Digital Public Relations

The Best Social Media Album Rollouts/Best Artists Social Media Strategies 00:00 – 00:47: Introduction and explanation on the podcast content. 00:47 - 01:15: Doechii introduction. 01:15 - 06:55: Doechii's social media content outline. 06:55 - 08:06: Doechii's audience and understanding strategy. 08:06 - 08:32: Addison Rae introduction. 08:32 - 10:09: Breaking out of the "TikTok" influencer mold. 10...

In this episode of the Digital Public Relations Podcast, hosts Cadie and Lara discuss how musicals like Hamilton, Little Miss Perfect, Ratatouille: The TikTok Musical, and Epic: The Musical leveraged social media to achieve viral success. The conversation covers how social media platforms have been instrumental in boosting these shows' popularity through fan-created content, memes, and parodies. T...

Digital Public Relations Podcast – Show Notes 00:00–00:30 – Introduction Podcast and episode overview. 00:30–02:00 – Hosts & Contestants Meet the hosts and rundown of remaining contestants. 02:00–04:00 – Favorites & Predictions Hosts’ picks and who might win. 04:00–06:00 – Casting & PR How casting and PR strategies shape the show. 06:00–08:00 – Themes & Memorable Moments Themed weeks and standout...

It seems that the beauty industry is expanding rapidly each year. From new products to new brands, there’s an overwhelming number of choices for consumers – especially in a digital era, where even more options are presented to consumers. In this episode, Paige and Tayte talk about digital beauty campaigns that stood out to them throughout 2025. Intro: 0:00 – 1:15 Rhode skin lemontini lip peptide t...

Have you ever wondered what happened to your favorite influencers? They might've been canceled. Your favorite brands might've been under fire at one point too. Deep dive into the world of cancel culture and company crisis communication strategies with Liv Scott and Sam Abate. We'll explore some recent brands who faced backlash from the media and popular influencers who faced the wrath of the inter...

In this episode of the Digital Public Relations Podcast hosts Busola, Alex, and Sandy explore how Taylor Swift’s Life of a Showgirl era fuses personal storytelling with digital PR, from her Travis Kelce engagement reveal to smart podcast and social media tactics. 0:00 – 0:35: Intro 0:36 – 2:20: Engagement Announcement Strategy 2:21 – 5:00: Fan Involvement and Easter Eggs 5:01 – 7:40: Cross-Fanbase...

Did you know that social media is changing the way we experience sports? In this episode, Robyn and Ana Julia explore how social media content helps drive sport marketing. From the Cleveland Cavaliers and Browns to Ferrari and Formula 1, they break down how social media brings fans closer to their idols, humanizes the sports world, and strengthens team loyalty. Tune in for a deep dive into how onl...

Calling all film fanatics! In this week’s episode of the Digital PR Podcast: “Moods Around Movies 2025,” hosts and PR majors Jess Davis and Alayna Howell discuss personal online listening reports regarding the most highly anticipated movies and some recent flops. Join us as we dive into what was done well in Ad and PR efforts, positive and negative earned media, and promotion across different plat...