Digital & Dirt

Send us Fan Mail In Episode 3 of this season’s Digital and Dirt podcast, Ian welcomes Emily Chatelain, CEO & Founder of the School Food and Wellness Group and the 3 O’Clock Project, to discuss the importance of high-quality nutrition for kids at school. Podcast Breakdown 00:00 - 9:04 Introduction & Emily’s personal journey 9:05 - 18:18 The complexity of school lunches, A kid's most im...

Send us Fan Mail In Episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Doug Jensen, current Head of Business Development at Ekimetrics, a leader in data science and AI-powered solutions, and former SVP of Global Data & Analytics at Estée Lauder, to discuss Marketing Mix Modeling, or MMM, in the beauty industry. Podcast Breakdown 00:00 - 12:45 Introduction, Corn fields & Spel...

Send us Fan Mail To kick off Season 9 of the Digital and Dirt podcast, Ian sits down with longtime industry partner and friend, Lucy Markowitz, SVP of US Marketplace at Vistar Media, to reflect on how far the Programmatic Out of Home space has come over their decade of working together. Podcast Breakdown 00:00 - 02:39 Introduction, meet Lucy Markowitz 02:40 - 12:25 Early Career & Introduction...

Send us Fan Mail In Episode 16 of this season’s Digital and Dirt podcast, Ian welcomes Donna Tuttle, Vice President of Marketing at Whataburger, a fast food chain with over 1,000 locations across 15 states.  Podcast Breakdown 00:00 – 03:10 Fun Facts & Early Creativity 03:11 – 07:15 Childhood Advertising Obsession 07:16 – 12:15 Journalism Career & Lessons Learned 12:16 – 17:30 Transition to...

Send us Fan Mail In Episode 15 of this season’s Digital and Dirt podcast, Ian welcomes longtime friend and programmatic expert Faryn Brown, VP of Addressable at KINESSO, a technology-driven performance marketing agency. Faryn discusses her career path starting on the traditional media side and evolving into leadership roles focused on programmatic strategy, with an emphasis on the pharmaceutical s...

Send us Fan Mail In Episode 14 of this season’s Digital and Dirt podcast, Ian hits the road for the MediaPost CPG Brand Insider Summit in Nashville where he gathered a powerhouse panel of brand marketers for a rapid-fire conversation on the most pressing topics in today’s consumer advertising landscape. Podcast Breakdown  00:00 - 06:15 Jolie Laurence – Utz Brands 06:16 - 21:23 Anthony Potgieter –...

Send us Fan Mail In Episode 13 of this season’s Digital and Dirt podcast, Ian welcomes Norm Chait, VP of U.S. Marketplace at Perion, a global provider of digital advertising services. to discuss the evolution of Out of Home advertising, its integration with programmatic and digital platforms, and the creative, data-driven approaches transforming the industry. Breakdown  0:00 – 1:54 Introduction, p...

Send us Fan Mail In Episode 12 of this season’s Digital and Dirt Podcast, Ian welcomes Aman Advani, Co-Founder and CEO of business wear fashion brand, Ministry of Supply, to discuss how the brand merged technology, sustainability, and customer insights to reinvent modern professional apparel with a focus on comfort and performance.

Send us Fan Mail In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Seth Larsen, Chief Relationship Officer at Cheba Hut, the cannabis-themed toasted sub restaurant franchise, to discuss the unique personality of Cheba Hut’s brand and explore how the company has set a new standard for fast casual dining by offering a vibrant, inclusive atmosphere along with great food.   Podcast...

Send us Fan Mail Ian welcomes Frank Sanchez, co-founder and CEO of Elk Marketing, for a deep dive into how brands must evolve to thrive. They cover everything from the future of SEO and paid media, to the risks of selling on Amazon, to how cultural shifts like Coachella financing are changing consumer behavior. A must-listen for anyone who wants to understand marketing’s new rules — and how to sta...

Send us Fan Mail In this special on-the-road edition of Digital & Dirt, host Ian Dallimore takes listeners behind the scenes of two powerhouse industry events: MediaPost’s Retail Insider Summit and QSR Insider Summit. Gusts You’ll Hear From: Annie Pemberton, Wayfair  Zack Gordon, Vistar Media Aman Avandi, Ministry of Supply Julien Sautot, Vistar Media Seth Larsen, Cheba Hut  Donna Tuttle, What...

Send us Fan Mail In Episode 8 of this season’s Digital and Dirt podcast, Ian welcomes Billy Long, EVP of the Out of Home practice at Publicis, for a discussion covering the roles of agility and collaboration in media and how mentorship and transparency fuel personal growth. Podcast Breakdown: 00:00 - 07:00 Introduction: Louisville Roots & Entering OOH 07:01 - 14:00 Sales Beginnings & Relat...

Send us Fan Mail In Episode 7 of this season’s Digital and Dirt Podcast, Ian welcomes Daniel Head, CEO of Jacquard, a provider of AI-driven marketing automation, to explore how AI enhances efficiency, personalization, and creativity in brand messaging and Out of Home advertising and to discuss why businesses must embrace AI to stay competitive. Podcast Breakdown 00:00 - 05:52 Introduction & Ne...

Send us Fan Mail In Episode 6 of this season’s Digital and Dirt podcast, Ian welcomes Nick Ortega, Head of DOOH at StackAdapt, an AI-powered programmatic advertising platform. Nick shares how he landed at a career in StackAdapt and in adtech after working in a music recording studio in LA and taking on leading roles at Yahoo and Amazon.

Send us Fan Mail In Episode 5 of this season’s Digital and Dirt Podcast, Ian welcomes Meghan Reynolds, Senior Director of Media and Growth at Oura, for a discussion on how the health technology brand uses data-driven marketing, influencer partnerships, and creative Out of Home strategies to promote holistic health and wellness. Podcast Breakdown 00:00 - 05:52 Introduction & Networking at CES a...

Send us Fan Mail In Episode 4 of this season’s Digital and Dirt Podcast, Jennifer Peters, Senior Manager of eCommerce at vitamin and supplement company, OLLY, joins Ian to explore the consumer journey and the evolving landscape of eCommerce. Podcast Breakdown 00:00 - 08:10 Introduction & Career Beginnings in Retail 08:11 - 14:34 Transition to E-Commerce & Digital Strategy 14:35 - 21:20 Sta...

Send us Fan Mail In Episode 3 of this season’s Digital and Dirt podcast, Ian welcomes Kate Griffin Gleysteen, Director of Media and Content at PDC Brands, as explains how she balances a thriving career with motherhood. Kate is also the host of Boss Mamajama , a podcast focused on the challenges and successes of working moms. Podcast Breakdown 00:00 - 09:05 Sailing, Sports & Family Influence  0...

Send us Fan Mail In Episode 2 of this season’s Digital and Dirt podcast, Buster Kantrow, Lamar’s Executive Vice President of Business Development, joins Ian to discuss Lamar’s ongoing investments in digital billboards and the evolution of the Digital Out of Home industry. Buster also shares his passion for sports and details the fascinating career journey that took him from journalism to politics...

Send us Fan Mail In the Season 8 premiere of the Digital and Dirt podcast, Ian welcomes Michael Provenzano on the heels of major news for his company as well as the entire Out of Home industry: T-Mobile’s acquisition of Vistar Media. Podcast Breakdown 00:00-10:30 Intro & Acquisition Announcement 10:30-15:44 Lamar's Impact on Vistar & T-Mobile Opportunity 15:44-22:42 Entrepreneurial Jo...

Send us Fan Mail In Episode 15 of this season’s Digital and Dirt podcast, Ian sits down with Stephanie Scheller, Managing Partner of Sustainable Solutions at Omnicom Media Group, to discuss advertising sustainability, the challenges and opportunities, and Stephanie’s deep passion for driving change.

Send us Fan Mail In Episode 14 of this season’s Digital and Dirt Podcast, Ian welcomes Nicola Gunby, Co-Founder and CMO of community-focused app, CLIQ, to discuss her mission to combat loneliness through authentic connections and her experiences navigating the investment landscape as a female founder of a beauty-tech startup. 

Send us Fan Mail Join us as Chris Riney, Paid Media Lead at Beyond Meat, shares his journey from TV ad sales to digital media. Discover how he tackles marketing challenges, targets diverse audiences, and leverages innovative strategies to drive growth in the ever-evolving plant-based industry.

Send us Fan Mail In Episode 12 of this season’s Digital and Dirt podcast, Ian welcomes Ben Billups, Co-Founder of global Out of Home advertising company, Billups, to discuss the growth of his forward-thinking OOH agency and how his leadership philosophy centers on the value of people.

Send us Fan Mail In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Giovanni Pupo, Host of the “A Glass of Marketing” podcast , Head of E-commerce Media Europe at Lipton, and Marketing Professor at POLIMI, Milan to share insights on retail media, discuss the power of influencers, and explains how his podcast blends curiosity with culture. 

Send us Fan Mail In Episode 10 of this season’s Digital and Dirt podcast, Ian goes behind the scenes with industry leaders at the DPAA Global Summit in NYC, discussing a range of topics and trends impacting the Out of Home advertising including sustainability, the multiverse, influencers, measurement, and attribution.   Podcast Breakdown 00:00 - 03:12 Jonathan Gudai  03:22 - 12:51 Stephanie Schell...