Dance Studio Scaled: Innovative Marketing|Retention|Biz Growth Strategies for Dance Studio Owners

It's that time of year again...teacher training before the new dance year starts! I get asked by many of my private coaching clients what I include in my teacher training handbook, so I thought I'd share it with you on this episode. I hope you find it helpful... You can still grab your FREE copy of 9 Ways to Refresh Your Studio for 2023.  CLICK HERE TO DOWNLOAD

After a crazy couple of years of survival, it may feel like a good to give your studio a little refresh, and re-focus for 2023. If you are feeling a little unmotivated and exhausted (already!) and want to bring a bit of spark back to your studio, then listen up... During this episode, I will talk you through 9 ideas you can implement to help... If you would like a copy of this checklist to downloa...

It's that time of year... It's time to raise your glass and celebrate your wins. Wishing you all a very merry Christmas and a beautiful restful break with your family and friends.

Love it or hate it...social media and marketing are things we have to do... In this episode, I talk about thinking about your social media, marketing and copy in a different way - honestly - I think it's the only way to attract the right people and make a connection even before you meet. If you want a copy of my Social Media Content Plan and Ideas, CLICK HERE for instant access.

As we move closer towards the end of the year, it's always good to evaluate the year that has been... This episode walks you through the process I do this time each year in order to set better goals for the following year. I'm also running a LIVE training today at 12.30 pm where I will go through this process and how to use it to grow beyond 250 students.  HERE IS THE LINK TO JOIN

Once you get to 250 students, the game changes. When you have under 250 students, it's possible (although sometimes not desirable) to manage the array of things that are needed to run your studio. In this episode, I talk about what you need to do once you get to that point in your studio. I'm also running a LIVE training on this topic on Thursday 8th December 2022...y ou can register to join HERE

I talk a lot about foundations... As boring and unsexy as they are, it's the foundations that enable you to grow your numbers, increase your revenue and steer your studio in the direction that you want. If you want to go deeper and learn more about this topic, join Dance Business Academy here

This episode is a biggy...  This is the 4th part of the only 4 things you need to do to get your studio thriving. Retention has MANY, MANY layers, but simply, you need to ensure the experience and journey for your students in one of your main focuses while running your studio. I'm simplifying this concept in a way that will inspire you to take action and get your dance studio empire thriving.

Welcome to this week's episode of the Dance Studio Empire - Business Series.  This one is all about how to sign up new students, straight after their trial class. Once you target the 'right' people for your studio and entice them to come for a trial, you need to sign them up!! ...and I'm going to tell you exactly how...

This week, I'm diving straight into why you need to entice your 'perfect' family to come and try out your classes. It's part #2 of the Dance Studio Empire - Business Series. By the end of this episode, if you're not already, you will be as confident as me that once you get the 'right' families through your studio door... They will want to enrol! Join Dance Business Academy

Welcome to the 1st episode of the Dance Studio Empire - Business Series Throughout this series, you will learn much about me and how I have built my own $1M studio empire. In this episode, I will be doing a deep dive into the first of the ONLY 4 things you need to do to get your studio thriving. It doesn't matter how big or small your studio is, or how long you've been running, these become your b...

I was coaching one of my Studio by Design clients today. We talked about how she is sick of continually feeling behind and reacting in her business and is ready to start proactively running her studio again. This prompted me to find my favourite checklist and share it with you all. My goal is for you to work through the checklist to ensure you completely switch off during your Christmas Holiday br...

I thought I would change things up a little this week! In this episode, I answer questions that have been sent to me by studio owners. I figure, if one of you is asking, then surely there are others who may be wanting to know as well. I'd love you to join in the conversation with us on socials: IG: @dancestudioempire FB: dancestudioempire (private group)

The Oxford Dictionary defines 'discipline as:  The practice of training people to obey rules or a code of behaviour... This principle needs to be taken, adapted and implemented into your classroom! In this podcast episode, I answer 3 of the most asked questions regarding discipline in the classroom. Want more support with dancer development? Join us in Dance Business Academy where you get all...

In this episode, I talk about ways to communicate with potential families and clever ways to convert enquiries.  It can be as simple as the words, tone and actions you choose in each interaction as to how much of a connection you form...resulting in a new enrolment. If you want to know more about this topic, it is a training module in Dance Business Academy. If you would like more information...

Your timetable is one of your biggest selling points for your families. And, I appreciate how challenging timetabling can be each year, I highly suggest you take some time to consider ways to set out your timetable, so you can encourage the most number of enrolments as possible. During this podcast, I'm going to talk about 7 things for you to consider when it comes time for you to plan your timeta...

You can spend the next 3 months hoping that your students are going to re-enrol next year, OR, you can listen to this episode on the how, what and when of the re-enrolment strategy that I implement every year. There are so many benefits to this strategy to continuing the growth of your dance studio empire... I created a playbook that you can follow along with during this episode. You can download...

It's very fitting that this episode drops today because it's the 1st of September, so our Re-enrolment Campaign/Strategy for the new year officially starts today. In this episode, I discuss why you should consider doing this in your studio and the benefits for your parents . I'm running a LIVE training in our FaceBook group (Dance Studio Empire) next week where I will go into great detail about ex...

In today's episode, I talk about the mindset of a $1m studio owner... Now, your goal might not necessarily be to make $1m because your idea of success and dreams will be completely different from any other studio owner. Still, I talk about 5 things to focus on to help your mindset shift to be able to take your studio exactly where you want! As per point 3, if you want a buddy to help you with this...

Today's episode is me being interviewed by my business bestie, Claire O'Shea! Lots of fun and laughs as I go into details about my story and how I got to where I am today...enjoy! To join Dance Business Academy click the link here: https://bit.ly/3SQzzg1 

Claire's back!!.... Yes, in this episode Claire shares her experience & knowledge about using social media as a studio owner and gives us some time-saving tips on how to stay relevant and visible. Claire is a business & mindset coach who works with dance studio entrepreneurs eager to grow & scale.  You can follow her on IG: @assembledancestudiocoaching or listen to her podcast: As...

If there is one conversation that's lighting up the dance teacher forums, it's that many of us are struggling with challenging dance parents. During this episode, I talk about ways for you to identify, control and eliminate parents that don't compliment your studio or no longer spark joy :). There are many deeper levels to this topic which are major discussions and masterclass trainings in Dance B...

In this episode, I talk about 4 ways in which you can increase the value of the students you already have enrolled in your studio. So much time and focus is spent on marketing to find 'new students' - which of course, is essential, but I want to talk you through a different way of using what you have to increase opportunity for your students as well as increase the value that one student gives you...

The Student Value Calculator is one of the most effective tools I use for studio growth and expansion. Not many studio owners are aware of the benefits of knowing the value of one student for the year. Some of these are: 1. Allows you to identify areas to increase revenue 2. Gives you an overview when talking to new families on where to encourage participation upon enrolment 3. Helpful for you whe...

We don't know what we can achieve and where our journey as studio owners will take us, but one thing I CAN give you, are some ways to ensure the journey goes in the direction you want. I'm excited to introduce you to Dance Business Academy - a game-changing business group to take your studio to the next level with community, coaching and training content. Click the link to find out more informatio...