Dino Oreski's podcast - Digital Economy 101

Predavanje s javnim, preciznim i konkretnim savjetima. Budie prisutni u svim AI alatima bez da razbijate glavu. Video istog možete pregledati na mojem YouTube kanalu . Hosted on Acast. See acast.com/privacy for more information.

Epizoda sastavljena od dva gostovanja u emisiji Hrvatskog radija - Dnevni ritam . Hosted on Acast. See acast.com/privacy for more information.

This episode kicks off our post-summer season with a deep dive into the most important updates across digital marketing and ecommerce as we head toward the 2025 holiday period and into 2026. We cover the major shifts shaping performance marketing today: The rise of zero-click internet and social search MER (Marketing Efficiency Ratio) vs. traditional attribution Creative fatigue and how to manage...

Still working on your well-optimized digital presence with Arnout Hellemans - an experienced digital consultant known for his no-nonsense approach to SEO, CRO, and analytics. After discussing some of the hottest topics on an operational scale, we now dive deep into the future of PPC, SEO, and CRO - what’s shifting, what’s staying, and how to prepare your business for the next wave of digital evolu...

How do technical SEO, UX, and content work together to impact visibility? And what can they do for your business? Arnout Hellemans —an experienced digital consultant known for his no-nonsense approach to SEO, CRO, and analytics is here to help. We unpack the building blocks of a well-optimized digital presence, including: What do user behavior signals mean for your rankings, and how to optimize fo...

Humor is a powerful tool, but also a very delicate matter in personal and business situations. So, let’s discover its role in digital communication with organizational psychologist and humor researcher Dr. Bastian Mayerhofer . As he likes to say for himself, “On paper, I'm a Ph. D.-level cognitive psychologist, but in practice, I'm a passionate humor hacker.” For many years, he worked in marketing...

How can smart data utilization enhance eCommerce business performance? This is the main question we explore with a little help from our friend Stefan Loncar , founder and CEO of Loncom Consulting , a company specializing in data analytics and systems implementation. Stefan's passion for data has resulted in creating a service that helps companies use data for informed decision-making, mining the g...

What’s the deal with the performance marketing world lately? X is growing, Reddit suddenly improved in search rankings, Meta is blooming for eCommerce businesses, Google is losing its dominance with younger audiences, TikTok remains in the US…? It’s not easy to stay on top of all these trends but luckily we have the right man to unravel this whole mess for us. Goran Čandrlić is a performance marke...

After gaining basic finance knowledge, we still struggle with financial planning and investing. Help is on its way. Tamara Vrhovec Sekač , the International Business Expansion Manager at Finax , will introduce us to intelligent financing, a popular concept today. Tune in and find out: ·        How well-informed is the average person about managing finances i...

Working, traveling, and personal growth – looks like digital nomads have it all, however, is everything that easy and simple for them? Let’s dive in and explore all the benefits and obstacles within the nomadic lifestyle in the company of Kate Shifman - who designs spaces and experiences for the Flexible Generation, is NASDAQ featured, Coliving founder, Award-winning community builder, Speaker on...

Koliko je važan brending vaše kompanije, toliko je važan i vaš osobni brending pogotovo ako ste mikro poduzetnik ili jednostavno želite biti prepoznatljivi u svojoj poslovnoj zajednici. Kada je lice u pitanju, žene se oduvijek poigravaju šminkom, a unazad 10-ak godina u staylingu muškaraca sve veću ulogu igraju frizura i brada. Zato smo se za profesionalni savjet i čašicu razgovora obratili Marku...

Smanjite rizik od kibernetičkih prijetnji i osigurajte svoje poslovanje. Zaronite u osnovne principe kibernetičke sigurnosti - neophodan vodič za svaku organizaciju. U tome nam pomažu renomirani stručnjaci u svijetu kibernetičke sigurnosti: Tomislav Vuk i Alen Delić, koji je također i Zamjenik predsjednika Hrvatske Udruge Menadžera Sigurnosti.  Otkrijte ili utvrdite znanje o ključni...

How to optimize product listings to rank higher in Amazon’s search algorithm (A9)? What strategies help maximize return on investment (ROI) through effective advertising strategies? In this episode, together with Dylan Lam , an experienced business and marketing consultant, we dive deep into the world of Amazon sales, covering essential topics for sellers aiming to succeed on the platform. Dylan s...

Couple of weeks ago we have had a pleasure of making cutting-edge technological discussions with some of the most brilliant minds in design, development and digital products management areas. They were all part of Digital Labin , a prominent two-day conference, focused on bringing together professionals from various digital industries such as web and mobile development, software design, UX/UI desi...

Trafostanica je razgovorna emisija u kojoj obični ljudi iz naroda pričaju u svojem životnom putu, usponima, padovima i svemu što im padne napamet. Urednik i voditelj je Zlatko Višćević . Bio sam gost u jednoj od epizoda, a djelić iste možete slušata u ovoj epizodi. Cijelu pak epizodu možete pogledati na YouTube kanalu Trafostanice . U Trafostanici nema senzacija, glamura, pikanterija, sjajnih savj...

Iz godine u godinu svjedočimo sve većoj integraciju digitalne komunikacije i interakcijskog dizajna. Koju ulogu u digitalnoj transformaciji tradicionalnih industrija kao što su namještaj, arhitektura, moda, i sl. igraju festivali poput Zagreb Design Weeka? U kojim aspektima digitalne tehnologije pomiču granice? Samo su dio pitanja na koje nam odgovore donosi idejni začetnik i organizator Zagreb De...

Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #31 do #40. Također najavljujem i ono što nas čeka u narednih devet epizoda.   Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101, a vidimo na FuN Zagreb 24.9.! 😃 Hosted on...

Why not take the best of both worlds, the physical and the digital, even when it comes to art?! Is there a gap between these two realms and how challenging is it to combine them, let’s hear it from Robert John , London's artist and surrealist. His work channels the Surrealism art movement to interpret the world around him and the reality in which it exists. Throughout his career, Robert has worked...

Digitalizacija je svugdje oko nas, neizbježna je, pa čak i kada je glumačko umijeće u igri. Da li više pomaže ili odmaže provjerili smo s višestruko nagrađivanom glumicom Minjom Peković , poznatoj po autobiografskoj predstavi Bravo za klovna i ulozi Nevene Gavran u seriji Tunel. Družimo se i saznajemo kako je digitalizacija utjecala na njezin rad ispred i iza kamere te na pozornici, koliko joj dig...

Kako je digitalna ekonomija promijenila način na koji satira dopire do publike i kako satiričari mogu monetizirati svoj rad u ovom novom digitalnom okruženju – otkriva nam poznati hrvatski satiričar Siniša Mareković Car , koji je stekao prepoznatljivost po svojim duhovitim i oštrim komentarima na društvenu i političku scenu. Tijekom razgovora, Siniša dijeli svoje iskustvo o tome kako je započeo sv...

The revolution of event ticketing is here, giving control back to event specialists through flexible and empowering solutions.   Keal Blache , one of the key figures in the global ticketing industry, shares how his company Vivenu , an innovative platform transforms ticketing for sports, festivals, music, conventions, and performing arts by enabling organizers to build direct customer relation...

Check out the hottest SEO topics of the year from the biggest SEO Summit in the region and beyond. Why is SEO still one of the most lucrative digital marketing channels? How to be ahead of the curve with search engine evolution and constant algorithm updates? Trends, and the future of SEO we bring it all directly from the most wanted Zagreb SEO Summit 2024 speakers: Tin Đudajek , one of the organi...

SMS in 2024?!? Oh yes, businesses use it, and people respond to it. Dive into the world of SMS marketing with Tadej Bogataj , co-founder and CEO of CartBoss who shares his insights on what sets SMS marketing apart from other digital marketing channels and its key benefits over email marketing and social media. What is the effectiveness of text messages in engaging customers, how important is perso...

How to say no? When and why is it crucial to say no, and how can it be done correctly? We asked Hans Ulrik Madesen , an experienced sales director, to give us a hand. Explore the transformative power of saying no as Hans Ulrik shares his insights on why mastering the art of refusal is crucial in today’s fast-paced world and offers practical advice on how to do it effectively without burning bridge...

Za dobro funkcioniranje affiliate prodajnog kanala neophodna je transparentna tehnologija, kao što je CJ.com affiliate mreža, u okviru koje web trgovci prate i optimiziraju affiliate prodajne kanale. Zato nam u goste stiže Marina Kostkova , Business Development Manager u CJ VIVnetworksu te nam detaljnije pojašnjava modele rada sustava, na koji se način uklapaju u digitalnu strategiju i kako unutar...