Mariela De La Mora | Leadership & Business Mentor for Women of Color

Cycle Breakers & Money Makers

Business EN ↓ 98 episodes

For daughters of immigrants and WOC who are breaking cycles in their family by earning more than "just enough" and doing what no one before them has. Join me, Mariela De La Mora, as I help you break free in survival mode, lead with confidence and make more money doing it. Each week, we will dive into business, mindset and leadership coaching that is focused on the lived experiences of First Gen. Because let's be real - daughters of immigrants need to be coached differently. As the eldest daughter of immigrants, I have personally broken cycles and helped over 100 women do the same. I left a 16...

Author

Mariela De La Mora | Leadership & Business Mentor for Women of Color

Category

Business

Latest episode

May 22, 2026

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Episodes

91. How I Brought in 30 Clients in Q1 — BTS: 100 Clients in 2026 22.05.2026

If you've been selling yourself — your access, your time, your proximity — and wondering why scaling feels impossible, this episode is going to reframe the whole thing. This is Part 1 of Behind the Scenes: 100 Clients in 2026, an ongoing series where I'm sharing what I'm actually changing in my business, my process, and my mindset as I work toward a goal I've never attempted before. In Q1 alone, I...

90. How I've made make huge identify-shifting decisions over the last decade+ 17.04.2026

What if you’re not actually confused? What if you already know what needs to change, but you’re afraid to feel the grief, guilt, or fear that comes with saying it out loud? In this episode, I’m sharing from a very personal place. I’m currently sitting in a big decision about whether I’m leaving San Francisco, the Bay Area, or even the country. And what I’ve realized is that the hardest part of a d...

89. Webinar Replay: Create Daily Conversations, Weekly Leads, and Monthly High-Ticket Sales Through Storyselling 20.03.2026

Your content isn’t random. But your results feel random. And even when people are viewing, it’s not always turning into clients. Part of that is messaging - 👉🏽If someone new lands on your page, can they immediately understand who you help and feel a connection to you beyond your work? And part of it is structure - 👉🏽Right now, most people are posting and hoping someone connects the dots on the...

88. How I sold out a brand new offer with 56% waitlist conversion 15.02.2026

One of the biggest mistakes I see business owners make is creating offers they want to sell — without having a real process for listening to what people already want. They don't have a Demand Validation process. They feel excited about the idea. They believe people need it. They assume demand will be there. But they don’t validate whether it aligns with demand. And the result is they spend months...

87. How I'm Marketing Differently on Instagram Going Into 2026 29.12.2025

If Instagram stopped feeling fun, if your account stopped growing, or if you used to land clients from it but that has slowed drastically— this episode is your reset. In this episode, I’m sharing how I’m actually shifting my content strategy going into 2026 — not based on trends, but on what’s working . This isn’t about being viral or cute for the algorithm. It’s about building connection, getting...

86. "You are the niche" vs "pick a profitable niche" -which is it? 10.12.2025

“You are the niche.” “Pick a profitable niche.” These two messages get thrown around like absolute truths — but what if both are true and incomplete? In this episode, I unpack the real nuance between building a personal brand rooted in identity versus choosing a business model based on strategy — and what happens when one of those is missing. Whether your content is resonating but not converting,...

85. How to Know If Your Niche Is Too Narrow or Not Profitable 12.11.2025

Choosing or refining your niche isn’t just a task for new business owners. Even 5+ years in, your niche may be the reason your visibility, revenue, or lead quality has plateaued. Especially with interest-based content becoming the norm on platforms like Instagram, YouTube, and TikTok, your niche must be clear, compelling, and immediately relevant — even to people who’ve never heard of you. In this...

84. 4 Ways to Stop Letting Your Emotions Rule Your Sales 15.10.2025

As someone who spent my whole adult life with my emotions being invalidated, I used to be so triggered by the idea that my emotions shouldn't impact my marketing. Until I realized that while emotions will always be present in business, we can’t let them be in the driver’s seat—or we won’t make money consistently. And as a single parent breadwinner, I can't afford to "wait to feel better." So this...

83. Three Reasons Your Business Growth in 2025 Feels Harder Than It Used To (and What to Shift) 09.10.2025

I recorded this as an Instagram Live and a podcast episode at the same time, so you’ll hear me talk to both audiences throughout — but that’s also what gives this episode its live energy. In this episode, I’m walking you through three reasons your business growth feels harder in 2025 than it used to , what’s actually missing, what to do instead leading up to 2026, and how we are doing this inside...

82. How Quiet Powerhouses Book Out with Authenticity w/ Betty Chan 04.10.2025

What if you weren’t afraid of being fully booked—but of what it might cost you?   That was a quiet concern Betty carried—and one so many First Gen entrepreneurs know too well.   As a daughter of Chinese-Burmese immigrants and an Authenticity coach, being booked out initially didn’t feel like freedom. It felt like pressure, perfectionism, and losing space to be .   And yet - Betty be...

81. Webinar Replay: Make 6 to Multi 6-Figures While Posting Less with Thought Leadership Marketing 02.10.2025

If you’ve ever had a big sales season but no idea how to repeat it… If you’ve been relying on referrals that feel unpredictable… If you’ve second-guessed your pricing, or worried demand will dry up the moment you slow down… If you’ve felt the tension between wanting to serve high-level clients and attracting entry-level ones… …this workshop replay is for you. The truth is, your next level of deman...

80: How Eunice Booked 10 Clients in 3 Months by Aligning Her Identity with a High-Ticket Need 01.10.2025

Sometimes the key to booking out is solving a more "expensive" or complex version of the problem you're already solving now, which attracts higher level clients. When Eunice first joined Reclamation in summer 2024, her son was just a month old. She wanted to build a business that supported her family, allowed her to be present as a mom, and reflected the full range of her expertise and lived exper...

79. When "booking out" isn't your goal but you want to scale your profit 24.09.2025

What if booking out isn't your goal but you still want to increase your revenue? Or what if you can't technically "book out" because you're an agency owner or service provider who already has team members or subcontractors that allow you to take on as many clients as you want? For some of my clients, booking out looks like raising their prices so they can double their profit without adding more ca...

78. Five business behaviors that are Survival Mode in disguise (and what to do) 14.09.2025

Some of the sneakiest forms of self-sabotage don’t feel like sabotage at all. They feel like tightening up your calendar. Making a “smart pivot.” Pressing pause after a launch. Saying no to support because “it’s just faster to do it myself.” But if you’re a high-achieving First Gen entrepreneur, especially a woman of color, chances are what you’re calling strategy... is actually self-protection. I...

77. Why First Gen burnout is different—and how to work WITH it 10.09.2025

Burnout doesn't always come from overworking. Sometimes it's a delayed reaction to finally feeling safe enough to stop hyper-functioning and let a different part of you lead. This typically happens after you've shown yourself you know how to make money. In this episode, I’m sharing why burnout shows up differently for First Gen entrepreneurs—especially daughters of immigrants—and why so much of th...

76: The Unglamorous Shifts That Got Me Beyond 6 Figures 27.08.2025

I didn’t grow a multi-six figure business because I changed my offers. I did it because I changed how I held my business—and myself. In this episode, I’m walking you through the real, unglamorous shifts that helped me go from a 150K year to consistent 20K months in private coaching—before ever switching to a group model. These are the exact mindset, nervous system, and identity shifts I’ve seen ta...

75: Healing, Hormones, and Unlearning Survival Mode w/ Naihomy Jerez 13.08.2025

Many of us grew up watching our mothers and grandmothers work themselves to the point of exhaustion—never resting, never prioritizing themselves, and often becoming sick in the process. We inherit those patterns, and before we know it, we’re ignoring pain, overriding our emotions, and treating our bodies like they’re machines that just have to keep going. That’s where Naihomy Jerez comes in. She’s...

74: When protecting success becomes the thing that blocks growth 06.08.2025

What if the very strategies that made you successful are now the ones holding you back? This episode is for the high-achieving First Gen entrepreneur who's already “made it” in many ways—but now finds themselves plateauing, second-guessing, or quietly pulling back. Whether you’re sitting in a season of capacity or questioning how to evolve what’s already working, you’re not alone. I’m walking you...

73: Why First-Gen Entrepreneurs Need More Than Strategy with Eunice Kimian 31.07.2025

Daughters of immigrant entrepreneurs need more than business strategy, and this episode will show you why. In this deeply moving conversation, I talk with my Reclamation client Eunice Kimian, a somatic business coach who grew up in a Korean immigrant household where silence, emotional suppression, and over-responsibility were the norm. We talk about what it meant for her to start her business from...

72: From Savers to First-Gen Founders & Investors – with Andrea Ramos 23.07.2025

This week, I’m sharing a joint episode I recorded with Andrea Ramos, founder of Building Gen Wealth . She’s a first-gen Peruvian American financial educator who teaches first-gen WOC how to move beyond saving and begin building true, long-term wealth. We recorded this conversation because we wanted to name something that often goes unsaid: the ways our early money beliefs shaped not only how we sp...

71: Leaving the U.S. to Create Options w/ First Gen Money Coach Jenn Jamali 16.07.2025

What if security didn’t mean staying put in a familiar job or city? My client Jenn Jamali is a first-gen money coach who, like many of us, was rooted in immigrant “play-it-safe” mindset: buying a house, making six figures, saving hard. But even after checking those boxes, she still felt like something was missing . When a Pinterest contract ended and she was eight weeks pregnant, Jen could have pa...

70: Lessons from hosting my second international retreat for WOC 09.07.2025

This episode is a personal recap of The Table We Built , my second international retreat for Reclamation clients—this time held in Puerto Vallarta, Mexico. Unlike traditional business retreats, this wasn’t about jungle breathwork or hotel ballrooms. It was about creating an intimate, intentional space that supported the whole human experience of women of color and daughters of immigrants. In this...

69: 8 reasons your offer works but it’s not selling consistently 29.06.2025

You know your offer works. Your clients get results. People refer you. So why isn’t it selling consistently? In this episode, I break down 8 specific reasons why a proven offer might still feel hard to sell—especially if your leads are mostly coming from referrals or word of mouth instead of your own marketing. These are the kinds of blind spots I coach my clients through all the time, and I’ve ex...

68: How Do I Show Up Right Now? Navigating Business While the Immigrant Community Is Under Attack 16.06.2025

Lately, I’ve been sitting with a question that so many of my clients—especially daughters of immigrants—are bringing to our sessions: How do I show up for my business when I’m personally impacted by what’s happening to my community? When ICE is conducting raids. When people are being kidnapped out of their homes, workplaces, and off the streets—thrown into unmarked vehicles without due process. Wh...

67: How I Manage My Money to Sustain Multiple Six Figures as a Breadwinner CEO 04.06.2025

Every dollar in your business has a job to do. If it’s sitting in your account just to make you feel safe, but you have Profit Problems you don’t know how to solve, you might be keeping your business stuck on your own dime. This episode is for anyone who’s navigating the very real tension of needing their business to be profitable because they pay the bills with their business—yet not always feeli...

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