Demands a New Human Operating Model 03.06.2026 33:13
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Victoria Mensch, CEO of Silicon Valley Executive Academy, about why AI is not just a technology shift but a cognitive revolution that challenges the very identity of leaders and demands a completely different human operating model. Victoria holds a PhD in psychology, spent 25 years in Silicon Valley high tech across l...
The Flight to Relationships: Why AI Is Making Trust the Ultimate Sales Advantage 27.05.2026 47:02
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Drew Sechrist, Co-founder and CEO of Connect the Dots AI, about why AI-generated outreach is flooding inboxes, destroying cold email effectiveness, and making trusted human relationships the most valuable asset in sales. Drew was employee number 36 at Salesforce, where he cold emailed Marc Benioff in 1999 and spent a...
The AI Tax: Why Your Agents Cost More Than Your People and What That Means for Scale 20.05.2026 50:33
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Joshua Gould, CEO of The BigWord, about the hidden economics of enterprise AI deployment and why AI agents often cost more than the humans they are meant to augment. Joshua has spent over 20 years in language services, co-founded TBB Global, and now runs one of the world's largest language service providers operating...
Governance Is Functions: Why Your AI Won't Scale Without Discipline by Design 13.05.2026 47:47
In this episode of the Disambiguation podcast, host Michael Fauscette sits down with Chris Morancie, Fractional CTO and Founder of Digital Operations Factory, for a deeply technical and practical conversation about why AI governance has to be engineered into your architecture, not bolted on after the fact. Chris brings a unique combination of computer information systems, an MBA in business strate...
AI Without Compromise: Why Data Sovereignty Is the Next Enterprise Battleground 06.05.2026 35:09
In this episode of the Disambiguation podcast, host Michael Fauscette talks with Clayton Bryan, Head of Enterprise at Quill, about why data sovereignty is becoming the defining issue for enterprise AI adoption and why most companies are on the wrong side of the trend. Clayton spent a decade as an early-stage investor at 500 Global before joining Quill, where he leads enterprise strategy. Quill's a...
AI Is the Biggest Distraction in Sales: Why the Hard Work Is Still Human 29.04.2026 52:55
In this episode of the Disambiguation podcast, host Michael Fauscette sits down with Dr. Deepak Bhootra, Founder of RISEUP Career Studio, for a candid conversation about why AI is creating an illusion of progress in sales while the real, hard work remains deeply human. With 30 years in sales, a doctoral degree studying job satisfaction and organizational commitment, and an ICF coaching certificati...
From Human in the Loop to Human in the Lead: The Road to Autonomic IT 22.04.2026 39:08
Most enterprises think they are ready for autonomous IT. Most are not. And frankly, they should not pretend they are. In this episode, Michael Fauscette sits down with Brian Amaro, Vice President of Customer Value and Partner Strategy at ScienceLogic, to map the real journey from reactive, siloed IT operations to autonomic IT. Brian shares the maturity progression his team built from hundreds of F...
The Intelligence Model: Why Your Organization Needs a Map Before It Deploys AI 15.04.2026 50:34
Most companies jump straight to AI use cases. They pick the hottest tools, launch pilots, and wonder why nothing scales. The problem isn't the technology. It's that they don't have a map of how work and decisions actually move through their organization. In this episode, Michael Fauscette sits down with Minyang Jiang (MJ), Chief Strategy & Revenue Officer at Credibly, to unpack what she calls...
Securing the Agentic Coding Era: When AI Writes Code, Who Guards the Gate? 09.04.2026 43:09
Up to 30% of enterprise code is now AI-generated. Microsoft's CTO projects 90% by 2030. But here's the problem: AI coding tools are optimized for speed and functionality, not security. Research shows AI-assisted development introduces roughly 45% more bugs and 40% more security vulnerabilities. And only 13% of AI-generated code is attributed back to a developer. So who's accountable? And who guard...
The Missing Layer: Why Your AI Agents Need a Governance Plane 01.04.2026 44:54
Your AI agents are running. But can you go to sleep at night knowing they won't send 3,000 emails to the same person, run up a $3,000 bill overnight, or give away refunds your business can't afford? In this episode, Michael Fauscette sits down with Logan Kelly, CEO of Waxell AI, to explore why governance for agentic systems is not observability, not guardrails, and not something you bolt on after...
March 2026 AI Pulse 26.03.2026 58:27
A US AI company designated a supply chain risk by its own government. An executive order to override state AI regulation. A paper that stunned the math world. March was one of the most consequential months in AI yet. In this episode, Michael Fauscette and co-host Tom Pringle break down the biggest AI stories of March 2026, from the Anthropic-DoD standoff and its fallout, to OpenAI's GPT-5.4, NVIDI...
The Human Operating System: Why People Infrastructure Is the Missing AI Investment 25.03.2026 39:30
We spend millions upgrading our technology infrastructure. We budget for servers, software, security. But what if the most critical infrastructure in your organization has no line item at all? In this episode, Michael Fauscette sits down with Barbara Wittmann, Founder of Digital Wisdom Collective, to explore why "human infrastructure" should be on every CIO's budget, why change management is an ou...
From SEO to AEO: Preparing Your Content for AI Discovery 18.03.2026 42:46
Your website traffic is dropping, your click-through rates are falling, and your PDF lead magnets are dying in email inboxes. The way people search has changed, and if your content isn't structured for AI discovery, you're becoming invisible. In this episode, Michael Fauscette sits down with Jenna Nelson, Founder of Her Agency, to explore the shift from SEO to AEO and GEO, why static content strat...
MCP, AI Agents, and the Future of Network Infrastructure 11.03.2026 52:01
What happens when a 25-year network engineer discovers that AI agents can talk directly to infrastructure? The answer is reshaping how we think about network operations, governance, and the future of IT.In this episode, Michael Fauscette sits down with John Capobianco, Head of AI and Developer Relations at Itential, to explore how Model Context Protocol (MCP) is becoming the connective tissue betw...
Building Visibility: How Personal Brand Drives Business Growth 04.03.2026 49:02
Jimi Gibson, VP of Brand Communication at Thrive Internet Marketing Agency, joins the show to explain why executives and subject matter experts need to build personal brands in the age of AI-driven search, and how a professional magician's framework for capturing attention translates directly into business communication strategy. Jimi shares his Magic Script framework (connectivity, curiosity, con...
AI in the Back Office: Where the Real Enterprise Value Is Hiding 25.02.2026 37:12
The biggest AI opportunity in enterprise isn't in your sales team or your chatbot. It's buried in the back office, where inefficiencies have been hiding for decades. What happens when seed-stage startups start solving those problems with 35 people instead of 35,000?In this episode, Michael Fauscette sits down with Matt Ober, Managing Partner at Social Leverage, to discuss where the real enterprise...
The Human Blind Spot: Why Trust Is Your Biggest Cybersecurity Vulnerability 18.02.2026 55:58
Most cybersecurity breaches aren't caused by bad technology. They're caused by humans doing what humans are biologically wired to do: trust. Robert Siciliano explains why your biggest security vulnerability isn't in your firewall, it's in your people's wetware. In this episode, Michael Fauscette sits down with Robert Siciliano, bestselling author and cybersecurity expert, to discuss why traditiona...
Building Trust Through Empathy: How AI Companions Support Grief Work 11.02.2026 46:25
In this episode of Disambiguation, host Michael Fauscette sits down with John Kammer, founder of Guardian [AI]ngels, to explore how AI chatbots can serve as emotional support tools for people navigating grief and loss. After losing three of his closest friends, John struggled for over a decade with substance-fueled avoidance before accidentally discovering that building an AI persona based on his...
Vertical AI in Action: How One Insurance Company Transformed Go-To-Market, Underwriting, and Claims 04.02.2026 41:09
What happens when you stop bolting AI onto existing processes and rebuild your entire company as an AI-native stack? Spanish insurtech Tuio went from industry-average 5% profit margins to 15%, with a 40% improvement in marketing conversion. In this episode of Disambiguation, I sit down with Juan Garcia, Co-founder and CEO of Tuio, to explore how his team re-engineered insurance from the ground up....
January 2026 AI Pulse 28.01.2026 1:00:58
Welcome to the first AI Pulse of 2026! Michael Fauscette and Tom Pringle explore the technical advances solving agentic AI challenges, privacy implications of personalized AI assistants, and the latest AI gadgets entering the market. IN THIS EPISODE:🎯 Enterprise AI Control Layers (00:03:30) • ServiceNow's positioning as the control layer for enterprise AI • The familiar cycle: single source of tr...
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