Cutting Through with Natasha Plowman

Series 3 has asked how can we cut through with humanity in the age of AI and today we bring a lens from behavioural science expert Si Elliott . His book Customer Experience Thinking is a must read for everyone wanting to navigate and build deeper commercial relationships. In this episode we discuss: Behavioral Science in Marketing:  How emotional decision-making is needed to drive both commercial...

With a background in applied mathematics and product development, Aleksandra , founder of Apricity Lab , brings a unique perspective to our topic for season 3 - how to cut through with humanity in the age of AI. The discussion ranges from discussing a human-centered AI focus, where AI should enhance human capability and redesign work, not replace jobs. So we can prioritise long-term human involvem...

Vishnee Sauntoo is an award-winning communications and brand leader with over 20 years’ experience driving impact across climate action, health, human rights, international development, and research. In this episode of Cutting Through we continue our conversation on 'How can we cut through with humanity in the age of AI' by looking at how the charity sector is adapting. We discuss the stra...

Have we learnt anything from decades of social media growth as we enter the age of AI. In this conversation of Cutting Through with Neil Kleiner, we explore AI's double edged sword of accelerated content creation drowning us in low-quality content. How human connection needs to be nurtured and understood to the role of micro targeting to build community. All while navigating geo-political tens...

Beatrice Ngalula Kabutakapua IS the business storytelling coach. Her book Lead with Your Story is a must read for all leaders looking to upweight their storytelling. Our conversation emphasises the human elements of leadership - authenticity, confidence and emotional readiness. All required to navigate a future with AI. As we continue to explore how we 'cut through with humanity in the age of...

Athena Peppes leads thought leadership and research for BossUp AI and is the director of futures at Beacon thought leadership. Season 3 of Cutting Through discusses - how can we cut through with humanity in the age of AI? In this episode we look at AI readiness, the impact on your people, how to navigate the inherent bias of AI, to what it means to be human, and what are truly human skills in the...

Entrepreneur, serial Board member, history buff, democracy advocate and all round curious being - Kathy Jones talks to Cutting Through. The role of curiosity in driving innovation to why fear is holding us back. How we can learn so much for history and be better at intergenerational learning. Like, subscribe and share.

The human in AI. The human in conflict. The human of the future. Some of the biggest questions of today surround our own humanity and recognising how the bias of the past is shaping the future. But, does it need to? This episode delves into these questions with the founder of Ark Empowerment, For Posterity, author of Prompting Happiness and founding member of Elevate Israel - all have an underlyin...

Josie is the creator of VO1CE™. A five-step framework for impactful communications. Developed from Josie's background as an actor and coach it is built on behavioural psychology and communication science to help you get the results you need from your communications. In this conversation we talk about VO1CE, the role communications plays in your impact and how misaligned between what you say an...

Drug, alcohol and tobacco policy is too focused on fear and abstinence than harm. So, how can we cut through the noise with pragmatism? In this conversation with harm reduction stalwart Harry Shapiro we delve into that... and much more. Like, subscribe and share Cutting Through!

The top communications job in any business covers everything from how the business is perceived, to how it makes money, to the role your people play and how to respond to a changing world. Add in an industry that straddles the complexity of sustainable transformation. That is the life of Chief Communications Officer at Holcim - Alexia Sommer. Share, like and subscribe for more from Cutting Through...

Discussions around diversity, equity and inclusion have been politicised and we are losing the human impact of what these conversations are there to serve. Whitney Simon is an award winning consultant with a decade of experience in the US and UK. Her approach to transforming cultures is underpinned by her ability to cut through the noise. Her company Anchor + Flow delivers end to end programs from...

Tim Cook is the founder of AIConfident . He is as much of an expert on AI as anyone can be, having worked for over a decade in AI technologies - and as the Deputy Head of Government's Office for AI. From traversing the fear caused by AI to the opportunities of truly discovering what makes us human in a changing world. This is Cutting Through.

We need more visionary changemakers. Louisa Loran is just that. After years working in some of the biggest companies she has delivered and driven change that stands the test of time. Her book Leadership Anatomy in Motion is available on pre-sale now. It is the 'call to action for leaders ready to embrace change, navigate complexity with integrity, and turn challenge into opportunity, while cre...

Aaron Berger is co-founder of A/M Partners - a US based B2B tech PR firm that is built for the new era of communications. In this episode we talk all things tech, PR, startups and the disruption we are seeing in the media landscape. This is Cutting Through the noise. Don't forget to like, share and subscribe

Carrie is the founder of FewerFasterBolder and is the expert on changing the way we do meetings. Sign up to her newsletter and follow her on Linked In . Always a mine of useful information. In this episode we talk about the seismic shift in the world of work from the industrial era to a more modern, agile, fast knowledge era. How we need to change the way we work to match the new world of uncertai...

Ed is CEO of Fortitude Brands, a SME alcohol company. A change after he has worked for many years in the big alcohol giants around the world. Ed talks about what he has learned about leadership and how it is the human connection that drives commercial growth. From relationships with key customers to his own leadership to influence the culture of Fortitude in a tough economic climate.

Carl is currently Group General Manager for PalletEarth - a company that is tasked with changing the way we move our goods. In this conversation we reflect on Carl's long history working in complex supply chains and marketing ops to general management. Now, working with a smaller company he has seen how he has needed to use different communications tactics to deliver the cut through and resonance...

Sarah Howe - tech PR and comms expert turned specialist advisor on culture transformation. In this episode we get into all things culture - what it is, what it means, what drives it and how you can influence it. We explore the role of senior leaders in driving change, what the role of the Board is and how her background in comms has enabled her to Cut Through.

Matthew Sekol - author of ESG Mindset a book that guides companies in thinking critically about ESG and taking a business-first approach to these risks and opportunities. His substack ESG Advocate is a must read - give him a follow. Matthew currently serves as a Senior Advisor for Enzo Advisors, an ESG consultancy and has been a Sustainability Global Black Belt on Microsoft’s Cross-Industry team a...

We are speaking to Sharon O’Dea of Lithos Partners, who is a digital transformation pro for over 20 years - solving the pain of intranets and internal comms  We talk about how digital comms is being human. The role of ethics, empathy and understanding human motivations. How comms needs to position itselves for the future, leverage lateral thinking and bridging different business functions Where th...