Destroy The Hairdresser

Everyone says their event is "different." So what actually makes  The Disobedience Business Tour  different? In this episode, Cyd and David pull back the curtain on why they created the tour, what attendees can expect, and why this isn't another weekend of watching stage demos you'll forget by Monday. From uncomfortable conversations and bold business ideas to real coaching, hone...

What if the biggest sign you're ready to open a salon... is that you're not sure you should? In this episode, David shares a pattern he's noticed after years of discovery calls with salon owners around the world. The people who seem the most confident aren't always the most prepared. Meanwhile, the hairdressers questioning themselves, thinking through every decision, and feeling th...

Celebrities, Trends & Fashion Week: The Truth About Editorial Hair Everyone wants to work Fashion Week—until they find out what it's actually like. In this episode of the Destroy The Hairdresser Podcast, Cyd and David pull back the curtain on the world of celebrity hairdressing, editorial work, and Fashion Week. From working backstage under intense pressure to chasing opportunities that of...

What if we told you the fastest way to ruin your clients is to switch to hourly pricing? In this episode of the Destroy The Hairdresser Podcast, Cyd and David break down why so many clients become completely spoiled once they experience time-based pricing. No more surprise charges. No more confusing service menus. No more feeling like they're being upsold every five minutes. Instead, clients g...

In this nostalgic (and slightly chaotic) episode of the Destroy The Hairdresser Podcast, Cyd and David take a trip down memory lane and revisit their early days living in New York City. From tiny apartments and big dreams to career pivots and financial uncertainty, they share stories that shaped who they are today. But this episode isn't just about looking back. It's a reminder that every...

Head spas are everywhere right now. From social media feeds to salon conferences, owners are being told this is the next big thing that's going to transform their business. But is it really? In this episode, Cyd and David unpack the head spa trend, the pressure salon owners feel to jump on every new opportunity, and the costly mistakes that happen when businesses invest in trends without a rea...

What happens when a salon owner decides to stop following the industry rulebook and starts building a business on her own terms? In this episode of the Destroy The Hairdresser Podcast, David sits down with longtime DTH student Susan Ferrell, owner of Beauty Junkie Jax , for an honest conversation about entrepreneurship, leadership, and navigating an industry that often feels like the Wild West. Su...

In this episode of the Destroy The Hairdresser Podcast, David shares his perspective on partnership, leadership, and what it actually takes to build a business with another person over the course of a decade. From hard conversations and emotional intelligence to division of roles and learning how to trust each other’s strengths, this episode pulls back the curtain on the reality of running a compa...

In this solo episode, Cyd breaks down why so many salon accounts are struggling to attract clients, stylists, and attention online and why it has nothing to do with the algorithm. From boring content and copy-paste branding to playing it too safe, this episode dives into the real reasons your salon isn’t standing out. Plus, Cyd shares 3 simple shifts salon owners can make right now to create conte...

This week, we’re unpacking what it actually means to be  in on the joke and why it’s one of the most powerful moves you can make in business, social media, and honestly… life. We kick things off with Justin Bieber and his Coachella moment, where instead of running from the internet’s narrative, he leaned all the way in. The memes, the chaos, the “is he okay?” era, he owned it, reframed it, and too...

On  August 15, 2024 , Cassie Belcher, owner of Sanctuary Salon, came on the podcast just six months into opening her salon—and she was in the thick of it. No paycheck. Figuring it out. Trying to make it work without a clear roadmap. Now? It’s a completely different conversation. In this follow-up episode, Cassie sits down with David Bosscher to break down what actually happened over the last year—...

We’ve said it before, this industry needs to change. So we’re taking it offline. In this episode, we’re talking all about the  Disobedient Business Tour , why we created it, what it actually is, and what we’re building behind the scenes. This isn’t just another class. It’s a space for salon owners and stylists who are ready to think differently, challenge the norms, and build businesses that actua...

You say you charge one rate… but do you actually? In this episode, we’re calling out a sneaky pattern we see all the time: stylists who confidently state their pricing—until a “sweet little old lady” sits in their chair. Suddenly the rules change. The price drops. And the boundary disappears. We’re breaking down: → Why this happens (hint: it’s not generosity, it’s discomfort) → How undercharging c...

What if the way you’ve been taught to run a salon… isn’t the most profitable way to run a salon? In this episode, Cyd and David break down one of the most talked about—and misunderstood—concepts in the industry:  station sharing . We’re diving into: → What station sharing actually is (and what it’s not) → Why the traditional “one stylist, one chair” model is limiting your income → How this method...

We need to talk about the lie. The one we hand to every new stylist the second they walk into this industry. Work harder. Charge less. Say yes to everything. Pay your dues. And somehow… it’ll all work out. Yeah, no. In this solo episode, Cyd breaks down how this mindset is actually setting stylists up to be underpaid, overworked, and completely burnt out before they even have a chance to build a r...

This is a solo episode. No script. No filter. Just straight truth. David goes off on the biggest lie in the salon industry: that working faster, stacking clients, and pushing tickets equals success. It doesn’t. It equals burnout, inconsistency, and a body that taps out before your bank account ever fills up.  Inside this episode: • Why hourly pricing isn’t just a pricing model, it’s a mindset shif...

This episode starts unhinged (as usual) but quickly turns into one of the most important conversations we’ve had about coaching, business, and what actually changes people’s lives. We break down how we got into coaching, from early mentorship and life-altering experiences to launching Destroy The Hairdresser and building something that actually works. Not a step-by-step system. Not a cookie-cutter...

Hairdressers have never had more tools to market themselves… yet so many stylists are still struggling to fill their chairs. In this episode, Cyd and David unpack the real truth about salon marketing today. Social media has become the go-to strategy for many stylists, but chasing followers, likes, and viral moments doesn’t always translate into actual paying clients. While online marketing is powe...

In this solo episode of  Destroy the Hairdresser , Cyd takes the mic to talk directly to salon owners about one of the biggest frustrations in the industry: hiring. Every week she hears the same thing in coaching calls: “I can’t find good stylists.” “No one wants to work anymore.” “Everyone just wants to rent a suite.” But what if hiring isn’t actually the problem? In this episode, Cyd breaks down...

In this episode of Destroy The Hairdresser, David and Cyd accidentally prove a point. What starts as a conversation about social media strategy, live video, and “visual hooks” quickly spirals into stink bugs in microphones, lice trauma, wolf spiders, sponsorship rants, and whether salons should infect clients to create recurring revenue (kidding… mostly). But here’s the experiment: They hit record...

In this episode of Destroy The Hairdresser, David goes solo. He invites you into a different vision of what a salon can be, one that feels more like a gallery than a factory. Slower doesn’t mean less money. Softer doesn’t mean weak. David breaks down how DTH salons operate with less chaos and higher profitability by removing double booking, eliminating retail pressure, and focusing on time-based p...

Hairdressers get  heated  about licensing but is that loyalty earned or conditioned? In this episode, I break down why cosmetology licensing looks more like financial gatekeeping than public protection. We’ll cover the emotional sunk cost that keeps stylists defending it, the lack of evidence that licensing improves safety, and how the system disproportionately impacts women and marginalized worke...

In this solo episode, Cyd shares the real story behind her coaching journey, why Destroy The Hairdresser was created, and how coaching at DTH is fundamentally different from traditional programs. This isn’t about hype, motivation, or fixing hairdressers. It’s about critical thinking, emotional intelligence, sustainable systems, and building businesses that actually support real lives. Cyd reflects...

We’re fresh off a snowstorm, two babies with ear infections, and one chaotic trip to urgent care… so naturally the conversation spirals into the internet’s latest obsession:  the “blue hair = mental illness” theory . We break down the viral meme, the research behind it (and why you can basically find a study to “prove” anything), and what it says about counterculture, creativity, and why the hair...

We start this episode snowed in, panic-prepping with two babies and no truck… and somehow end up exposing the entire beauty retail system. Because honestly? Natural disasters and Big Beauty have more in common than you think. In this episode, we talk about why hairdressers and salon owners are out here defending brands that don’t pay them, don’t protect them, and definitely wouldn’t show up if the...