Crescent Digital Marketing

Crescent Podcast

Business EN ↓ 33 episodes

Hosted by Lucy, a neurodivergent Digital Marketing Specialist based in Kent, UK, Crescent Podcast explores the world of running a small business, including juggling the workload with parenting, neurodivergence, marketing, networking... everything to help small, local businesses succeed. Crescent Podcast is sponsored by Purple Frog Signs, based in Kent, who provide comprehensive signage and branding solutions, offering innovative products to support their clients' businesses and help maximise their brand potential. They offer a complete service of design, manufacture, installation and supply.

Author

Crescent Digital Marketing

Category

Business

Latest episode

Jun 26, 2026

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Episodes

Mind Over Matter: Manifestation, Mindset and Making It Happen with Dr Ant 26.06.2026

What if the biggest thing standing between you and the results you want is simply the way you think? In this episode, I sit down with Dr Ant , mindset expert, speaker and author, to explore the fascinating world of manifestation and the very real science of how our thoughts shape our outcomes. We get into what manifestation actually means beyond the buzzword, how to identify the thinking patterns...

The importance of mindset in business, with Kathy Hayman 29.05.2026

In this episode, I'm joined by Kathy Hayman of Better Minds Better Business , and we talk about something that genuinely underpins everything we do as business owners: mindset. Kathy works with small businesses and their teams on practical mental wellbeing, helping people build resilience, reduce stress, and show up with clarity and confidence. Her own story, from corporate life to decades of...

Understanding neurodivergence, with Joyce from CoomberSewell 24.04.2026

Joyce from CoomberSewell joins me on this episode to discuss the process of getting assessed and eventually diagnosed at a later age with various neurodivergent conditions, as well as her career and focus on the idea of 'human-divergence'. Thank you, as always, to our wonderful sponsor Purple Frog Signs !

What is franchising? How does it work? 10.04.2026

In this episode, Lucy is joined by Sammie from Boogie Tots to find out about her business journey, and how she turned her business into a franchise. Thank you to Purple Frog Signs for sponsoring the podcast!

How to overcome loneliness in business, with Sophie from Jaguar Contract Cleaning 27.03.2026

Sophie from Jaguar Contract Cleaning Services joins Lucy on Crescent Podcast to talk about her business journey and how she has managed to overcome the loneliness she has experienced both as a mum and in business. Thank you to Purple Frog Signs for sponsoring the podcast!

Podcasthon Special - with The Autism Apprentice CIC 18.03.2026

In this special episode of Crescent Podcast, as part of Podcasthon 2026 , Lucy is joined by Sarah and Carla from The Autism Apprentice CIC . The Autism Apprentice is a CIC based in Kent, UK, which provides support to families caring for young people with autism. Lucy has used their services in the past and knows the life-changing support the team provide to people across the country, and starting...

What is a Holistic Health Facilitator and what are the benefits of working with one? 13.03.2026

Ben Barnett joins Lucy on Crescent Podcast to talk about his work as a Holistic Health Facilitator and how he works with your body and mind to help restore and rejuvenate you. We also touched on the idea of shining your lights brightly, inspiring others and how it's never to old to reinvent yourself. Thanks for watching/listening; don't forget to check out our other episodes on the Podcast, and ma...

The Importance of Training Businesses in Inclusion 27.02.2026

For this episode of Crescent Podcast, Lucy is joined by Bridgett Ravenscroft of Beyond The Label , who specialises in training businesses in inclusion, not only with regard to neurodivergence but also gender, age, health and disability. Warning - this episode contains mentions of suicide. Thank you, as always, to our sponsor Purple Frog Signs !

The Permission Slip Nobody Gives You in Business 13.02.2026

In this latest solo episode of Crescent Podcast, I show how the 'rules' that have been created around building a business are not definitive and actually, you need no one's permission to do anything with your own business... Thank you to our fantastic sponsors Purple Frog Signs for their ongoing support in sponsoring the podcast!

My Top 10 Tools for Working in Digital Marketing 30.01.2026

In this solo episode, I explore the 10 most important tools I use everyday in my work in the world of digital marketing, with the hope that maybe there'll be something new for you to try and streamline your work. Thank you to Purple Frog Signs for sponsoring - the team there are amazing!

Understanding your neurodivergent business brain 16.01.2026

Running a business when you're neurodivergent can present more challenges than it would to a neurotypical person. In this episode of Crescent Podcast, I try to show how your neurodivergent brain is actually a brilliant tool, and when you work with it, instead of against it, you can achieve incredible things. From understanding your brain to planning your time effectively, your unique perspecti...

2025, A Year in Review, and Looking Forward to 2026 02.01.2026

Wow - what a year 2025 was! Join me as I recap on the highs and lows, as well as seeing what's in store for the future of Crescent Podcast and Crescent Digital Marketing . Thank you to Purple Frog Signs for sponsoring the podcast - I'm very grateful for your support!

The reality of "authentic marketing" (and why many people get it wrong) 19.12.2025

In this episode of Crescent Podcast, I discuss what authentic marketing actually is and how some people get it really wrong. I give examples of good and bad authentic marketing, and provide a framework for people to use. I explore the idea of being authentic whilst maintaining your privacy, and expand on subjects including, consistency, pricing and defining your own boundaries. Finally, I finish b...

Michelle from Flow Business Support tells us about the Stronger Together Through Cancer charity 05.12.2025

It's an important subject, and one that many self-employed people don't consider, but what support is there for small and micro-businesses if the business owner gets cancer? Michelle, an ambassador for the charity Stronger Together Through Cancer and founder of Flow Business Support , tells Lucy all about the charity, how it came into being, and how everyone can get involved in supporting...

What imposter syndrome really is - and how to be your best, vivid self 21.11.2025

The fabulous Queen of Unstoppable Self-belief - Claire Hill - joins me on Crescent Podcast to discuss what imposter syndrome actually is, and how you need to be your best, vivid self in order to succeed. Shine bright, people! A big shoutout to our wonderful sponsor - Purple Frog Signs - for their ongoing support. Make sure to check them out for any signage needs!

The Importance of Community, with Steph from Kent Kinnections 07.11.2025

Steph, a bookkeeper and owner of Books & Balance , joins Lucy on Crescent Podcast to discuss her new venture into running a networking community - Kent Kinnections . As a neurodivergent business owner, Steph also explores how her ADHD diagnosis has affected her and how she runs a business. Thank you to Purple Frog Signs for sponsoring the podcast!

How to go 'From scrappy to shit-hot!' when starting a business 24.10.2025

Karl from The Wix Guys joins me on Crescent Podcast to talk about his eclectic business journey, his own neurodivergence and his best advice for people wanting to start a business - go from being 'scrappy to shit-hot!' Thank you to Purple Frog Signs for sponsoring the podcast! They make bespoke signage for your business, designed to showcase it at its best.

Time Management Tips with Leanne from Leaway Ltd 10.10.2025

Leanne from Leaway Ltd joins me on this episode of Crescent Podcast to talk about her journey into solopreneurship and shares some time management tips every small business owner needs to know! Thank you to Purple Frog Signs for sponsoring this podcast!

What is Trichology? with Kate, from Hair Therapy 26.09.2025

Potentially a rather niche episode, but this was fascinating, and something I didn't even know was a 'thing'. Joined by Kate from Hair Therapy and we discuss Trichology - the scientific study of human hair and scalp. From being a hair dresser, to becoming an educator and assessor, and eventually discovering the world of trichology, Kate's experienced different aspect of business, f...

Do what lights you up, with Katie from Coaching by Katie 12.09.2025

Whilst starting your own business can be scary and intimidating, many of the people I have met who are now self-employed have mentioned their passion for what they do. You can see it when you talk to them - they literally light up when they tell you about what they do, or a new project they're working on. And that feeling of doing 'what lights you up' is so important if you're going to succeed at...

In conversation with Nick Inge, from iTrust and Worldly Wise 18.07.2025

Following a career in the police, Nick Inge created a revolutionary feedback app ( iTrust ) and a volunteering community ( Worldly Wise ) focused on working with schools in Kent. Watch this episode to find out about his journey, why you need to be proactive in life, and why you should never judge a book by its cover!

Charging your worth without alienating clients 03.07.2025

Working out your rates and what you should be charging your clients can be one of the hardest aspects when starting a new business, especially when you're keen to secure new clients. In this episode of Crescent Podcast, I guide you through how to charge what you're worth without alienating clients. As you are soon to find out, confidence is key...

Building a Content Creation Brand, with Sam from Fuzzy Logic 20.06.2025

In less than two years, Sam from Fuzzy Logic has grown his digital marketing business from a freelance endeavour into a thriving content creation brand, with a growing team behind him. Find out about his experiences within the workplace, how his ADHD has affected him, and how collaborations have developed into business projects. An entertaining and slightly chaotic episode delving into the mind of...

The importance of female entrepreneurship and the power of community, with Hannah Spence 30.05.2025

In this episode, Hannah Spence of Clockflower Solutions and I had the best time talking about everything from female entrepreneurship and community, to parenting neurodivergent children and the additional challenges that presents.

How to make your online content accessible and be more inclusive 16.05.2025

Ever wondered what alt text is for? Or why you should use subtitles/captions on videos? In this episode of Crescent Podcast, I discuss different ways you can make your online content (for social media and websites) accessible so that everyone can access it and understand it. Accessibility is so important to incorporate into your daily habits, not only to ensure your content reaches more people, bu...

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