Dial it in

This episode of Dial It In features Stephen Fogg, the head of Fogg Media, a healthcare marketing agency based in North Carolina. Stephen specializes in marketing for healthcare specialty groups like orthopedics, gastroenterology, and anesthesiology. He discusses the importance of specialty marketing and his agency's focus on B2B services in the healthcare industry. Tune in to learn more about Step...

In this episode of Dial It In, Pete Steege discusses the rapid advancements in artificial intelligence (AI) and its impact on businesses, especially in marketing. Pete offers a more cautious perspective on AI's development, emphasizing the need for strategic planning to navigate potential disruptions. Tune in to gain insights on how to approach AI in your organization. … Dial It In Podcast is wher...

This episode of Dial It In explores the concept of resiliency in business and in life. Hosts Dave and Trygve discuss the importance of being tough and not sweating the small stuff, sharing an anecdote about handling complaints. They introduce Jeff Redmon, a business coach and lawyer with over 40 years of experience, known for his resilience and ability to help businesses thrive. Tune in to gain in...

This episode of Dial It In features guest Andrew Alleman, founder of DomainNameWire.com, discussing the importance of domain names in marketing. Andrew shares insights on the domain name industry and its relevance for businesses and individuals. Tune in to learn why getting your domain name right is crucial for your online presence and marketing strategy. … Dial It In Podcast is where we gathered...

On this episode of Dial It In, Dave Meyer and Trygve Olsen interview Pete Steege, a national treasure, folk singer, social activist, author of "On Purpose," and CEO of B2B Clarity. Pete shares his journey from engineer to marketer and prolific author, highlighting his passion for writing. He discusses his framework for solving CEOs' marketing problems and shares insights into marketing truths. Tun...

On this episode of Dial It In, we explore the topic of salespeople's reluctance to use CRMs with guests Professor Scott Plum from the Minnesota Sales Institute and Tom Hoelderle from Sales Xceleration. The conversation delves into the reasons behind salespeople's resistance, such as a desire to focus on conversations rather than data entry and concerns about job security. Tune in to gain insights...

This episode of Dial It In features Gavin Stone, a security and intelligence covert specialist with 20 years of experience. He discusses his book on detecting lies and his expertise in human intel, surveillance, anti-surveillance, and tradecraft skills. Stone's unique abilities include elicitation, deception, detection, influence, persuasion, and damage mitigation in high-risk situations. … Dial I...

Tena Pettis, a former owner of a successful design and digital agency, made a surprising career shift to work with doTERRA, a multi-level marketing company. Host Dave Meyer explores Tena's journey from agency owner to network marketer, discussing her reasons for leaving the agency world behind. Tune in to learn about Tena's transition and her focus on helping other women succeed in the world of mu...

In this week's episode of Dial It In, we had the pleasure of speaking with Mike Keading, the innovative mind behind Norhart, a Minnesota-based company revolutionizing the residential real estate market. As a $200 million enterprise, Norhart is on a mission to make housing affordable by slashing construction costs, aiming for a 50% reduction in the long run. … Dial It In Podcast is where we gathere...

Whoomp, there it is! It was a great song in the 90's - fun and catchy.  Since 1993, that one piece of content has been in over 30 movies and made a career for DC Glenn (the brain supreme).  Learn about how DC turned his one hit into a career as a speaker DJ and actor, including the most popular GEICO commerical ever. … Dial It In Podcast is where we gathered our favorite people together...

In this episode of Dial It In, Dave Meyer and Trygve Olsen interview Eric Girard, author and expert in helping new managers succeed in their roles. Eric shares his journey from being a poorly prepared manager to becoming an advocate for new managers. He discusses his motivation for writing his book and how he dedicated time every day for six months to complete it. Tune in to learn more about Eric'...

In this episode of Dial It In, hosts Dave Meyer and Trygve Olsen sit down with Juliet Watt, an inspiring author, TED Talk speaker, and compassion fatigue advocate. Juliet shares her incredible life journey, from being a former Playboy Bunny to becoming an expert in compassion fatigue. They discuss the concept of compassion fatigue and its relevance in today's world, where people often hold differi...

Today will discuss the challenges of finding good sales hires, the importance of marketing in sales, creating a supportive organizational environment, understanding belief systems in hiring, using psychographics in hiring, the impact of sincerity on employee churn, reevaluating hiring filters, the negative consequences of mishiring, hiring for fit, balancing data and intuition in hiring, being a g...

In this episode, we discuss the college recruitment process for student-athletes, including the different divisions of collegiate sports, the skills and experience that can be translated to different sports, the importance of social media presence, creating highlight reels, evaluating college athletic programs, and the importance of good grades and financial considerations. We will also learn abou...

You know the old saying, never judge a book by its cover?  Meet Cora.  Mother of four, appreciator of dad jokes, likes baseball.  Oh, and she's completely reinvented three different markets at the same time.  Better living through chemistry while giving someone the tools to make a better world?  Better listen in. … Dial It In Podcast is where we gathered our favorite peopl...

Tim, a firefighter and EMT, is the guest on this podcast episode. He talks about his experience with CPR training and how it inspired him to start his own business, HeartCert. Tim explains the goal of making people feel comfortable and confident to respond in emergencies. He also addresses misconceptions about first aid, particularly regarding the cost and complexity of using defibrillators. … Dia...

In this episode of Dial It In, Dave and Trygve interview Buffie Blessi, the founder and CEO of Rock What You Got. Buffie is a social enterprise entrepreneur who is known for her energy and ability to crush any business challenge. While she may not be a mystical creature killer like Buffie from the popular TV show, she is definitely a force to be reckoned with in the business world. Tune in to hear...

Nobody likes salespeople.  Let's just admit it.  There's a fundamental feeling that whenever you talk to someone in sales, they'll have all sorts of answers and out clever you, so let's keep a wide birth, eh?  Not so much.  Keeping salespeople engaged is the mark of a great company - and keeping them motivated - even more so.  We talk to one of the original kings of outbou...

Ever find yourself asking for a different opinion and to have your employees think differently? Meet Ed, one of the leaders in the field of Neurodiversity and hiring.  We talk to Ed about finding, cultiivating, and most importantly, supporting a neurodiverse workforce.  If you've got a problem finding talent, maybe it's time to change your thinking and your talent pool. … Dial It In Podc...

Today we talk to Melissa "Gunn Show" Gunn, Director of Customer Experience from Proposify, one of the more cutting-edge and useful tools in the BizzyWeb arsenal.  With Proposify we're able to get proposals out the door and into customer's hands quicker with more personalization while making it easier to sign contracts and pay invoices.  Melissa's team has been a big part of making that a...

The truth doesn't always hurt, but sometimes it tastes a little funny.  Today we talk to Hersh Rephun about creating a genuine authenticity in your approach to the business world, including laughter, branding, and how hard, yet how critically important it is to be funny today. … Dial It In Podcast is where we gathered our favorite people together to share their advice on how to drive revenue,...

Meet Nick.  He's Canadian, fully employed, about to be married...and slowly taking over the gaming world: people actively pay to watch him play video games.  The guys spend time learning how to play video games for money, including learning about building a community, defining and playing to your audience, the different ways to make money while streaming video game play content, and more...

In this episode of Dial It In, hosts Dave Meyer and Trygve Olsen interview George Murray, an award-winning author and expert in job transitions and employee retention. George shares insights from his books "Hired" and "Ignite, Engage, Retain" based on his own experiences as a C-level employee. Listeners will gain valuable tips and tricks for improving their hiring processes and retaining top talen...

It's harder and harder to raise parents today.  As we're aging into being the "sandwich" folks, we're doing more and more research on how to take care of our folks, so we're bringing in an expert: how do you help someone find help without them knowing they need help?  Tom, Trygve and Dave talk about Harry Truman, differences in Medicare, how to "screw up in the fall and fix it in the win...

Listen, we don't do video production, and there's a good reason for it. It's a lot of work, and in today's marketplace it's multidimensional and as critical as ever. So we're talking to Todd Vaske, a longtime video producer, about the why questions: Why is video so important in 2023? What does it take to build a video campaign? Most importantly, what is a food stylist? … Dial It In Podcast is wher...