Pipp Horticulture

Cultivation Elevated - Indoor Farming, Cannabis Growers & Cultivators - Pipp Horticulture

Business EN ↓ 52 episodes

If you are a grower or owner looking to optimize your existing or new cultivation facility or anyone looking to cultivate more in less space, then this is the show for you. Each week, join Host Michael Williamson as he travels across the country, to explore the world of vertical farming and the future of cannabis and food production through his conversations with leading industry operators, growers and executives who are demonstrating success and resilience as growers and cultivators. Each episode provides stories and key insights that will inspire and show you first-hand, how each of these co...

Author

Pipp Horticulture

Category

Business

Podcast website

pipphorticulture.com

Latest episode

May 1, 2026

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Episodes

Schedule III: The Biggest Win or the Biggest Misunderstanding in Cannabis? 01.05.2026

Licensed medical cannabis has officially moved from Schedule I to Schedule III, but most operators still don't fully understand what changed, what didn't, and where the real risks and opportunities are. In this episode of Cultivation Elevated, host Michael Williamson sits down with cannabis attorney Christine Seney for a no-fluff breakdown of what rescheduling actually means on the ground, financi...

050: Inside the FIRST Controlled Cannabis Airflow Trial 18.03.2026

📺 Subscribe & Watch on YouTube Airflow has long been treated as a background variable in cannabis cultivation, something growers assume is “good enough” if the leaves are moving. But what if airflow is actually one of the most powerful tools for increasing yield and optimizing plant performance? In this episode of Cultivation Elevated, host Michael Williamson sits down with Dr. Allison Justic...

049: What Schedule III Really Means for Cannabis: A Lawyer’s Unfiltered Take 24.12.2025

📺 Subscribe & Watch on Youtube In this episode of Cultivation Elevated , Michael Williamson is joined by cannabis attorney Devon Baxter to cut through the noise around cannabis rescheduling and explain what the shift to Schedule 3 actually means for operators. They break down why rescheduling is not legalization, how 280E tax relief really plays out in practice, why banking access remains lim...

048: Inside Non-Cannabis CEA: Engineering Systems That Actually Work 18.12.2025

📺 Subscribe & Watch on YouTube The episode goal: Introduce Danielle to Pipp’s audience, showcase her background in greenhouse system engineering and product development, and bridge her experience from greenhouse CEA to indoor CEA. Listen to learn: How greenhouse and indoor CEA truly differ Why some high-tech vertical farms failed — and what today’s winners get right How to design systems arou...

047: The Final Push: Dialing in the Last Weeks of Flower 03.12.2025

📺 Subscribe & Watch on Youtube 🌱 Cultivation Elevated – The Final Push: Dialing in the Last Weeks of Flower Hosts: Michael Williamson & Anders Peterson Presented by: Pipp Horticulture Focus: The science and strategy behind the final 2–3 weeks of flower — managing senescence and finishing techniques to maximize chemical quality, aroma, terpene retention, coloration, and smooth burn. 💡 Li...

046: The Perfect Flip: Mastering the Veg-to-Flower Transition 05.11.2025

📺 Subscribe & Watch on Youtube Episode focus : Mastering the  veg → flower transition —called the most influential ~10-day window of the cycle. Bad transitions cap yield early; you can’t “add days” later. Core idea : Avoid  compounding stress . Moving plants is already stressful—don’t stack harsh environmental shifts, heavy pruning/topping, high VPD, and high EC all at once. Environ...

045: The Future of Indoor Growing Equipment: A Realistic Outlook 20.08.2025

📺 Subscribe & Watch on YouTube This episode explores the future of cannabis cultivation, focusing on emerging tech, sustainability, and automation with Anders and Michael: Digital twins allow growers to simulate environmental changes in a virtual model of their grow room, predicting outcomes like microclimates, transpiration rates, and yield impacts before making real-world adjustments. These...

044: Breaking the 100g/sqft Barrier: Yield Optimization with Endless Biotech 16.07.2025

📺 Subscribe & Watch on YouTube In this episode, the team from Endless Biotech, represented by Gary Holland and Teddy Pillay, joins the Pipp Horticulture podcast to share a transparent look into their cultivation journey. They discuss the evolution of their internal systems, the importance of flexibility and data in refining operations, and how team culture plays a critical role in maintaining...

043 - Trial By Air: Studying Airflow with Dr. Allison Justice 25.06.2025

📺 Subscribe & Watch on YouTube Featured Guest: Dr. Allison Justice Renowned for her research-driven approach to cannabis cultivation and post-harvest science. Leads the conversation on smokability , drying/curing , and the importance of data-backed airflow control . Brings years of experience and a scientific lens to solving cultivation challenges in a maturing cannabis industry. Pipp Horticu...

042 - A Legacy of Innovation: Grodan's Stone Wool Revolutionizes Cannabis Yields 05.05.2025

📺 Subscribe & Watch on YouTube Hosts Michael Williamson and Anders Peterson speak with Jon Jirikovec, Crop Specialist at Grodan, about substrate management, irrigation strategy, and cannabis cultivation. Grodan manufactures stone wool (Rockwool) for hydroponic and soilless cultivation, offering high control and steerability for growers. Jon shares his journey from retail cannabis work in 2013...

041 - CO2 Solutions for Cannabis: From Commercial Cultivation to Innovative Technologies with David Goodnack 26.03.2025

📺 Subscribe & Watch on YouTube In this episode of  Cultivation Elevated , hosts Michael Williamson and Anders Peterson are joined by David Goodnack from Plant CO2 to discuss the crucial role of CO2 in cannabis cultivation, particularly in commercial vertical farming. They explore the technicalities of CO2 systems, focusing on the transition from small-scale home grow setups to large-scal...

040 - The Art & Science of Curing Cannabis: Optimizing Potency, Terpenes, and Consistency 12.03.2025

📺 Subscribe & Watch on YouTube This episode of Cultivation Elevated dives deep into the curing process of cannabis, exploring its critical role in achieving high-quality flower. Hosts Michael Williamson and Anders Peterson discuss the science behind curing, including moisture content, enzymatic activity, and ethylene gas production. They also examine best practices, common mistakes, and innov...

039 - Mastering the Drying Room: Best Practices for Consistent Cannabis Quality 19.02.2025

📺 Subscribe & Watch on YouTube In this episode, the hosts dive deep into the intricacies of cannabis drying, sharing expert insights on best practices, airflow management, and the common pitfalls to avoid. They discuss the importance of controlling temperature, humidity, and airflow to ensure consistent, high-quality drying. Key topics include the pros and cons of different drying setups like...

038 - Harvesting Smarter: Streamlining Your Process for Maximum Efficiency 29.01.2025

📺 Subscribe & Watch on YouTube The episode discusses efficient harvesting techniques and the importance of maintaining cleanliness and compliance in the cannabis cultivation process. Michael and Anders share tips on improving speed and quality during harvest, such as the use of RFID scanning technology for tracking and compliance. One of the key points is the importance of cleaning up the cul...

037 - Engineering Innovation in Vertical Farming: Pipp’s Modular Revolution with Del Rockwell 02.01.2025

📺 Subscribe & Watch on YouTube This episode dives into the evolution of product development at Pipp Horticulture, featuring guest Del Rockwell. The discussion highlights Del’s journey at Pipp, the engineering challenges and innovations in vertical farming solutions, and the launch of the new modular carriage system. The hosts explore Del’s contributions to the horticulture division, including...

036 - Science Meets Strategy: The Why and How Behind Pipp’s Airflow Research Trial 18.12.2024

📺 Subscribe & Watch on YouTube Podcast Episode Summary: Cultivation Elevated Hosts:  Michael Williamson and Anders Peterson Guest:  Dr. Allison Justice, Cannabis Research Coalition and Hemp Mine Episode Focus: The episode centers on a collaborative research initiative led by Pipp Horticulture and the Cannabis Research Coalition to investigate airflow in cannabis vertical farming. Th...

035 - Automation for CEA Facilities with Cale Winters of Rhythm CSS 13.11.2024

📺 Subscribe & Watch on YouTube Introduction & Guest Overview : Michael Williamson and Anders Peterson host Cultivation Elevated , discussing innovations in vertical farming and cannabis production. They welcome Cale Winters, owner of Rhythm Cultivation Solutions and Services (Rhythm CSS), which specializes in horticultural automation and controls. Background of Rhythm CSS : Winters explai...

034 - Understanding the Importance of Airflow Mapping in Your Grow Room 09.10.2024

📺 Subscribe & Watch on YouTube Introduction : Hosts Michael Williamson and Anders Peterson introduce this episode of "Cultivation Elevated" - the episode's focus on airflow mapping and quantification in vertical farming and cannabis production. Project Example : Michael shares his experience working on a startup project and the importance of commissioning the building and team for airflow opt...

033 - How Retrofitting and Rebates Can Transform Your Cannabis Facility 25.09.2024

📺 Subscribe & Watch on YouTube Podcast Title & Hosts : Cultivation Elevated , hosted by Michael Williamson and Anders Peterson. Episode Topic : Discussion on retrofitting cannabis cultivation facilities, energy rebates, and emerging markets for cannabis. Guest Speakers : Mitch Galton (Director of Business Development) and Brett Cherniack (VP of Sales) from Urban Gro, a company providing i...

032 - Engineering Excellence in CEA | Lessons from Mike Zartarian 04.09.2024

📺 Subscribe & Watch on YouTube Mike Zartarian’s Background: Mike shares his journey from working as a design engineer to focusing on controlled environment agriculture, including his work in both indoor vegetable production and cannabis cultivation. He co-founded Zartarian Engineering with Mike Siegel and has been instrumental in designing holistic cultivation facilities. Challenges in Indoor...

031 - Precision Planning: Mastering Cannabis Financial Modeling 21.08.2024

📺 Subscribe and watch on our Youtube channel Introduction Hosts: Michael Williamson and Anders Peterson. Guest: Ian Miller, CEO of Catalyst BC.  Ian's background includes raising significant private equity, working in various sectors including high-end yachts, and being on the founding team of Loop Pay. Discussion Topics Financial Modeling Challenges Unique challenges in creating financial m...

030 - Planting Density & Substrate Strategies 06.08.2024

📺 Subscribe and watch on our Youtube channel This Cultivation Elevated episode primarily focuses on advanced cultivation strategies for cannabis indoors, covering topics ranging from substrate selection to irrigation strategies and environmental control. Substrate Selection and Characteristics Anders and Michael discuss various substrates used in cannabis cultivation, including rockwool and&...

029 - Navigating Retrofitting Challenges For Multi-Tiered Growth 17.07.2024

📺 Subscribe and watch on our Youtube channel Michael and Andres discussed Retrofitting, transitioning from single-tier cultivation to multi-tiered cultivation. Retrofitting is prominent in maturing markets, driven by factors like energy codes (e.g., Title 24 in California) and rebate programs. Incentives such as rebates facilitate the transition to more efficient technologies like LED lighting. M...

028 - Maximizing Efficiency: Streamlining Cannabis Cultivation Through Multi-Tier Systems 03.07.2024

📺 Subscribe and watch on our Youtube channel The discussion revolves around the optimization of labor and space efficiency in cannabis cultivation. Anders and Michael highlight the importance of streamlining labor processes and minimizing touch-points to increase productivity and reduce costs. They emphasize the significance of time-saving measures in labor-intensive tasks, as seconds can transla...

027 - Optimal Tier Spacing For Multi-Tier Cultivation 19.06.2024

📺 Subscribe and watch on our Youtube channel Michael and Anders cover topics such as tier heights in flower rooms, considerations for tier spacing, pros and cons of different heights, ideal tier spacing, and considerations for veg and mother rooms. Overall, they emphasize the importance of considering factors like lighting efficiency, airflow efficiency, ceiling height, plant stretch, environment...

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