DEALER TALK

“So, there we are in Poland. No cellphone, we don’t know the language, and we just got robbed by an 80-year-old man.” -Herb Anderson Check out Herb’s interview on the Steve Fucile Show. Together they discuss the importance of digital marketing in the auto industry and the need for dealerships to control their own narrative in order to gain customer trust. Social media is a cost-effective way to dr...

“The independent and franchised dealers are a voice that needs to be unified so we can make the changes needed within the automotive industry.” -Charity Ann In this episode, Troy Scheer and Jared Halsted talk about their experiences in the automobile industry, perceptions about the used car market, and the upcoming NIADA convention from June 19-22, and learn more about how to improve and elevate t...

“I've never been to a 20 group that I didn't pick something up that I didn't come out of with more knowledge.” -Herb Anderson Gordon Tormohlen joins us to share his insights on the evolving retail market in the automotive industry. He highlights the importance of building relationships with customers instead of focusing solely on transactions. He discusses the role of technology in mak...

“Imagine what sales would be like if nobody had to choose which side of the gray line to be on, and everybody was just ethical. What would we all be doing as it would completely shift the industry in such a positive manner? We should definitely be focusing on that trajectory.” -Charity Ann Season 8 Special Episode: Women in Automotive Podcasting shares the experiences of Kaylee Felio, Elena Ciccot...

“How many times have you gone to the desk and, for not having a signature on the paper, they throw the paper at your face. You're going to tell me that if you're really bought into creating customer experience and doing things differently, you're not going to get your managers to fall in line? Bull shit.” -Herb Anderson Bill Elizondo is back. His experience in the BHPH industry goes ba...

“Competition makes everybody better. It forces everyone to step up their game and ultimately the consumer benefits.” -Herb Anderson. Join us for a conversation with NIADA’s President of the Board Scott Allen as we discuss the current and projected state of the Buy-Here-Pay-Here automotive space. Scott is sought after for his expertise and insight into the Independent Automobile industry as well as...

The State of Automotive with NIADA “Automotive customers are being pushed down the credit funnel. If they could qualify on the retail side with a 650-680, now that paper is being turned away, so they have to go with the Independent or the buy-here-pay-here sector.” -Herb Anderson Collectively, the NIADA moderators — Ben Goodman, Bill Elizondo, and Ed Curry — bring more than 100 years of experience...

Welcome to our first EVER bi-lingual DealerTalk episode. English starts at 7:00 minutes. If you want to follow along join us on YouTube. Boris Lopez is an internationally experienced automotive professional with over 20 years of experience. His impressive resume illustrates his skills in negotiation, business planning, management, and marketing strategies. Boris is a graduate of the NADA Academy a...

“Having this network and support is amazing and what is the biggest win for NIADA.” -Mikael K Charity discusses automotive marketing with Dream Team Media Company's founder and Operations Director, Kendra Brown, and National Independent Automobile Dealers Association - NIADA Marketing Directors, Troy Scheer, and Mikael Kourinian. Vendor Partners  👓Foureyes.io https://rb.gy/iuoo6n   🚙FI...

"You can go back over all the different economic downturns and challenges that we've had, yet auto dealers always find a way to survive and come out smelling like roses right because of the innovators the entrepreneurs."  -Jeremy Beck Beck is an automotive executive with 25 years of industry experience. His resume includes roles with rural, small-town dealerships with BHPH operations to worki...

“There hasn't ever been a better-used car market, and Carvana failed to make money. They failed to truly improve.” Steve is the author of Ridiculously Simple Sales Management and Assumptive Selling ; as well as a respected automotive industry veteran and founder of Stauning Solutions Group – a leading training & consulting. Steve served in various automotive leadership roles, including as the...

The NIADA understands that in the automotive] industry, we need to be prepared for the unexpected and make sure that we can pivot before it's too late and adapt to a changing market. -Melanie Wilson As Interim CEO for NIADA, Melanie is responsible for the overall Association, implementing the strategic plan, and supervising all staff, operations, administration, accounting, and finance. Boards and...

Learn what is up for Season 8 and welcome our guest, George Nenni. It’s been a full podcast season with Charity as Co-Host, and Herb has bombs to drop on our Season Finale. Don’t miss a minute. George is the founder of Generations Digital, a technology marketing analytics firm that empowers car dealers to eliminate advertising waste and maximize their marketing dollars. He is the author of A Car D...

When you have the coolest thing in the world and all the right things are said and done—we all think there is something missing. “It sounds too good to be true.” Join us as we discuss the technological growth within the automotive industry. Currently, in his 20th year with PBS, Kevin has been the tactician responsible for the sales team welcoming thousands of PBS customers to the family even throu...

If you didn’t figure it out with your ex, we will let you in on a little life secret—it’s all about the way you say it. Herb is out of the office again this week and Charity gets to talk about words for an entire episode. She’s in her happy place and nerding-out with Tim Warren of Helium SEO on how finding the right words can change the game for your dealership. Also, do you know what a ‘homer’ is...

ATI Auto Business is your automotive educational resource to stay current on vehicle logistics news and updates in automotive transport technologies in the North American used car market. Jay Wertzberger is one of the funniest guests we have had the privilege of talking with. We could not stop laughing.  From early experience in Hollywood filmmaking and live webcasting, mixed with a passion f...

Our friend Terry joins us to discuss the impact of video on time, money, and trust. Terry started in the car business in 1989 and has spent his time in every position except turning wrenches. He now helps dealers drive traffic and increase consumer experience and loyalty with Covideo. Like many of us, he feels the industry is an awesome place to be and grow if you're willing to learn, be flexible,...

Inventory, inventory, inventory. Join us with Peter Duffy, Founder/CEO of Dealer Image Pro™, a for all things inventory imaging. As we head into the holiday season and a continuously unknown economic atmosphere, we need to put on our ‘A’ game. There is no room for a bad presentation. With professional photo, video & 360 software, Dealer Image Pro helps hundreds of dealers take their merchandis...

Paul Sansone Jr. has been an auto dealer since our host was 3 years old. In that time, he has grown his resume to include 5 dealerships in the New Jersey area. Paul recently won the Driving Sales Best Idea Contest for his incredible concept of subprime leasing. The Dealer Controlled Leasing program focuses on short-term leases 12-48 months long. It is a dealer-owned leasing product, and dealers ar...

Charity’s obsession with all things EV continues with James Gilboy, Staff Writer for The Drive and self-proclaimed ‘EV Guy.’ Are electric vehicles better for the environment? Is Level 5 Autonomy a realistic pursuit? Is Lithium going the way of the DoDo? All this and so much more in this laughter-filled episode of the Dealer Talk Podcast. Fill-a-Cart: https://dealertalk.io/fill-a-cart/ Automotive N...

The fast pace of our industry makes it difficult to track cost, ROI, and even attribution. Your CRM only gives you so much and the question becomes: How do you bring the ‘data-verse’ together? With this in mind Jonathan “JT” Thompson began to build a platform and process to support dealers and vendors within the automotive industry.  Fill-a-Cart: https://dealertalk.io/fill-a-cart/ Automotive...

The old habits are the hardest to overcome. As we grow, change and pivot toward a new perspective, we should take every opportunity to find success. This episode discusses the importance of adapting to change with bestselling author Chris Martinez.  He is people-driven, results-driven, customer-oriented, and forward-thinking with more than 17 years of experience in the automotive industry in...

In this episode, we focus on customer care and loyalty in our fixed operations with Mike Vogel of Automotive Service Manager Coaching. Mike Vogel's career spans over 35 years. He has held positions as Prep Manager, Service Advisor, Service Manager/Director, Fixed Operations Director, and Corporate Fixed Operations Director. He offers Automotive Service Manager Coaching and consulting for Fixed Ops...

Connect: Brian Allee In this episode we meet with Brian Allee of A2ZSync to discuss the power of an end-to-end process, and how it can positively impact your dealership. Brian is on a mission to help dealers build and grow their business into a modern retail experience for both customers and employees. Brian is obsessed with assisting dealers in evolving in a sustainable and proven way. Trained as...

Steve has spent more than 24 years in the Auto industry. The spark happened when he started his career at McDonald Automotive in 1998 as an Audi Brand Specialist. Since then, Powers couldn’t get enough and yearned to learn more and something different. At that point, Steve recognized the importance of diverse experiences and perspectives to drive innovation in the auto industry, and that’s when he...