Data Planet

In this episode of Data Planet , host Emma Davis interviews Keith Zubchevich, President and CEO of Conviva. They explore how businesses are adapting to the rapid rise of AI-driven customer experiences and why real-time measurement is becoming critical to long-term digital success. Keith shares how Conviva evolved from optimizing streaming video performance for major media companies to helping ente...

In this episode of Data Planet , host Emma Davis interviews Sandy Pell , Senior Director of Corporate Marketing at Invoca , an AI-powered conversation intelligence platform for revenue teams. They explore how Invoca helps B2C brands connect fragmented contact center interactions with first-party data to create seamless, high-conversion customer experiences. Sandy breaks down how the company uses A...

In this episode of Data Planet , host Emma Davis interviews Britni Gallello , Senior Vice President of Product and Customer Marketing at Basis Technologies , a global advertising automation and media software provider that helps brands and agencies unify planning, campaign execution, reporting, and data insights across programmatic, search, social, and CTV channels. They explore how marketers can...

In this episode of Data Planet, host Emma Davis interviews Lauran Hundshamer, Vice President of Enrollment and Marketing at St. Catherine University . They explore how modern enrollment marketing strategies are evolving in higher education, from redefining recruitment funnels to leveraging data-driven targeting and connected TV advertising. Lauran shares insights into how universities can build st...

In this episode of the Data Planet podcast, host Emma Davis interviews DeAnna Ransom, Chief Growth Officer at Betterbot. DeAnna shared insights on how Agentic AI is transforming property management by enhancing efficiency, scalability, and resident experience. Discover how Betterbot's innovative approach supports growth from startups to large portfolios and the strategic planning involved. Betterb...

In this episode of Data Planet, host Emma Davis speaks with Juan Carlos Perez, Director of Marketing at Art+Logic, a custom software development firm known for tackling complex projects that other teams often turn down. Juan Carlos shares insights on the growing role of AI in software development. They also discuss what it takes to market a service-based software company when many projects are pro...

In this episode of Data Planet, host Emma Davis speaks with Rachael Hunt Stockham, Vice President and Head of Sales and Partnerships at Cosm. They discuss the unique aspects of Cosm, a company that combines technology, immersive experiences, and entertainment. Rachael shares her journey, the importance of authenticity in her work, and strategies for building long-term relationships in sales. Cosm...

In this episode of Data Planet, Emma Davis interviews Aaron Eccles, Senior Director of Marketing at REW, a leading real estate search portal in Western Canada. They discuss REW's mission to assist home seekers, the importance of agent partnerships, and the company's plans for expansion into new markets. Aaron shares insights on navigating competition, measuring success, and targeting first-time ho...

In this conversation, Emma Davis interviews Renaud Delaquis, Head of Marketing at Coastline Academy, the largest driving school in the US. They discuss the unique challenges Coastline faces in merging online driver's education with in-person driving lessons, the difficulties of establishing brand loyalty in a competitive market, and the complexities of managing supply and demand for driving instru...

In this episode of Data Planet, Emma Davis interviews Jesse Paliotto, Director of Demand Generation at FastSpring. They discuss FastSpring's role in payment processing, particularly in managing risks and compliance for businesses expanding internationally. Jesse explains how FastSpring serves a wide range of companies, from startups to large enterprises, and the importance of understanding custome...

In this episode of Data Planet, host Emma Davis sits down with Anirudh Narayan, co-founder and Chief Growth Officer at Lyzr, a company transforming enterprise efficiency with AI-powered workflows. Anirudh delves into the strategic innovations that have propelled Lyzr to success, focusing on the importance of automating complex workflows and leveraging AI for competitive advantage. He shares insigh...

In this episode of Data Planet, host Emma Davis sits down with Rami Nuseir, Head of Marketing at Stay22, a company revolutionizing content monetization for bloggers and publishers. Rami delves into the strategic pivots that have propelled Stay22 to remarkable growth, focusing on the importance of leveraging partnerships and innovative technology. He shares insights on how Stay22 navigates the chal...

In this episode of Data Planet, host Emma Davis sits down with Evelynn Moon, Director of Learning and Content Strategy at Good Grief, a nonprofit dedicated to providing grief support services. Evelynn delves into the strategic planning that has allowed Good Grief to thrive for over 20 years, focusing on the importance of aligning mission with long-term goals. She shares insights on how Good Grief...

In this episode of Data Planet, host Emma Davis speaks with Ryan George, the Chief Marketing Officer at Docupace, a company specializing in compliance and operational software for wealth management firms. Ryan discusses the unique challenges of marketing a 20-year-old startup, emphasizing the importance of modernizing brand perception while leveraging the company's established reputation. He expla...

In this episode of Data Planet, host Emma Davis speaks with Madi Castillo, the CMO of Tulip Interfaces, a company that specializes in frontline operations software for manufacturers. Madi shares insights into the unique challenges faced by manufacturers and how Tulip's no-code platform helps streamline operations across various industries, from pharmaceuticals to automotive. Tulip Interfaces websi...

In this episode of Data Planet, host Emma Davis welcomes Ritvij Gautam, Head of Growth and Product Marketing at Glencoco, a company that has cleverly positioned itself as the 'Uber for B2B sales.' The conversation kicks off with a light-hearted discussion about the company's name, a nod to the cult classic film Mean Girls, before diving into the core of Glencoco's business model. Ritvij explains h...

Join Emma Davis as she welcomes Lee Somerhalder, the head of demand generation at Tabnine, to discuss the cutting-edge world of AI coding assistants. Discover how Tabnine is revolutionizing enterprise-level coding with its unique air gap solution, ensuring data security and compliance in high-risk industries like healthcare and fintech. Lee shares insights on navigating the fast-paced AI landscape...

In this episode of Data Planet, host Emma Davis welcomes Cory Treffiletti, Chief Marketing and Digital Officer at Rembrand, to discuss innovative approaches to video advertising. Cory explains how Rembrand leverages AI to create virtual product placements and social content ads, enhancing viewer engagement by integrating brands seamlessly into television content. He emphasizes the importance of cr...

In this episode of Data Planet, Emma Davis teams up with Jenna Padilla, Chief Growth Officer at Goat Payments, to dive into the world of payment processing. Discover the challenges merchants face and how Goat Payments offers high-touch, personalized solutions to help businesses thrive. The discussion highlights the significance of advisory services and the pivotal role of independent sales organiz...

Join Emma Davis on Data Planet as she delves into the world of AI-driven procurement with Michaela Dempsey, Chief Marketing Officer at Levelpath. Discover how Levelpath's innovative platform is transforming business efficiency by leveraging AI to streamline supplier management and procurement processes. Michaela shares insights into the unique challenges and triumphs of the procurement industry, o...

In this episode of Data Planet, Emma Davis interviews Nathan Nimrick, Senior Director of Business Development at GEGI, a student information system designed to unify data for higher education institutions. Nathan discusses the challenges faced by colleges and universities, the importance of centralizing data, and how GEGI addresses these issues through a seamless transition from legacy systems. He...

In this episode of Data Planet, Emma Davis interviews Ankit Malhotra, head of channel partnerships at OneMetric. They discuss how revenue enablement helps companies better understand and scale their customer journey. They explore the role of integrated tools, centralized data, and change management in driving growth, along with insights on lead generation, AI in CRM, and cross-team collaboration....

Join Emma Davis as she interviews Don Polite, Chief Marketing Officer at SkyGen, to explore the company's pivotal role in healthcare technology. Discover how SkyGen focuses on specialty benefits, maintains growth and innovation over 30 years, and adapts to industry changes. Learn about their strategic use of technology to streamline benefits administration and their commitment to customer focus an...

Join us on Data Planet as we dive into the world of hospitality innovation with Nathan Mayfield, President of Strategic Partnerships at ResNexus. Discover how ResNexus is transforming the hospitality industry by providing unique solutions for boutique hotels, glamping sites, and campgrounds. Nathan shares insights on leveraging data for growth, enhancing guest experiences, and the future of hospit...

In this episode of Data Planet, host Emma Davis sits down with Katie Burkhart, founder of Point:Value, to explore the intricacies of managing value in membership and subscription-based organizations. Katie shares her strategic approach to identifying and addressing value crises, emphasizing the importance of listening, gathering insights, and evolving value delivery. Discover how storytelling and...