Gary Bird

Dental Marketing Goat

Business EN ↓ 286 episodes

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice. Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive. Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business.

Author

Gary Bird

Episodes

#258 Why Your Front Desk is Costing You $100k per Year 15.04.2026 10:08

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/4tmFXwQ 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4tjNlsC ➖➖➖➖ Most dentists don’t realize their front desk is quietly costing them $100,000 a year in lost production. In this episode, Gary Bird breaks down the simple math behind missed calls and low phone conversi...

#257 Step-by-Step to Double Your New Patients in 90 Days 10.04.2026 33:08

Send us Fan Mail 📥Case Study Offer – Double NP in 90 Days (5 practices): https://hubs.la/Q0433ZnN0 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/4tmFXwQ 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4tjNlsC ➖➖➖➖ Most dental practices are losing up to 90% of new patient opportunities without realizing it. In this episode, Gary Bird...

#256 Dental Marketing is a Scam! 08.04.2026 3:33

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/4tmFXwQ 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4tjNlsC ➖➖➖➖ Most dentists think marketing is the problem after failing with 10 different companies. In this episode, Gary Bird breaks down why dental marketing fails and the exact framework you need to fix it. You’l...

#255 The 3 M's of Dental Growth 07.04.2026 6:17

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down the 3 M’s of dental practice growth: Market, Marketing, and Management, and why most dentists fail to align them. If your dental marketing isn’t working, your new p...

#254 Decision Making Framework When Dropping Dental Insurance 06.04.2026 22:44

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird and Dr. Jancy Parkerson discuss dental practice growth strategy, dropping dental insurance plans, how insurance changes impact dental practice revenue, and how to adjust market...

#253 How Starbucks (and DSOs) Use Brute Force in their Marketing (And What Can You Do About It) 03.04.2026 8:25

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down how DSOs and brands like Starbucks dominate markets using brute force marketing, and what dental practice owners can do to compete and grow. Learn proven dental mar...

#252 3 Core Steps to Solve Your Capacity Crisis (Without Hiring More Hygienists) 01.04.2026 23:38

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Learn how a rapidly growing dental practice solved a major capacity problem without immediately hiring more staff. In this episode, Gary Bird and Dr. Shane break down practical dental practice growth str...

#251 These Types of Dentists We Can't Help Grow! 30.03.2026 4:45

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down why some dentists struggle with dental practice growth, and why no amount of dental marketing or new patient leads can fix it. Learn the real reasons dental practic...

#250 17 Roadblocks to Growth: The Real Reason Your Dental Practice Isn't Growing 27.03.2026 15:42

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down the 17 hidden reasons dental practices fail to grow, and how to fix them with proven systems. If you’re struggling with dental practice growth, patient acquisition,...

#249 122 New Patients: A Dental Startup Success Story 25.03.2026 26:09

Send us Fan Mail Download Free Resource: https://hubs.la/Q0415CjZ0 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ How does a brand-new dental startup reach 122 new patients in just three months in a hyper-competitive market? In this episode, Gary Bird talks with Dr...

#248 20 to 70 New Patients: Hyper Competitive Market Start-up 23.03.2026 26:30

Send us Fan Mail 📥 Download Free Resource: https://go.smcnational.com/phone-coaching 📥 Phone Call Conversion Verbiage Scripting: https://hubs.la/Q0415CjZ0 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Two dentists share how they turned a struggling dental practice...

#247 Dental Marketing in Medicaid Cities (And You Don't Take Medicaid) 16.03.2026 7:49

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this episode, Gary Bird breaks down one of the biggest challenges in dental marketing and practice growth: how to attract the right patients when a large percentage of your local market relies on Medi...

#246 2026 Dental Social Media Calendar with Canva Templates 11.03.2026 3:00

Send us Fan Mail 🚀GET YOUR FREE RESOURCE: https://bit.ly/4srT6UV 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt ➖➖➖➖ In this episode, Gary Bird shares one of the most req...

Special Episode: 30 Dental Growth Hacks in 20 Minutes (Steal These for 2026) 02.03.2026 19:15

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC 🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt A lack of effective systems, rather than poor marketing, is the real reason dental practices strugg...

#245 You'd LOSE $800 on 4 Crowns with Delta... Now What? 25.02.2026 8:04

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt ➖➖➖➖ In this episode of Dental Growth, Gary Bird breaks down a real-world case where a dentist would lose...

#244 Going from $2.2m to $3.2 Million in Collections! 24.02.2026 23:10

Send us Fan Mail 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Discover how a dental practice scaled from $2.2 million to $3.2 million in collections by optimizing leadership, scheduling systems, patient experience, Google reviews, referrals, and patient financing. In this episode, Gary Bird and Dr. Shane Wingler break down the exact strategies that improved case...

#243 9-Box Grid Method 16.02.2026 5:15

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q0434MVm0 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC 🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://hubs.la/Q0434NXp0 ➖➖➖➖ In this episode, Gary Bird breaks down the 9-Box framework and how dental practice owne...

#242 The Black Coffee Theory: Why Your Practice isn't Growing!! 13.02.2026 6:41

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q042tN1N0 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, Gary Bird breaks down the Black Coffee Theory and how it directly impacts...

#241 The Future of Marketing AI in Dental 10.02.2026 7:13

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt In this episode, Gary Bird breaks down the future of AI in dental marketing a...

#240 What it Really Takes to Grow from $1M to $2M in a Dental Practice 09.02.2026 31:13

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ In this video, Gary Bird and Dr. Jancy Parkerson break down what it really takes to grow a dental practice from $1M to $2M in collections, including insurance reduction strategies, team structure, system...

#239 $1m vs. $2m Collection Dental Office 06.02.2026 8:31

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, Gary Bird breaks down the key differences between a $1 million dental practic...

#238 30% of Dentists Dropped At Least One Insurance in 2025! 04.02.2026 5:21

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt In this episode, host Gary Bird breaks down why nearly 30% of dentists droppe...

#237 Phone Conversion & Show Rate IS HORRIBLE in 2025!!! 03.02.2026 5:20

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt In this episode, Gary Bird breaks down new 2025 data revealing why phone conversio...

#236 The Biggest 2026 Bottleneck in Dental! 02.02.2026 5:27

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, Gary Bird breaks down the biggest bottleneck limiting dental practice growth...

#235 AI Receptionists Might Be Causing You to Lose 7 New Patients EVERY MONTH! 30.01.2026 7:28

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/48RHMt2 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt AI receptionists are becoming popular in dental practices, but most dentists...