Tubefilter

Creator Upload

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Everything You Need To Know About The Creator EconomyHosted by Lauren Schnipper and Josh Cohen

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Tubefilter

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News

Latest episode

Jul 10, 2026

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Episodes

Facebook goes Meta, Youtube's got a ton of new creators, Fazeclan is a Billionare and Dhar Mann is the afterschool special we need 29.10.2021

New Creators are coming back to Youtube via shorts, Facebook is now META, Dhar Mann makes the afterschool specials that we all need and launches an app that reaches #1Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

YouTube's Small Town's Worth of Creator Managers, Instagram Not On Mobile, _________ née Facebook 22.10.2021

10% of YouTube's workforce is dedicated to helping creators navigate YouTube and their careers. That's a LOT! YouTube should be shouting that from the rooftops (or the pages of the Wall Street Journal - which they basically already are). Meanwhile, Kevin Systrom is probably laughing or crying that Instagram is now fully desktoppable. And the heat is turning up for Mark Zuckerberg, so he's getting...

Facebook is gone, Youtube is a small country and Snapchat is still paying Creators 08.10.2021

Facebook can't catch a break - first the whistleblower, then the outage, what's next? Youtube is making so much money and Snap is still giving away moneyCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Facebook Files, Tiktok hits ONE BILLION users, Snap isn't paying as much anymore and #freebritney 01.10.2021

The Facebook Files exposé in the WSJ shows they knew they were harming kids, should they make IG for kids? Snapchat isn't paying much anymore and Tiktok has 1 Billion usersCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Nas Daily on Raising $15 Million For Nas Academy and Creators Starting Companies To Change The World 24.09.2021

Nuseir Yassin aka Nas Daily talks to Lauren and Josh about his start up Nas Academy and what it takes to be come a Creator Entrepreneur. Lauren and Josh debate whether or not Youtube stole their Podcast name. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Netflix Loves It Some TikTok Stars • You Spent 24 Hours Watching TikTok Last Month • Twitter Wants To Be Your Community Hub • Dave Portnoy Loves To Eat Pizza 10.09.2021

Addison Rae's gender-swapping 'She's All That' redux was panned by critics, not liked by users of Rotten Tomatoes, and was watched by, like, a @#$ ton of people. So, Netflix did what Netflix does and booked her to a multi-picture deal because data rules everything around us. TikTok also overtook everything as the most-watched app per person. That's according to App Annie, which says the average US...

TikTok's going shopping, Vine Founder Has Some Loot, Twitter's subscription are SUPER, Amazon reinvents Audio (Spoiler Alert: It's Radio) 03.09.2021

Vine's co-founder spawned virality by confining everyone to a six-second block of video. Now he's doing kinda the same thing in crypto. Meanwhile, TikTok wants you to shop a LOT on TikTok, Twitter wants you to pay creators for exclusive content, Facebook wants you to play Fantasy Sports (but not with $$$), and Amazon is reinventing audio (Spoiler Alert: It's radio.). Creator Upload Socials: YOUTUB...

Creator communities going all in on crypto, but for real this time, UTA has money and crypto for its clients, Tiktok testing ten minute video, say goodbye to IG swiping and get paid on Linktree. 27.08.2021

Crypto hasn't gone anywhere, UTA is partnering with the Creator commerce company, Pietra, to create brands with its clients, Tiktok is adding minutes to video which means ads are coming, IG is getting rid of the swipe! What does this mean for the Link-in-bio industry which is hot hot hot and Vidcon is cancelled. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Buying Crypto Punks At A Party • Why Investing In Creators Makes Sense • OnlyFans Wants To Be Safe For Work •  New Hustles of Newsletters • YouTube Figures Out Another Way To Get Your Attention 20.08.2021

Josh bought a Crypto Punk. Well, he kinda bought a Crypto Punk. And it was at a party. Well, it was kinda at a party. Let him tell you the story and also how one man is shattering the old-school, tech-journalism, pay-for-play paradigm along the way. Meanwhile, OnlyFans really wants to go mainstream, investing in creators isn't that difficult to wrap your head around, and YouTube is figuring out mo...

YouTube, TikTok, and Facebook Are Unbeatable, But Now We Have Social NFTs • Unboxing YouTube Kids' Channels May Have A Rude Awakening • Instagram Gets Safer, But Why Does This Always Take So Long? 13.08.2021

Fred Wilson is a prominent Venture Capitalist who Lauren may or may not know. Regardless, he this week wrote a very compelling blog post about the promise of crypto and the when, how, and why of crypto gathering mainstream adoption and how incumbent kings of the internet looks like they'll last forever, but then something like social NFTs come around and now they look like Ozymandias. It's a party...

OnlyFans Metrics Are Becoming A Thing, TikToks Are Going To Disappear, YouTube Shorts Will Start Giving Creators Cash 06.08.2021

Corinna Kopf is a 25-year-old YouTuber and member of David Dobrik's Vlog Squad. She's also made over $4 million on OnlyFans in less than two months. But what's potentially equally, if not more interesting, is that there's a site called FanMetrics that's aggregating OnlyFans stats. Could be legit-ish. Could be shady. But it's getting about 2 million visits a month. Meanwhile, TikTok wants to be Sna...

YouTube, TikTok, and Amazon are Finally Doing Shopping LIVE (or will be ASAP) • Fashion x Gaming x $2,500 Vegan Backpacks = The Future • YouTube Daddys Rhett & Link Invest put $5 Million towards Creators 23.07.2021

YouTube, TikTok, and Amazon are all in different stages of their live ecommerce journeys, but one thing's for sure. If Asia is any indicator, this sector is going to be BIG. And it's going to be here sooner than you think. Meanwhile the future of gaming and LVMH (Louis Vuitton, et al) + Kering (Gucci, et al) + fashion houses at large are all intertwined. Both sectors like to contemplate the future...

$1 Billion Dollars Is Kinda Cool, Facebook, But Several Billion Dollars Is Cooler • The Netflix to YouTube Funnel • Two Video Creators Raise A Collective $21 Million For Their Own Startups 16.07.2021

Mark Zuckerberg announced that Facebook will be putting $1 billion towards creators through 2022. It's a lot of $$$, but it's also not really a lot of $$$ when you compare it to how much YouTube is paying out creators every year. Plus, Netflix is using YouTube as a farm league for kids content. And Nas Daily and The Bucket List Family raise $11 million and $10 million a piece to pursue their own v...

Tiktok wants to get you a job, Karat raised more money to give Creators credit cards and Fidji Simo leaves Facebook 09.07.2021

Is Tiktok becoming Linkedin? Or Cameo or both? Karat raised a bunch of money to give more cook Credit cards to Creators, Fidji Simo OG FB exec is leaving!! Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Social Media is About to Get a Massive Influx of College Athletes, Instagram is No Longer a Photo-Sharing App, Facebook Says Apple is Bad for Creators, and YouTube Gets a Concert Venue 02.07.2021

The NCAA just made it so college athletes can exploit their name, image, and likeness for personal profit. It's about time! The organization didn't want this outcome, but is getting ahead of the way the wind is blowing before the Supreme Court makes them. Expect an immediate land gram among managers, PR, agents, influencer marketers, and more. Also, expect a LOT more college athletes to be way mor...

YouTube Shorts Channels Are Most Viewed In The World, Head of Instagram Demystifies the Algorithm (LIVE!), Zuck Gets 'Real' On Facebook, Twitter Is 97% Pro-Creator, & Let's Order Food But Socially 25.06.2021

You've never heard of Topper Guild, but he was just the most viewed YouTube channel in the world last month with over 3.2 billion views. Spoiler Alert: It's all from YouTube Shorts. Meanwhile, Head of Instagram Adam Mosseri is here to demystify the algorithm live every Friday. His boss, Mark Zuckerberg, is also getting active on Facebook being very "real" and totally "normal." Twitter is vying to...

The $60 Million 'Call Her Daddy' Deal is Going to Change Creator Contracts Forever, Space Yacht Navigates Musical Talent Discovery on Twitch, and TikTok Takes Over VidCon 18.06.2021

Alexandra Cooper got 100% control of 'Call Her Daddy's IP after a split with co-host Sofia Franklyn during a contract renewal with Dave Portnoy and Barstool Sports. But now Cooper took her show to Spotify in a reported $100 million deal. Josh thinks it's going to fundamentally change the the way platforms do their contracts with creators. Lauren agrees. Obviously. Plus, TikTok - not YouTube - is g...

Zuck And Instagram Go All In On Creators, Floyd Mayweather And Logan Paul's Multi-Million Dollar Sponsor Bonanza, Dispo Funding, and Apple's 30% Creator Problem 11.06.2021

Mark Zuckerberg is ALL about creators now, kicking of Instagram's first-ever Creator Week. Meanwhile, Instagram head Adam Mosseri reveals some intricacies of Instagram's algorithm. Logan Paul and Floyd Mayweather made $$$ on their exhibition boxing match, but mostly from sponsors buying up nearly all available real estate. And Apple's got 99 problems, of which creators make up about 30%. Creator U...

The Creator Age Is Officially Upon Us, People LOVE Buying Products On TikTok, YouTube's $4 Billion Payout, Buying YouTube Royalties For $500K, and New YouTube Alcohol Tycoons 04.06.2021

An app you've never heard of is heralding the Age of the Creator. Meanwhile, brands are getting VERY good at getting viewers to buy products on TikTok, YouTube is paying out billions a year to the music industry (include $1.2 billion from videos created by users), a YouTuber is auctioning off royalties for his library content, and edgy YouTube channel Nelk will be your next alcohol tycoons. Creato...

TikTok's Super Viral Scenes, Snapchat's $130 Million To Creators and $500 Million Augmented Reality Plays, Instagram and FB Get Rid Of Likes And Add Drops, and $750K For A Viral Video 28.05.2021

TikTok is ushering in a new wave of experiential virality not seen since the Cronut. Meanwhile, Snapchat is charting its own $500 million augmented reality path away from other video platforms. Instagram and Facebook are letting you hide likes and may never develop that app for pre-teens. And an original YouTube viral video just sold for over $750K. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

TikTok Is LinkedIn For Gen Z, YouTube's $100 Million Shorts Fund Gets People Talking, Will Creators Pay For TikTok Promo?, and Jellysmack Is A Unicorn 14.05.2021

TikTok is going to help its creators get corporate jobs. YouTube is leveling up its Shorts game - to the tune of $100 million - to get itself into short-form conversations. TikTok is also playing around with having people pay for promo, but will it ruin the community vibe? And Jellysmack is now in bed with Softbank. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

YouTube Is Taking Over TV (But Seriously. It Is.), Snapchat Gets A Creator Marketplace To Complement Its Impressive Gen Z Demos and 'Intimate' Vertical Videos, and Will Smith Is Platform Agnostic 07.05.2021

YouTube is beating its television viewership numbers into the heads of any advertisers within earshot. And they should too, because a LOT of people are watching YouTube on TV. Meanwhile, Snapchat gets a LOT of Gen Zers to tune into its original programming. It's also launching a Creator Marketplace (a la TikTok and Instagram - obviously) to match brands up with creators and lenses. Will Smith is a...

Instagram Is All In On Creator Monetization (Finally!), Spotify's $0 Creator Fees, Google And Facebook Earnings Crush, and A Vlog Squad-er Tops Patreon 30.04.2021

Mark Zuckerberg talks with Head of Instagram Adam Mosseri about creator monetization on Instagram as Lauren Schnipper bangs her head against a wall screaming, "It's about time!" Meanwhile, Jeff Wittek of David Dobrik's Vlog Squad becomes one of the top Patreon creators in just 10 short days. Google's earnings crush as shorts pick up steam and everyone is using Facebook's marketplace. Creator Uploa...

Zuck Talks Facebook’s Clubhouse Killer On Discord’s Clubhouse Killer, The News Feed Is Getting Optimized, Is YouTube’s Dislike A Good Thing For Creators?, and Jake Paul’s Boxing Payday 23.04.2021

Mark Zuckerberg goes on Casey Newton's Discord server for a live audio talk about how Facebook is also launching live audio talk functionality. Meanwhile, Facebook is also trying to make the News Feed not terrible and make you not hate other members of your family. We also consider whether or not the dislike button on YouTube is actually something to really like. And Jake Paul had another big boxi...

Linkedin Creators, Community raises $40M to text you, get ready to buy stuff on Snap and Rich Greenfield of Lightshed subs and tells us about his $80 Million fund 16.04.2021

Linkedin is building features for Creators, What is community going to do with $90M, Snap is perfectly suited for ecommerce and Rich Greenfield from Lightshed rants on all things! Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

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