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Creators Uncut
Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.
Where to listen?
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Episodes
He Built the LARGEST Podcast Network for Attorneys in 1 Year 25.07.2025 50:11
Today on Creators Uncut, Spencer is joined by Dennis Meador (DM), a serial entrepreneur and digital marketing veteran with over 20 years in the space, specializing in helping attorneys build their online presence! Discover how DM's Legal Podcast Network helps professionals become "digital interpreters" by transforming their expertise into multi-platform content – from podcasts to You...
What This Therapist Learned From YouTube 18.07.2025 34:20
Today on Creators Uncut, Spencer sits down with Shannon Petrovich, licensed therapist and creator of the YouTube channel @TherapistTalks which has grown to around 28,000 subscribers and 1.5 million views . Shannon shares how she built her channel entirely on her own—from filming and using Canva to edit, to focusing on the narcissism niche that reshaped her content strategy. We explore how one vi...
Building a Creator-Audience Connection with Jonathon Aslay 27.06.2025 46:43
Today on Creators Uncut, Spencer is joined by Jonathan Aslay, a dating and relationship coach who has built his YouTube channel to over 200,000 subscribers. Jonathan shares his incredible journey from being afraid to record videos to becoming a professional content creator who embraces authenticity. Discover his unique approach to content creation, monetization, and engaging a loyal audience. 🔥 S...
MASTERING YouTube for Businesses: Lessons from a Ultra Niche Channel 14.06.2025 29:35
Today on Creators Uncut, Spencer is joined by Mel Stubbs from Christy Capital Management! Mel uncovers the unconventional strategies behind building a thriving niche YouTube channel in the often-complex world of financial planning. Discover how Mel transformed a "begrudgingly" maintained channel into a powerful tool for client engagement and business growth, hitting 9,000 subscribers by...
Facebook vs. YouTube: Where Should You Stream? 30.05.2025 43:43
Today on Creators Uncut, Spencer is joined by Paul Gowder from Powwows.com! Paul shares his journey from starting a website in 1996 to building a thriving YouTube channel with over 15,000 videos. If you love hearing behind-the-scenes stories from YouTubers, hit LIKE and SUBSCRIBE for more episodes! In this episode, we discuss:* Paul's background and how Powwows.com got started* The evolution f...
From Listings to Lifestyle: It's Never Too Late | Palm Beaches Paul 16.05.2025 44:08
Paul Lykins, the creator behind Palm Beaches Paul built his channel by showing more than just homes — he gives viewers a sense of what life is like around them. From local restaurants to nearby amenities, Paul’s videos help people imagine the full lifestyle of an area. Now expanding beyond the Palm Beaches, he shares how he’s evolving his content, why he started creating later than most, and his...
Why Every Creator Should Think Like a Media Brand | How To Buy A Home 02.05.2025 38:53
In this episode of Creators Uncut, we sit down with David from How To Buy A Home to talk about his journey from performing to real estate and how he uses YouTube to educate first-time home buyers. David opens up about his YouTube channel's hacking incident, the importance of diversifying your content across multiple platforms, and shares valuable insights for creators at any stage. If you'...
An Honest Review of Becoming a YouTuber | Rawans Reviews 18.04.2025 45:17
🎙️ In this episode of Creators Uncut, we sit down with Rawan from @RawansReviews to talk about the real journey behind becoming a YouTuber. From going viral to getting ghosted by brands, Rawan shares what it's actually like to grow a review channel — and why perfection isn’t the goal. We dive into the mindset shifts, the 80/20 rule, and the behind-the-scenes work that most creators never talk...
The True Cost of YouTube | Projects For All Reviews 04.04.2025 39:25
🎙️ In this episode of Creators Uncut, we sit down with Mike from overcomplicatingProjects For All Reviews to talk about the real side of being a YouTuber. From finding work-life balance to having the goal of involving family in the creative process, Mike shares how he got started on YouTube and the lessons he's learned along the way. He opens up about the effort it takes behind the scenes, the...
Why You Should Invest In Your Channel | Clean Freak and Germaphobe 28.02.2025 40:59
In this episode of Creators Uncut, I sit down with Janet Thaeler, part owner and creator of the YouTube channel Clean Freak and Germaphobe, to dive into what it really takes to grow on YouTube. 📈💡Janet shares the key investments that helped their channel succeed, including:✅ Taking a course to learn YouTube strategies✅ Constantly leveling up their knowledge✅ Hiring a YouTube manager / Coach f...
Decent Garage's Road to Full-Time YouTube 15.02.2025 39:40
🎙️ In this episode of Creators-Uncut we sit down with Tim Stevenson from Decent Garage, a YouTuber who’s built a dedicated audience by documenting diesel truck builds, repairs, and restorations. Now, he’s working on taking his channel full-time—turning his passion for mechanics into a career. We dive into the challenges of making a YouTube channel successful, the realities of content creation in t...
How The Retirement Nerds Succeed in a Niche Industry 31.01.2025 41:06
In this episode of Creators Uncut, Spencer sits down with Erik Soderborg from The Retirement Nerds to dive into his journey as a YouTuber. Erik shares how he found his niche, built an engaged audience, and grew his channel into a valuable resource for retirement planning. We also discuss his content creation strategies and advice for anyone looking to carve out their own space on YouTube. If you'r...
How The Tool Show Got Started 17.01.2025 1:08:50
In this episode of Creators Uncut, we’re joined by Rob and Sarah from the Tool Show! Rob and Sarah share their journey of building their YouTube channel, from how they got started to the challenges and successes they’ve faced along the way. We dive into their experiences as creators, the lessons they’ve learned, and their advice for anyone looking to carve out their own path on YouTube. Check out...
Your Creator Manual Starts Here 03.01.2025 12:53
Welcome to the very first episode of Creators Uncut! 🎉 This podcast is all about diving into the world of YouTube through the eyes of the creators who live it. Each episode, we’ll sit down with successful YouTubers to hear their stories, challenges, and the lessons they’ve learned along the way. In this kickoff episode, we’re sharing what Creators Uncut is all about—a space for creators to pull b...
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