John McCambley

Digital Superchats - The Podcast

Business EN ↓ 28 episodes

A podcast about all things digital marketing. Listeners will be able to enjoy a series of industry speakers sharing the latest trends, strategies and best practice case studies on SEO, Paid Media, Digital PR, AI Tech, Content Marketing, Analytics & Insight, UX and Strategy. Content includes a mix of stand-alone talks from previous Digital Superchat e-Events, guest interviews, industry Q&As and content from our offline series. Produced by John McCambley & Marketing Masterclass Series https://www.marketing-masterclass-series.com/🎙️Also on YouTube @marketingmasterclassseries6396

Author

John McCambley

Episodes

Demystifying Paid Media & Providing a No-Nonsense Approach to Your Strategies | Ep 3 11.06.2025 19:56

In this talk, Propellernet's Head of Paid Media, Travis Eyles, examines - Demystifying Paid Media & Providing a No-Nonsense Approach to Your Strategies. Paid Media is full of acronyms, abbreviations, and closed language. Whether you’re an experienced paid media consultant or an in-house marketing manager, Paid Media offers an abundance of barriers to entry. Travis’ talk has the ambition of dem...

Link Relevance: How To Measure It & Make Sure Google Doesn’t Ignore The Links You’re Earning | Ep 2 30.04.2025 26:46

In this talk from Digital Superchats #14 (Organic Search Strategy & Performance), Digitaloft's, James Brockbank, examines - Link Relevance: How To Measure It & Make Sure Google Doesn’t Ignore The Links You’re Earning James Brockbank is an experienced SEO professional and is the Managing Director & Founder at Digitaloft, a UK-based agency, and an experienced specialist in content-first...

Newsworthy Content: The Secret Sauce When it Comes to Conversions | Ep 1 30.03.2025 24:33

In this talk from Digital Superchats #5 (Digital Content Edition), Greenlight's Digital PR Performance Director, Jennifer Grey, examines - Newsworthy Content: The Secret Sauce When it Comes to Conversions It’s not new that creating newsworthy content is key when it comes to driving traffic to your site and boosting conversions. But how do you create content that will be impactful for the reader, e...