Custom Apparel Startups
Custom Apparel Startups
The Custom Apparel Startups podcast was started simply because we love both the apparel decorating business and the idea that almost anyone, with a small investment and a little dedication, cannot only start their own business but thrive! Our goal in starting CAS is to help educate apparel entrepreneurs about the business of the business, something often overlooked by people with an idea and a budget, but no business plan or experience behind them. We’ll be talking with the biggest names in the apparel decorating about things that are interesting and useful for all of you. Below are just a few...
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Custom Apparel Startups
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Podcast website
Latest episode
May 20, 2026
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Episodes
Episode 86 – What Success Looks Like in DTG Printing and More! 16.01.2019 1:09:20
Great interview with Mark Biletnikoff from https://www.contract-dtg.com/ Mark got his start with direct to garment printing as a novice in 2010 and now has both a retails space and a rapidly expanding contract t-shirt printing company. During our talk, we and Mark Biletnikoff describe his biggest failures, great successes and what he’s done to grow to 12 DTG printers, 2 screen setups, embroidery,...
Episode 87 – What to Do When Bad Things Happen 21.11.2018 1:14:52
What to do when something goes WRONG Your equipment will break. You will lose the internet for 3 days You will ruin the shirts Your supplier will be out of blanks, supplies, catalogs You’re going to have a bad month.. or 3 Nothing can prevent bad things from happening. And just because you have a small business or a home based business doesn’t mean you’re immune to the effects of what happens to E...
Episode 85 – 12 Steps to Grow Your Home Based Business 14.11.2018 1:24:14
Learn these 12 steps and grow your home based business: Start thinking about it and treating it like a business Evaluate your profitability Look at your equipment Define and Amplify your Niche... who do you sell to now? DO more of that.. Shirts for sales teams. Dance and Cheer. no effort into anything else Dig deeper into current customers … call to ask for more business, ask what else they do/ord...
Episode 84 – Good Better Best (Sales Strategy) 31.10.2018 56:22
It’s surprising that something that works so well, and has for so long, is still not a common practice for the custom apparel and promotional products business. Good Better Best pricing works. It works so well that it’s still being studied today – by the organization like the Harvard Business Review in the most recent case. And that’s what inspired this Episode of the Custom Apparel Startups Podca...
Episode 83 – Insights From The Apparel Geek – Monty Mims From Sanmar 11.10.2018 1:08:27
Join us in this episode when we discuss the world of blanks, apparel, Sanmar and more with the Apparel Geek, Monty Mims. His experience in the industry will provide you insights on how to improve your business, choose the right apparel, sell to your customers better and overall improve your expertise on custom apparel blanks. Monty is a member of Decorator Relations with Sanmar. One of his many go...
Episode 82 – Lessons Your Kids Can Teach You About Owning a Business 19.09.2018 53:01
They are relentless – ever see a kid play a video game 100 times in a night to beat it. Will swing a bat outside for hours. Practice dance moves all morning. Don’t give up on your business. Creatures of habit – every night it’s bath, brush teeth, read a book, bed. Ever try to take a kid out of routine? Get them to use a different sipping cup cause theirs is dirty. Do you have daily routines for bu...
Episode 81 – Today’s Best Marketing Opportunity FACEBOOK With Manuel Suarez [Facebook Blueprint Certified] 23.08.2018 47:27
In this episode, we have an energetic discussion with Manuel Suarez. Manuel is a marketer, an entrepreneur and a Facebook Blueprint certified expert. His passion for Facebook marketing is infectious and listening to this episode might just be the catalyst to you becoming a Facebook marketing expert. Several years ago he started a business, launching his own brand. Within a year, through his study...
Episode 76 – How to Build Your Online Store - The Right Way! 17.05.2018 1:12:17
If you are planning to start an online store, this episode is a must listen. Don't make the fatal mistakes so many others do. This episode is your step-by-step guide filled with tips and tricks. Should you go online? If you plan to sell designs/styles that will be replicated. If you plan to sell for fashion/entertainment. If you can sell one-offs and 'extras' - company orders big order of polos an...
Episode 74 – Your Most Costly Mistake – What 20 Years of Observation Taught Us 17.05.2018 52:18
Have you ever put together furniture from Ikea or Walmart? Not following the directions... and ended up having to take off 10 pieces because you missed a vital step? It's a classic human behavior... we DONT read instructions. Subaru of America Inc. has been struggling with this problem since it noticed consumer complaints about vehicle quality beginning to rise a few years ago. "We scratched...
Episode 75 – Content Marketing - The Groundwork for Future Sales 17.05.2018 1:02:06
How a small business can get the most out of content marketing: Use it to drive search to your website / FB page / Google Page, etc searching on google for Tampa t-shirt companies, embroidery, etc.... various pages that show up are FB pages. Be sure yours has images, videos, and written content. Give you credibility. Yelp and google business pages are also going to come up on the top. Write a grea...
Episode 77 – Taking Great Photos and Video 17.05.2018 1:01:07
Taking good pictures and video is essential to creating good content for your website, eCommerce store or social media. In this episode, we will dive into how to create great looking (and sounding) content, without having to be a professional. Tips: Use a good Camera. If you want to invest you can get a great DSLR for video and pics for under $500, however, don't underestimate the power of your sm...
Episode 73 – Copyrights and Trademarks in the Custom T-Shirt Business 13.04.2018 1:09:04
Business copyrights custom apparel business custom t-shirt business law podcast trademarks This Episode Mark Stephenson & Marc Vila Seth Gardenswartz customapparelstartups.com CAS Podcast ColDesi You Will Learn The difference between trademarks and copy rights How you can tell if your design is probably in violation Penalties possible violating someone else’s intellectual property righ...
Episode 72 – Profit FIRST! Interview with Mike Michalowicz 10.04.2018 47:16
Business custom apparel business Custom T-Shirt Marketing podcast This Episode Mark Stephenson & Marc Vila Mike Michalowicz customapparelstartups.com CAS Podcast ColDesi Why you’re thinking about your business and your income wrong The most important thing your accountant cannot tell you about your business The 3 Bank Accounts you HAVE to open What taking the Profit First approach can...
Episode 71 – The Story of BelQuette and Thinking Like an Inventor 29.03.2018 53:11
custom apparel business Custom T-Shirt DTG Marketing podcast This Episode Mark Stephenson & Marc Vila Brett Wiebel and Mark Momborquette customapparelstartups.com CAS Podcast ColDesi You Will Learn How a Fingernail Decorator fits into the birth of Direct to Garment Printing What the Inventor’s Mindset is and can mean to your business The history behind how this small business got BIG W...
Episode 70 – Events and Shows | 10 Tips for Getting the Most from Events 21.03.2018 1:06:03
custom apparel business customer service events Marketing shows Startup Business This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn What you can do BEFORE you get to the event to ensure success The secret to selling at events even if no customer show up The best way to handle 2 or more people at your booth What are tchotkes Why Mark...
Episode 69 – The Science of Upselling | The Best Ways to Talk to Your Customers 15.03.2018 53:28
business tips customer service Marketing podcast sales Startup Business This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn Why giving someone a small gift can make a big difference in your revenues What Apple and Samsung have to do with the Custom T-Shirt Business How come you’re attracted to long lines When Name Dropping can Mean pick...
Episode 68 – Re-Upselling | Making the Most of Current Customers 07.03.2018 49:49
This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn How giving away product can make you more money, not less How ColDesi’s “Bundling” strategy came about and how you can apply that to your business What questions you can ask you customer that no one else ever does, than can double your business from an existing account What it’s like t...
Episode 67 – How to Add $$ to Every Sale 14.02.2018 47:15
Branding Customer Marketing Startup Business This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn The 4 Rules for Up-Selling Why buying MORE is better for your customers How to not feel sleazy about getting paid more for every order Brainstormed ideas of ways to speak to your customer about other products Resources & Links Colman and...
Episode 66 – You DO Have Time & We Can Prove it! 07.02.2018 36:42
Startup Business Time Management This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn The “tricks” to finding time during your day What other businesses like yours are doing to streamline their activities The Surprising App that’s making a big difference in one successful business How Colman and Company has increased productivity with Ti...
Episode 65 – This is Why You’re Broke Part II 19.01.2018 50:11
Custom T-Shirt Money Issues Startup Business This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn Curabitur non nulla sit amet nisl tempus convallis quis ac lectus. Pellentesque in ipsum id orci porta dapibus. Curabitur non nulla sit amet nisl tempus convallis quis ac lectus. Sed porttitor lectus nibh. Nulla quis lorem ut libero malesuad...
Episode 64 – This is Why You’re Broke 16.01.2018 40:33
Custom T-Shirt Money Issues Startup Business This Episode Mark Stephenson & Marc Vila customapparelstartups.com CAS Podcast ColDesi You Will Learn Curabitur non nulla sit amet nisl tempus convallis quis ac lectus. Pellentesque in ipsum id orci porta dapibus. Curabitur non nulla sit amet nisl tempus convallis quis ac lectus. Sed porttitor lectus nibh. Nulla quis lorem ut libero malesuad...
Episode 63 – Why Haters Don’t Win and How to Tell if You Are One 15.11.2017 47:02
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Episode 62 – How to FAIL at the Custom T-Shirt Business 08.11.2017 1:02:06
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Episode 61 – Should You Sell Online? 20.09.2017 51:57
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Episode 60 – Lessons in Outsourcing 23.08.2017 58:31
[powerpress https://customapparelstartups.com/wp-content/uploads/2018/01/CAS-Episode-60-Lessons-in-Outsourcing.mp3]
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