Digipreneur FM

Becoming a thought leader is going to take more than just creating content. You are going to have to learn how to build your profile, build your authority and credibility in your space. In this episode, we dive into 5 ways you can implement to begin building your authority and gain the rewards that come with being an authority figure in your industry.   Visit Keronrose.com to learn more about buil...

I am currently writing this whilst listening to my favourite soca artist, “Skinny Fabulous”. I am here getting so hyped up and I decided to go check out his website to learn more about him and get info on upcoming concert dates when I quickly realized, he has no website. Matter of fact, there is barely any info about him online. I started searching for other Caribbean artistes and it’s a bigger pr...

We are always looking for tools that can help us create better content or simplify our workflows. In this episode, I dive into my top 6 favourite tools I use to create my content. I hope this episode sheds some light on how I may use some of the popular tools that you have already heard about and I hope brings awareness to some tools that you may not have heard about before. Feel free to reach out...

We have been hearing that video is the way to go and we need to start creating more videos if we want to get leads or sales for our businesses. What people are not talking about is creating discoverable videos beyond social media. As business owners, we need to ensure that our videos are surpassing the shelf life of social media. We need to be creating videos and distributing them on platforms tha...

TTT recently did their Generation Next segments with Khary Roberts diving into the world of Social Media Influencers and interviewed 2 popular ladies on IG. The segments in my opinion were really really bad. The purpose of the segments was to highlight how people could become social media influencers and how to turn this into a way to make money. Unfortunately, they missed the mark entirely. There...

Apparently, the good Lord knew I needed to disappear for a bit and stop working and he also knew that I wouldn't just pick up myself and disappear for a few works. So he sent Covid for me to ensure that I took a much-needed vacation from the interwebs lol. Folks, I have been gone for a few weeks because I ended up getting Covid and it kicked my ass for 10+ days. I am however on the mend, at the ti...

In this episode of Digipreneur Live, we will be talking with Stacey Hines...The President of the Jamaica Technology and Digital Alliance. BizTech 2021 will be a dynamic collaboration of local and international technology experts, invested in creating the digitally-enabled future of the Caribbean. Biztech, a 3-day global event, is the Caribbean’s largest and most anticipated tech event of the year....

If you are a Caribbean-based business then nobody needs to educate you on how frustrating it has become to use Instagram to build your business. You follow all the gurus, the experts, hire coaches and then begin to realize that all of the things they are teaching you in order to grow your brand exponentially are with tools or features that are not available in the Caribbean region. At this point,...

I'm sure you have heard by now that Facebook has rebranded under the new name "Meta". This is not just a facelift because of legal troubles but represents a major change in their direction and how we understand exactly what the new company is all about. To me...This signals the mainstream launch of Web 3.0. I dive into my first thoughts and how I believe this announcement will impact the Caribbean...

ooking to grow your brand, business, spread your message, generate leads or sales? To do all of that digitally, there are things we need to put in place that goes beyond the realm of social media. I call it our Digital Foundations. A website is not a static brochure to display a product or contact info...It is the #1 Employee and Sales rep for your brand. It collects data, shows up in front of peo...

In Ep 41, I dive into marketing and branding lessons that I learned from watching a battle rap interview and the boxing match between Tyson Fury vs Deontay Wilder. What really stuck out for me was the content business model, the importance of your own platforms in order to have more control over key elements in your business, that talent isn't enough to win and that ultimately building a brand sur...

Flow Business & BTC have come together to put forward a really good month-long series to help Caribbean businesses out in a big way. I decided to dive into what the series is all about because I believe it's going to be one of the better and more important series of events for Caribbean Businesses this year. There are going to be keynote speakers from Alison Hinds, Grace "Spice" Hamilton, Tricia C...

This was 5 years in the making but the month of Sept allowed me to hit my highest month in profit within my business. I was able to hit over 30kusd with my ecosystem of products & services. One of the best things I did during this journey is learning how to monetize your content and scale your business through digital products & services. When I started off my business Droid Island, I learned real...

Want to hear some good and bad news? Remember the "New Normal" that you have been hearing about for some time now? Well, we are transitioning again to another new normal and who knows how society has been reshaped whenever we finally get past the pandemic. With costs of goods/services raising and industries being transformed, I have been starting to feel more and more that the only way for people...

Have you been wanting to get started with Video or Livestreaming but weren't fully sure where to begin? Maybe you have gotten started but are now finally ready to start scaling and investing in it further. Well in this episode, we speak to one of the top Video Content Coaches on the market, Miss Xayli Barclay. She is the owner of the Start, Shoot, Grow Academy and has worked with major brands like...

Now we know that if you have decided to become an Entrepreneur, you are in it for the long haul.  During this journey, there are going to be all sorts of sacrifices that need to be made in order for you to figure out this puzzle that you have been given. In this week's Sunday Motivation segment, I decided to recap on the top sacrifices that I have had to make for myself over the years and I hope i...

In this Case Study on Monetization, we will be looking at the channel "Aquarium Info".  One of her videos showed up on Facebook Watch as I was scrolling down my feed and caught my attention. It was super inciteful, well crafted and had tremendous engagement and shares. Checking out the video got me thinking to look past the content and do a deeper dive into how she has built her platform and how s...

In this episode, we discuss 3 different ways that Caribbean businesses can improve their social media platforms. There are some key issues that we struggle with and are slowing down the growth for them on social media. These need to be addressed so that we can participate in the global economy at a higher level and build a more sustainable presence digitally. 

In this segment of our Sunday Motivation, I wanted to share with you a download I received today. Audit Your Social Media!!! When is the last time you sat down and intentionally went through your social media and began removing or muting content or people, that no longer serve where you are in your life? This is a critical practice to be done, especially due to the amount of time we are spending o...

In this episode, we interviewed the Director of Flow Business, Sam Naoshy and took a deep dive into how Flow Business has crafted new services and solutions to help Caribbean businesses bring their business online. From building your E-Commerce Websites, Email Marketing, Digital Concierge Services, Industry Focused Workshops and much more...Flow Business has set out on a different mission than wha...

Throughout this journey of building your business and going through life, we are told that you need to get yourself some mentors in order to navigate it all. In this episode of Sunday Motivation, I wanted to give you a story about the 2 different times I tried to get mentors locally in Trinidad and Tobago, why it didn't work out, my views on mentorship and give you the top 6 mentors in my life.  I...

One of the best things I ever did was focus on creating business content. It's different than creating random videos for entertainment purposes on social media. When you focus on solving problems for people that they value and you are educating them on things happening within your niche, you become the go-to resource. Once that happens, this begins to open up a new world of opportunities for you....

Getting business in the Digital Age is not like what businesses are accustomed to in the Caribbean, it is completely different than what is required for Brick & Mortar stores. Businesses in the region still try to rely on their brand name when getting traffic to their website and haven't realized that the digital world is less about the brand name and more about who understands how to be found for...

As we are have passed a year and a half since the first lockdown here in T&T, I thought it may be a good time to look at how Covid has changed my business, restructured my life and beliefs.   This was definitely the shake-up I needed personally to begin crafting a business that makes me wake up happy every day and my stress levels have been the lowest it's been for me in over a decade.   I hope th...

In the Digital Age, Content Marketing is the #1 form of marketing. It's what establishes brands/people as thought leaders, it is the best way to build trust amongst your customers and it's also the top way to drive traffic to your platforms & social media pages. However, getting the content right is critical. Blogs, Podcasts, Videos and Live Video all have their pros/cons but the 1 thing that is c...