Design Your Business | Empowering Creative Women Business Owners

What software are you using to house your products and services? In this episode, I’m sharing the best systems out there for housing products and services. There are so many resources out there to help you set up your business, but this is an area that always seems to be left out.  If you’ve been wondering where to start when it comes to deciding what system to use, let me help you! This episode i...

Are you a wedding planner? consultant? day director? designer? All of the above? There are a lot of options in the wedding industry, but it’s a good idea to figure out who you are within your business because it will guide your products, niche, and offers.  The other benefit of deciding who you are, and perhaps the most important, is that it will clarify what your responsibilities are on the day o...

Have you ever resented a client because you felt like you weren’t being paid enough to deal with a situation? How do you avoid that happening in the future? The answer lies in how your price your packages. In this episode, we’re getting into the numbers. We’re talking about pricing packages and everything that goes along with it. I’m covering things like charging for your time, how to create packa...

Who is your ideal client? Maybe you’ve got it nailed down or maybe you've never thought about this before. Even if you do have an idea of who your ideal client is, this is something that is constantly evolving. In this episode, we’re covering who your ideal client is, how to talk to your ideal client, and how to create your ideal client. I’m also sharing examples of my ideal clients for each...

Have you found your niche? Your niche is about more than just who you work with; it’s about you, your talents, and your strengths. In this episode, I’m sharing some questions for you to ask yourself to find your niche as well as my answers to these questions and how they have changed with my business. I want you to ask yourself these questions, but I also want to share my answers as examples to he...

What’s a business without an offer? One of the many areas of your business that you have to take care of is your products and services. Whether you’re product-based or service-based, you need to be putting out quality work. When your clients are looking at your offer, they’re tuned into the WIIFM (what’s in it for me) radio station. Do you know what your clients really need? You have to be aware o...

Do you need to heal your hustle? Tune in to this episode to find out what this has to do with Myers-Briggs, how to use your Myers-Briggs type in business, whether or not ambiverts exist, and what it means to heal the hustle with special guest Jessica Butts. Jessica is the queen of all things Myers-Briggs, and I’m so excited to have this opportunity to sit down with her and find out how we can heal...

Do you find it easy or difficult to work from home? Many of us in the wedding industry are working from home when we’re not in an event space. Some people thrive in a WFH environment, but it doesn’t come without its challenges.  If you have a hard time staying focused and doing everything you said you were going to do within work hours, I’ve got some tips and tricks for you.  This episode is all a...

What would your perfect day look like? I’ve learned that the secret to creating my perfect day is time blocking, so I am sharing my process with you in this episode. I use this method to help my clients create their perfect days as well because it really works. At the beginning of the episode, I’m teaching you how to identify what you’re spending your time on right now so that you know how long yo...

What offers do you have in your business? How do you work with your clients? This episode is about the top three ways I work with my clients: VIP days, three-month intensives, and 1-to-1 coaching.  We can become so focused on serving our clients that we forget to serve ourselves and our businesses. I’ve tried, failed, and succeeded enough times that I have my system nailed down, and now I want to...

Do you think of yourself as a CEO? As a business owner, you can get in your own way more often than not. Melissa Froehlich is here on the podcast to talk about creating a CEO mindset and the tools we need to get out of our own way. She’s sharing what in the world it means to have a CEO mindset, why it’s important, and how to get it. Melissa Froehlich is a sought-after business strategist, mentor,...

You have a dream of starting your small business, but once you get into it, how are you going to avoid getting lost in the weeds? Having some structure on the back-end of your business is really important, so in this episode, I’m sharing the small business task list that I use to manage my workflows.  I’m taking you through what tasks you should be doing on a daily, weekly, monthly, quarterly, and...

Do you say yes when really you should say no? Do you find work creeping into your out-of-office hours? This episode is about setting boundaries and expectations to protect your time, health, and relationships.  You can prevent burnout and manage your client experience by setting clear boundaries.  Once you’ve established your boundaries and put them in place, you’ll never go back to how things wer...

Welcome to the first episode of the Design Your Wedding Business podcast.  I’m so excited to have you here at the beginning of this journey!  I want to start by getting to know each other. I want to hear your story, and in this episode, you’ll get to hear mine.  As a wedding business coach, I've made it my mission to help creative entrepreneurs build streamlined workflows, processes, and proc...

Did you know that there are 8 CEOs in your business? This episode is all about operations, and the 8 CEOs are what make up your operations.  I’m sharing what the 8 CEOs are and the roles they play in your business as well as providing tools and resources that you can use for each one.  You are responsible for making sure that everything is running smoothly behind the scenes of your business, and t...

Do you know your mission, vision, and values? If I asked you to share them with me right now, could you do it without hesitation? In this episode, I’m teaching you how to figure out your mission, vision, and values, and how each of them impacts your business.  This is one of the first things I go over with my clients when we start mapping out their businesses. Get ready to ask yourself some import...

Have you ever taken the time to actually write down your one, three, or five-year plans? I write these plans and goals in the form of letters to myself. It helps me visualize what I’m working towards and breaks my big goals down into quarterly goals that keep moving me forward. In this episode, I’m sharing the templates of these letters so that you can use them to write down your own one, three, o...

Are you a woman entrepreneur in the wedding and event industry who is burnt out? Do you want your business to work for you instead of the other way around? Does the stress and frustration you’re feeling ever make you want to throw in the towel, give up on your dream, and start working on your resumé? Stop right there! Host Jen Taylor understands how you feel and has answers for you. When she start...