Heather Elder
Dear Art Producer
Dear Art Producer connects the photography and video community with art producers in the advertising community. This podcast introduces you to different art producers, share the stories of their diverse career paths, explore what it means to stay relevant and examine industry topics such as marketing, estimating, directing, websites and more.
Where to listen?
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Episodes
055: Emily Hoskins, Senior Producer at The Designory 29.04.2020 43:58
Emily Hoskins is Senior Producer at The Designory . She's based in Long Beach, CA. She works with clients such as Subaru, Infiniti and Nissan. She has spent time as an agent, an advocate for photographers and directors on the rep side of the business and currently applies that experience to her agency productions. Heather and Emily discuss what post-pandemic insurance and cancellations (example...
054: Renee Jung, VP/Executive Art Producer at Area 23 14.04.2020 31:00
Renee Jung is VP/Executive Art Producer at Area 23 in NYC. She is an award-winning art producer who began her career as a photographer but realized being behind the scenes was more of her calling. She spent many years as a photo agent and producer to then find that the ad agency life was where she wanted to be. Heather and Renee discuss the challenges with balancing the to-do list and taking care...
053: Ken Zane, Freelance Art Producer and Curator at AtEdge 13.04.2020 44:38
Ken comes on the show as the first repeat guest! This episode is filled with tips and advice as well as very thoughtful conversations about the current ways we work and how these can be improved to the benefit of all. Key Takeaways [:30] Heather welcomes Ken and asks him to share his background from being a photographer to freelancing today. [3:15] Ken shares a little about what he does at AtEdg...
052: Jennifer Dee, VP/Director Integrated Creative Services at McCann Health 02.04.2020 38:15
Jennifer Dee is VP/Director Integrated Creative Services at McCann Health in New Jersey. She's been with the agency for 25 years, and she and Heather discuss some of the things McCann Health is doing to humanize this virtual working experience for its employees, pivoting in-the-moment on productions (from live action to CGI), how they're attempting to execute even when the timelines haven't shifte...
051: Michael Kaminski, Exec Producer and Dir of Production at Juice Pharma 31.03.2020 39:37
A popular guest returns to the show to share insights and wisdom from his home office. Michael Kaminski is Executive Producer and Director of Production at the Creative Healthcare Agency Juice Pharma in New York City, one of the epicenters of the coronavirus pandemic. Michael and Heather discuss the ensuing rise of illustration and animation in the absence of active shoots, how photographers and d...
050: Jacki Angeletti, Senior Production Consultant, Ernst-Van Praag (EVP) Consulting (recorded pre CV-19) 30.03.2020 46:20
Jacki Angeletti comes on the show today to share her experience being a production consultant as well as having worked decades on the agency side. Tune in for an interesting glimpse into the mystery of production consulting. Key Takeaways [:30] Heather introduces Jacki and they jump right into talking about the lack of communication that occurs which may be the cause of the "cost consultant myst...
049: Wendy Gordon, Executive Producer at Work Production 26.03.2020 26:41
What does COVID-19 mean for the art production industry, and how can we prepare for the future? Wendy Gordon is Executive Producer of Work Production, an integrated content production company based in New York. In response to conflicting information and fears about safety, Wendy started the Facebook group " Production Resources Coronavirus " to provide a space where producers can share information...
048: Hannah Soto, CEO Grey House Productions (recorded pre CV-19) 16.03.2020 44:23
Hannah is Founder and CEO of Grey House Productions, a very value-driven human-centric company, she comes on the show to share an enormous wealth of information on the business as it unfolds in a production house. Key Takeaways [:30] Heather introduces Hannah and asks her to share how she made her way from studying photography to founding Grey House Productions [6:11] Hannah explains how she kee...
047: Sheri Rosenberg, Writer and Producer 09.03.2020 39:54
Sheri comes to the show today to share her perspective of having been an art producer and blogger turned brand direct writer. She speaks to the industry changes that propelled her into new avenues in advertising and shares tips for the people out there looking to pivot, as well. Key Takeaways [:30] Heather introduces Sheri and asks her to share how she made her way into art buying, blogging and...
046: Amy Shaw, Director of Production and Business Development at Canal Collective 02.03.2020 39:07
Amy comes on the show today to share her award-winning experience in broadcast TV, digital, and content creation for luxury and beauty brands. She also provides insight into working brand direct and the art of celebrity and social influencer talent. Key Takeaways [:30] Heather introduces Amy and asks her to share how she made her way into production from being a magazine photo editor to jumping...
045: Jean Wolff, Visual Consultant, Art Producer Specialist and Senior Integrated Producer 24.02.2020 50:13
Jean joins the show to talk about the changes she is seeing in the industry today — it used to be called the business, back in the day. Tune in for a free-flowing conversation on the evolution of advertising, from the advent of influencer marketing to increasingly complex NDA's. Key Takeaways [:30] Heather introduces Jean and asks her to share the story of how she made her way into such an inter...
044: Adrienne Darnell, Senior Integrated Producer at 360i 17.02.2020 41:56
Adrienne Darnell comes on the show to share her own unique style of production and film photography. She is a bold, fearless, creative museum goth and she shares a wealth of hope and advice for driving your own path in a changing industry. Key Takeaways [:30] Heather introduces Adrienne and asks her to share the story of how she made her way into production and photography from studying to be an...
043: Michael Kaminski, Executive Producer Director of Production, JUICE Pharma in New York 10.02.2020 49:16
Heather is honored to welcome Michael Kaminsky to the show. With 15 years of experience in-house as well as experience as a photographer himself, Michael brings a wealth of information, tips, and insights and just all-around wisdom to listeners. Key Takeaways [:30] Heather introduces Michael and asks him to share the story of how he made his way into in-house photo and video production by way of...
042: Teri Heyman, Super Secret Tech Company Art Producer 03.02.2020 33:59
Teri is a producer at a super-secret tech company! She joins the show today to talk about what experiences are priceless in this industry, how to grab her attention and some of the inner workings of her company. Key Takeaways [:32] Heather introduces Teri and asks her to share the story of how she made her way into art production after initially falling in love with advertising while watching Th...
041: Haley Silverman, Freelance Integrated Producer 27.01.2020 41:15
Haley Silverman joins the podcast to share her experience working as a freelance integrated producer in many different agencies. She speaks to the industry changes she has seen, the most important things to have on your website, the advantages and disadvantages of working freelance, and her distracting Corgi. Key Takeaways [:30] Heather introduces Haley and asks her to share the story of how she...
040: Milagros DeLaRosa, Senior Producer, Leo Burnett 13.01.2020 49:33
Milagros has been in the industry for 30 years and she comes on the show to share her advice on the importance of relationships, what we should see on your website, and team synergy, as well as her best tips on the estimating process. Key Takeaways [:32] Heather introduces Milagros and asks her to share the story of how she made her way into the advertising industry from a political major as wel...
039: Kelly Montez, CEO and Agent at Apostrophe Reps 07.01.2020 52:17
Today on the podcast, we welcome superstar agent Kelly Montez, CEO of Apostrophe reps. She's been an agent for 18 years and has been a first-hand witness to the many changes affecting our industry. Tune in for our first in-depth conversation with a rep on the importance of community, exciting industry changes, and the need for law degrees! Key Takeaways [:32] Heather introduces Kelly and asks...
038: Michael Bilbrey, Senior Production Consultant at Leo Burnett 02.12.2019 58:26
Mike Bilbrey has been with Leo Burnett for 28 years; he comes on the show today to share an enormous wealth of experience and share his tips and advice on subjects ranging from bidding to ideal website maintenance. Tune in for an in-depth discussion with Mike, the unflappable industry veteran! Key Takeaways [:32] Heather introduces Michael Bilbrey and asks him to share the story of how he made h...
037: Sandra Sanchez, Senior Art Producer, FCB Chicago 18.11.2019 49:47
Sandra loves partnering with creatives to weave visual stories. She is energetic, insightful, and generous and comes on the show today to shares her experience as well as a heap of invaluable tips. Tune in for a very dynamic episode! Key Takeaways [:32] Heather introduces Sandra Sanchez and asks her to share how she made her way into art production from studying journalism and PR. She shares a s...
036: Monica Zaffarano, Photoshoot Producer and Founder of Trybe Production Collective 11.11.2019 46:01
Today's episode is an expansion on the Dear Art Producer format! Monica Zaffarano, Photoshoot Producer and Founder of Trybe Production Collective comes on the podcast to share her experience on the importance of relationships, the growing prevalence of motion, and how to stay relevant in a changing industry. Key Takeaways [:32] Heather introduces Monica Zaffarano and asks her to share how she ma...
035: Melanie Trombly, Senior Art Producer at VSA Partners in Chicago 04.11.2019 41:42
Melanie Trombly shares a healthy dose of energy and experience, both production and agency side; tune in for an interesting discussion covering the creative call, snail-mail, and serendipitous dogs on Instagram! Key Takeaways [:55] Heather introduces Melanie Trombly and asks her to share how she made her way into art production from touring and selling t-shirts to catalog houses — Melanie includ...
034: Jamie Zimmermann, Art Producer, FCB Chicago 28.10.2019 42:18
Jamie Zimmermann is new to art producing; she joins the show to give a fresh perspective. Having been a rep, she shares how having seen both sides of the fence impacts how she tackles the job. Key Takeaways [:55] Heather introduces Jamie Zimmerman and asks her to share the path that took her from studying photography in college, production, and repping, to where she is today. [4:45] Having been...
033: Dawn Kleidon, VP, Senior Art Producer, FCB Health New York 21.10.2019 54:35
Dawn comes on the show today and dives into a multitude of subjects ranging from photography not being the only option anymore, to where she picks photographers from, to the paramount importance of relationships — she shares what you should never hesitate to do if you're looking to get yourself out there. Key Takeaways [2:05] Heather introduces Dawn and invites her to talk about how she built he...
032: Kimber Leigh Nussbaum, Senior Art Producer, UpShot, Chicago 14.10.2019 43:08
Kimber Leigh Nussbaum went from the theater to art production and grew up in the Golden Age of advertising. She shares her thoughts on the hustle of freelancing, social platforms, their usefulness and what photographers don't know is shared about them behind the scenes. Key Takeaways [2:05] Heather introduces Kimber and invites her to share the path that took her from a theater actress and singe...
031: Kathleen Candelaria, Supervising Art Producer and Senior Art Buyer, AbelsonTaylor, Chicago 07.10.2019 41:56
[:31] Heather introduces Kathleen Candelaria and invites her to share the path that took her from studying accounting to realizing she needed an art outlet to where she is today. [5:05] Kathleen talks about the key skills that some of her mentors taught her: keep a cool head, negotiate with your team, and people will ask for the impossible. When things get tense, Kathleen just puts all her chips i...
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