Lamar Advertising
Digital & Dirt
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms of media.
Author
Lamar Advertising
Category
Podcast website
Latest episode
Jun 24, 2026
Where to listen?
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Episodes
Leveraging Data and AI to Drive Sales Through Personalized Marketing with Kay Vizon 20.04.2023 46:20
Send us Fan Mail In Episode 9 of this season’s Digital and Dirt podcast, Ian welcomes Kay Vizon, Director at Kroger Integrated Media to discuss Kroger’s media strategy and how to utilize technology to create efficiencies and drive sales. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/kay-vizon 00:00 - 06:...
Revealing the Truths about Cultural Advertising and Audience Segmentation with Albert Thompson 12.04.2023 50:22
Send us Fan Mail In Episode 8 of this season’s Digital and Dirt podcast, Ian welcomes Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson, to discuss cultural advertising, strategic placement, and the crucial role that creative plays in reaching an audience. Podcast Breakdown 00:00 - 04:40 Meet Albert Thompson 04:45 - 08:58 Walton Isaacson 09:00 - 14:05 Audience Segmentati...
Exploring Creative Copywriting and Sustainability Initiatives with Laylah Funk 05.04.2023 46:25
Send us Fan Mail In Episode 7 of this season’s Digital and Dirt podcast, Ian welcomes Laylah Funk, Copywriter at Adore Me, to discuss creative copy, product inclusivity, and sustainability in retail. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com Podcast Breakdown 00:00 - 01:22 Meet Laylah Funk 01:25 - 05:58 Career Pa...
Building a Brand Beyond the Basketball Court with Langston Galloway 22.03.2023 40:22
Send us Fan Mail In Episode 6 of this season’s Digital and Dirt podcast, Ian welcomes Langston Galloway, Founder & CEO of Ethics The Brand, to discuss his career in the NBA and his work beyond the basketball court. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00 - 01:30 Introducing Langston Galloway 01:33 - 0...
Understanding When a Trend Turns into an Opportunity with Donnie Williams 15.03.2023 53:11
Send us Fan Mail In episode 5 of this season’s Digital and Dirt podcast, Ian welcomes Donnie Williams, EVP and CDO of Horizon Media to discuss trends and how Horizon plans to stay at the forefront of the industry. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com Podcast Breakdown 00:00 - 13:00 Who is Horizon Media &...
Leveraging Skills from Video Game Creation to OOH with Jim Wilson 08.03.2023 44:07
Send us Fan Mail In episode 4 of this season’s Digital and Dirt podcast, Ian welcomes Jim Wilson, CEO of Talon America, to discuss his journey from creating video games to building a successful company in the Out of Home (OOH) space. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com Podcast Breakdown 00:00 - 1:48 Meet Jim...
Unconscious Biases, Inclusion, & Equity in the Workplace with Jennifer Willey 22.02.2023 43:09
Send us Fan Mail In episode 3 of this season’s Digital and Dirt podcast, Ian welcomes Jennifer Willey, Founder and CEO of Wet Cement, to discuss her journey with empowering women and advancing gender equity in the workplace. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com Podcast Breakdown 00:00 - 3:48 Meet Jennifer 3:...
Enhancing Creativity Through Technology with Harry Kargman 15.02.2023 47:46
Send us Fan Mail In episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Harry Kargman, CEO & Founder of Kargo, to discuss the importance of creativity in mobile ads and using omnichannel advertising to break through the clutter and engage consumers. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00...
Creating Demand through the Power of Data & Technology with Sukhvinder Singh 07.02.2023 43:57
Send us Fan Mail To kick off episode 1 of this season’s Digital and Dirt Podcast, Ian welcomes Lamar SVP of Technology and Innovation, Sukhvinder Singh, to discuss his role internally and the power of data and technology. To learn more about this episode check out out Lamar’s blog linked here - Programmatic.lamar.com 00:00 - 3:58 Meet Sukhvinder 4:40 - 8:57 Data Principles & Strategies 9:0...
Season 3 Wrap-up 28.12.2022 2:49
Send us Fan Mail Thank you for listening to the third season of "Digital & Dirt" – Lamar’s podcast focusing on Out of Home and innovation. As season 3 comes to a close, host Ian Dallimore recaps the amazing guests and some popular topics. See you next season! Learn more about Lamar Advertising at lamar.com 00:00 - 0:53 End of Season Three/Thank You 0:55 - 02:49 Lookback
Enhancing Hospitable Advertising with Elizabeth Neubauer-Donovan 21.12.2022 35:02
Send us Fan Mail In episode 15 of this season's Digital and Dirt podcast, Ian welcomes Elizabeth Neubauer-Donovan, Head of Global Ad Revenue at Marriott International, to discuss how the hospitality company is leveraging advertising technology as a tool to better communicate with guests. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - pr...
Happy Holidays 2022! 14.12.2022 10:47
Send us Fan Mail Happy Holidays from the Lamar programmatic team to you! Listen as the team wraps up 2022 with some holiday cheer. To everyone who has worked with the team and supported this podcast - thank you from the bottom of our hearts for making this year a great one! We can't wait to see what 2023 will bring. - Ian, Shirley, Claire & Alex To learn more about this episode check out...
Understanding Generational Engagement with Jason Dorsey 07.12.2022 21:49
Send us Fan Mail In episode 14 of this season's Digital and Dirt podcast, Ian welcomes Jason Dorsey, Generations Researcher and Speaker at The Center for Generational Kinetics, to discuss how knowing and understanding the complex differences between generations can help brands become more effective marketers. To learn more about this episode and see behind-the-scenes photos check out Lamar’s...
Pursuing Adventure & Creative Storytelling with Paul Woolmington 30.11.2022 43:30
Send us Fan Mail In episode 13 of this season's Digital and Dirt podcast, Ian welcomes Paul Woolmington, CEO of Canvas Worldwide, to discuss how extensive world travel has influenced his career, the solutions his agency delivers to clients, and how creativity and data can best be expressed through Out of Home advertising. To learn more about this episode and see behind-the-scenes photos check...
Challenging Industry Growth & Value with John Laramie 09.11.2022 51:35
Send us Fan Mail In episode 12 of this season's Digital and Dirt podcast, Ian welcomes John Laramie, CEO of Project X, to discuss how his company has helped to advance the use of technology in the Out of Home (OOH) industry. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00 - 2:24 Meet John 2:25 - 5:27 Ping-Pon...
Career Potential, Pivots and Possibilities with THEBROSFRESH 02.11.2022 48:55
Send us Fan Mail In episode 11 of this season's Digital and Dirt podcast, Ian welcomes Thurman and Torrence Thomas, THEBROSFRESH and founders of Tankproof, to discuss their career evolution that started in small-town Louisiana and most recently landed the brothers at the ACL Music Festival. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here -...
DPAA Global Summit 2022 Recap 26.10.2022 1:03:29
Send us Fan Mail In this special bonus episode of Digital and Dirt, Ian Dallimore takes the podcast to the Big Apple for the DPAA Global Summit 2022. From the Lamar Green Room, Ian sat down with a wide range of speakers including Erika Wykes-Sneyd, Kathleen Hall, Paul Woolmington, and others! To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here- Prog...
Authentic & Diverse Branding with Bee Pahnke 12.10.2022 41:16
Send us Fan Mail In episode 9 of this season's Digital and Dirt podcast, Ian welcomes Bee Pahnke, Head of Voice at Grey London, to discuss the critical role good copy plays in branding and the importance of authenticity and diversity in driving connections between brands and consumers. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - progr...
Crafting an Entertaining Career with Ryan McPhail 05.10.2022 39:40
Send us Fan Mail In episode 8 of this season’s Digital and Dirt podcast, Ian Dallimore welcomes Ryan McPhail, Entertainment Partnerships at Pinterest, to discuss his path from Out of Home to Pinterest and his passions outside of Pinterest which include entertainment, restaurants, and Porsches. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - pr...
Building Leadership & Creative Media with Jim Price 28.09.2022 35:48
Send us Fan Mail In episode 7 of this season’s Digital and Dirt podcast, Ian Dallimore welcomes Jim Price, CEO of Cincy-based Empower, to discuss the uniqueness of his creative media agency, his views on leadership skills, and ideas around building for the future. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00 - 6...
The Influence of the Creator Economy with Mae Karwowski 14.09.2022 38:51
Send us Fan Mail In episode 6 of this season’s Digital and Dirt podcast, Ian Dallimore welcomes Mae Karwowski, CEO and Founder of Obviously, to discuss the creator economy and the true impact of social media on culture and advertising. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00 - 3:52 Rushtok/Tiktok Subculture...
Passion, Personality & Out of Home with Brian Rappaport 07.09.2022 40:48
Send us Fan Mail In episode 5 of this season’s Digital and Dirt podcast, Ian Dallimore welcomes Brian Rappaport, Founder and CEO of Quan Media Group, to discuss his career journey and the importance of relationships and networking. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00 - 2:03 Meet Brian 2:04 - 8:04 Career...
Work-Family Balance & The Value of Meaningful Data with Rosie O'Meara 23.08.2022 40:17
Send us Fan Mail In episode 4 of this season’s Digital and Dirt podcast, Ian Dallimore welcomes Chief Revenue Officer at GroundTruth, Rosie O'Meara to discuss work-life balance, being a working mom, and the focus of GroundTruth. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com 00:00 - 1:14 Introducing Rosie 1:15 - 3...
The Strategy Behind Creative Leadership with Adam Morgan 17.08.2022 37:32
Send us Fan Mail In episode 3 of this season’s Digital and Dirt podcast, Adam Morgan, Executive Creative Director at Adobe, joins Ian Dallimore to discuss his views on strategic creative processes and how brands can overcome fear to push the limits of their creative boundaries. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - Programmatic.lama...
Developing Leadership & Growing Success with Jill Schnitt 10.08.2022 38:55
Send us Fan Mail In episode 2 of this season’s Digital and Dirt podcast, Jill Schnitt, President of Outdoor Media Group joins Ian Dallimore to discuss the skills needed for modern leadership and the importance of welcoming young talent and new ideas. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here- Programmatic.lamar.com 00:00 - 5:40 Intro to O...
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