Justin Goodbread

DecaMillionaire Decoded

Business EN ↓ 663 episodes

No fluff. No theory. Just real conversations with real business owners doing real numbers. Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them. Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Fr...

Author

Justin Goodbread

Category

Business

Podcast website

www.justingoodbread.com

Latest episode

Jul 9, 2026

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Episodes

How Small Business Owners Can Build a Schedule for Maximum Efficiency 08.03.2021

In episode 342 of Financially Simple, Justin looks at improving efficiency with effective time management. Time is money, as the saying goes, and most business owners would agree that they would rather use their work time effectively rather than squander it on frivolous tasks. In this episode, Justin explains how having a schedule that is properly organized to manage your time between work and lif...

How to Use Technology to Accelerate Your Operations Manual 04.03.2021

In episode 341 of Financially Simple, Justin goes over the benefits of having an Operations Manual for your business and how to use technology to make the process easier. Having an Operations Manual for your business can make your life as the owner much easier, as the manual helps to bring new hires up to speed on the processes that you currently use. Furthermore, the manual will help the new CEO...

How to Stop Stress as a Business Owner 01.03.2021

In episode 340 of Financially Simple, Justin looks at the three main causes of stress for small business owners. Running your own business is incredibly stressful, there are so many factors that you as a business owner must consider daily and it can take a toll if you don't manage yourself and your business effectively. In this episode, Justin goes over the three biggest stress factors for small b...

Life as a Business Owner Has Wrecked My Personal Finances 25.02.2021

In episode 339 of Financially Simple, Justin considers why Business Owners' personal finances can be such a mess. Running your own business is like spinning plates, there's a lot going on and if we don't pay attention something gets overlooked and crashes, and, oftentimes, this is our own financials. In this episode, Justin looks at reasons why the business owner's personal finances are usually ov...

7 Reasons Small Businesses Fail (You Can Be Proactive) 22.02.2021

In episode 338 of Financially Simple, Justin looks at the main reasons that a small business will likely fail within the first few years. Failure to plan is planning to fail, and never is this more true than with new businesses that start out without proper planning. In this episode, Justin lists the seven main reasons that small businesses don't last more than a few years and offers solutions to...

Can You Cast Vision as a Business Owner? 18.02.2021

In episode 337 of Financially Simple, Justin goes over having a vision for your Business. The majority of Small Business Owners begin with an idea of their business, and this vision of what could be inspires and motivates them to start and to keep going. In this episode, Justin talks about having a vision for your business and how it can drive your team forward to be a success, as well as some adv...

The Power of Two to Influence One 15.02.2021

In episode 336 of Financially Simple, Justin talks to David Kent of Heritage Investors about the Power of Two to Influence One. Two heads are better than one, so the saying goes, and as a business owner running your own business it can be helpful to have a second in command to free up your own time and resources and to make the business more efficient. In this episode, Justin and David introduce a...

Business Owners and Wall Street: The Love-Hate Relationship 11.02.2021

In episode 335 of Financially Simple, Justin continues his examination of Wall Street as an investment option for Business Owners. Investing in your own business can only get you so far, especially when the vast majority of small businesses won't sell which can jeopardize the owner's retirement plans. In this episode, Justin looks at Wall Street as an option for Small Business Owners to invest in...

Why Business Owners Hate Investing in Wall Street 08.02.2021

In episode 334 of Financially Simple, Justin asks the question Why Do Business Owners Hate Investing in Wall Street? In the light of past and recent events involving the financial advisors of Wall Street, it's a wonder how anyone without a hedge fund can trust the stock market. In this episode, Justin looks at reasons why Business Owners in particular are hesitant to put their hard earned cash int...

What Does a Financial Planner Do For Business Owners? 04.02.2021

In episode 333 of Financially Simple, Justin answers a listener's question - What do Financial Planners Do? There are many different professionals that can be described as Financial Planners, from Wall St. investors to Insurance Brokers, but what is an actual Financial Planner, and what do they do? In this episode, Justin answers this question and explains the role and benefits of using the servic...

How Much Disability Insurance Does a Business Owner Need? 01.02.2021

In episode 332 of Financially Simple, Justin takes a look at Disability Insurance for Business Owners. In the event of an accident occurring, either within your business or in your daily life, that results in you being disabled and unable to continue working in your current position, it's important to have insurance cover - however, there are some caveats. In this episode, Justin explains what Dis...

How Much Life Insurance Does a Business Owner Need? 28.01.2021

In episode 331 of Financially Simple, Justin looks at how much Life Insurance a Business Owner actually needs. As a b usiness owner, there are a lot of "What If?" scenarios, one of which is, "What if I die? Will my family be taken care of?" In this episode, Justin explains how to calculate how much life insurance you should need in order to cover the living costs of your family, as well as factori...

Stimulus: Should a Business Owner Pay Off Debt or Invest? 25.01.2021

In episode 330 of Financially Simple, Justin considers whether or not a Business Owner should pay off debt or invest their second stimulus check. When receiving a second stimulus check, it might be the case that your business is already in a good place, having successfully weathered 2020. However, you can still put that money to good use. In this episode, Justin looks at the benefits of paying off...

How Much Should Business Owners Pay for a House? 21.01.2021

In episode 329 of Financially Simple, Justin asks the question, How Much Should You Pay for a House? The majority of us desire to own our own home at some point in our lifetime, to settle down and enjoy the fruits of our labors - it's a right in the Constitution and a part of the American Dream. In this episode, Justin looks at buying a house, factoring in the costs and expenses that it will incur...

How Much Cash is Necessary in a COVID World? 18.01.2021

In episode 328 of Financially Simple, Justin looks at the cashflow state of Businesses in the wake of COVID-19. 2020 was a year that tested many businesses and their ability to weather a financial storm - and many were not adequately prepared. In this episode, Justin explains why cash reserves are important as a means to cover yourself and your business in times of stress, and in the wake of COVID...

How to Calculate Your Lifetime Savings Results and Why It Matters 14.01.2021

In episode 327 of Financially Simple, Justin looks at calculating your Lifetime Savings. How much money will you make over the course of your life? How much will you save up during the working period of your life? Will you be able to rest comfortably once you retire? In this episode, Justin explains how to calculate your Lifetime Savings and why knowing matters; he also covers some ways to improve...

How to Calculate Your Income Savings Rate 11.01.2021

In episode 326 of Financially Simple, Justin goes over how to calculate your Income Savings Rate and why it matters. With all that occurred last year, it's worth taking the time to assess your financial situation and see what can be done to improve matters to secure your financial future. In this episode, Justin looks at how you can calculate your Income Savings Rate, bearing in mind that the majo...

The Financial Software We Use to Help Your Business 07.01.2021

In episode 325 of Financially Simple, Justin shares some of the technologies that are used in providing financial services. It takes a lot to run a business, a solid plan and strategy, and a great team. Increasingly technology is becoming more and more a part of the functions of a business too. In this episode, Justin looks at the numerous applications and web services that his businesses utilize...

How to Set Business Goals You Can Actually Achieve in 2021 04.01.2021

In episode 324 of Financially Simple, Justin provides an outline to a roadmap for the year ahead. The new year has begun, and it's important to start off on the right foot. In this episode, Justin goes over the importance of having a strategic business plan, and how to set up goals for the coming year to help your business get to where you want it. Don't forget to subscribe, and let us know how we...

My Christmas Message 24.12.2020

In episode 323 of Financially Simple, Justin shares a Christmas message of hope. 'Tis the season, a time to pause and reflect. In this episode, Justin tells two short stories of peace and hope, with lessons that we should all learn from as we take this time out to rest and celebrate. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! ____________...

Business Lessons from 2020: Using What We've Learned to Take on 2021 21.12.2020

In episode 322 of Financially Simple, Justin reflects on 2020 and considers the lessons learned over the course of the year. The past year has been one for the books, with so much happening that it has left many of us with our heads spinning. So, what have we learned? In this episode, Justin goes over eleven lessons that 2020 has taught us, and how we can use these experiences to be better prepare...

What Can Santa's Operation Teach Us About Business Value Growth? 17.12.2020

In episode 321 of Financially Simple, Justin takes a close look at Santa Claus's business operations. For most small businesses things start to wrap up as we approach the holidays, but for one individual, and his many, many, many employees, things are only just getting started. In this episode, Justin examines Santa's North Pole operation, looking at the eight key areas of this business empire tha...

How to Bonus Employees at Year-End 14.12.2020

In episode 320 of Financially Simple, Justin looks at appropriate ways to reward your employees with a year-end bonus. As 2020 comes to a close and the holidays draw near, many business owners will be considering giving their team a bonus for their efforts through this tough year. In this episode, Justin shares some guidelines on giving out bonuses, and also provides a few ideas on what makes for...

How to Avoid Christmas Conflict 10.12.2020

In episode 319 of Financially Simple, Justin gives tips on avoiding Christmas strife. It's the most wonderful time of the year, except that up to now it's been a very difficult year for many of us. In this episode, Justin shares some wisdom on how to avoid adding to the stress of the Christmas holidays by having effective communication between yourself and your significant other, and spending wise...

How to Use Tax Brackets to Reduce Your Effective Tax Rate 07.12.2020

In episode 318 of Financially Simple, Justin looks at a number of ways to lower your Tax Bracket in order to reduce your Effective Tax Rate. How much you earn determines which tax bracket you fall in to, and that determines how much tax you will end up paying. In this episode, Justin explains the US taxation system, how understanding it helps, and a few simple ways to use your money to actually lo...

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