Jan van der Aa
Creator Empires: Builders in Language Education
Conversations with the builders shaping the future of language education. Hosted by Jan van der Aa, the show features conversations with founders, operators, and builders who are shaping the next generation of language education, apps, platforms, and education businesses. Jan is co-founder of the language practice app Teacher AI, and runs Creator Empires; a networking community for builders in the language space.
Author
Jan van der Aa
Category
Podcast website
Latest episode
Jun 30, 2026
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Episodes
128. From 0 to 300K YouTube Subs in Less Than 1 Year with Brian Wiles 12.11.2021 44:50
Today we're talking to YouTube sensation Brain Wiles; an actor from New York City who decided to start a YouTube channel during the pandemic. Within a year he became a real YouTube sensation with 300K subscribers. For more interviews and to learn more about how we can help you with your business: https://creatorsmarts.com/ Subscribe to our YouTube channel and don’t miss our weekly business build...
127. Launching Your Own Physical Products with Ronak Trivedi from Pietra 06.11.2021 54:03
Today we're talking to Ronak Trivedi from Pietra; a platform where creators can develop and launch their own physical products . What we'll learn: - What gave Ronak the confidence to quit his job at Uber and launch Pietra - How to figure out know what kind of product you should launch? - How big are the profit margins of physical products? And much more... More info about Pietra: https://www.p...
126. Lessons Learned Consulting for YouTube's Top Creators with Paddy Galloway 29.10.2021 1:10:41
In this video, Paddy shares the most common mistakes that YouTubers make based on his experience working with some of the biggest names on the planet. Paddy's YouTube channel: https://www.youtube.com/channel/UClga3ybuyyjpvqsh-cf3DvQ Paddy on Twitter: https://twitter.com/PaddyG96 On our podcast, we interview the world’s learning creators and take a look behind the scenes. You will learn how they be...
125. The Ten Biggest Lessons Learned From Our Mastermind Retreat In Crete 22.10.2021 44:08
This week I'm going to share with you some of the most important lessons that we learned from our Mastermind retreat in Crete, Greece. On our podcast, we interview the world’s learning creators and take a look behind the scenes. You will learn how they became successful, the things they struggle with and the latest strategies that are working in our industry. Want to join our Mastermind in the fut...
124. Information I Consume to Become a Better Marketer in the Creator Space 08.10.2021 21:25
In this episode I'm going to talk about the following topics: - How important are marketing skills for Creators? - Do you need a degree in marketing or business? - Resources I use (almost) every day to become better at marketing. More info about what we do: https://creatorsmarts.com/ Do you have an online education business that’s making over 6- or 7-figures? Want to know how we can help you scal...
123. Making Millions in a Small Market with a Simple Business Model with Kevin Timmer 01.10.2021 53:21
After Kevin's IT business wasn't any longer profitable he decided to quit and started to take on projects as a freelancer. Soon he realized he'd found a new passion for day-trading and launched a YouTube channel teaching exactly that. He focused on the Dutch-speaking market and he was almost the only player in the space. Fast forward three years later he's built an online business that does multip...
122. The Entrepreneurial Approach to Running a YouTube Channel with Olly Richards 24.09.2021 40:07
Olly Richards from StoryLearning doubled down on this YouTube channel and the number of views went up by 20X. This growth has had a big impact on the underlying business. His secret? Taking an entrepreneurial approach to running a YouTube channel... In this interview you'll learn: - Why Olly shifted from blogging to YouTube - How to create (semi-)viral videos - How to create three high-quality vid...
121. How to Increase your Prices and Sell MORE? (Value Equation) 17.09.2021 18:47
When you are creating an offer, the value should far exceed the price. This protects you from the undercutting race to the bottom. Your returns are much greater because you're the only one there. If people can go somewhere else for what you're offering, they're buying by price, not value. In this episode, I'm going to break down Alex Hormozi's ''Value Equation''. For more interviews and to learn m...
120. How to come up with Viral Video Ideas for YouTube? 03.09.2021 17:53
On our podcast, we interview the world’s learning creators and take a look behind the scenes. You will learn how they became successful, the things they struggle with and the latest strategies that are working in our industry. Want to learn more about what we do? http://www.creatorsmarts.com/
119. How to Reinvest Profits to Create Exponential Growth for your Creator Business 27.08.2021 43:55
This presentation was from one of our Inner Circle meetings. Only a dozen YouTubers from the education space were invited for this event. This small group had over 25 million subscribers between them. The talk you’re about to see is 25 minutes long, and is followed by Q&A session with some of the participants. Some of the things you'll learn: - What to do with your profits. - A framework for reinv...
118. The #1 Lesson I Learned from Spending $7500 on a Mastermind Event 06.08.2021 25:37
In the summer of 2019, I attended an expensive Mastermind event in the US. In this episode you're going to learn: - Why I spent so much on the event and was it worth it? - The number one Iesson I learned - What to take into account when signing up for a Mastermind event Want to learn more about our Mastermind retreats? https://secret.creatorsmarts.com/mastermind For more interviews and to learn mo...
117. Selling High Ticket Language Courses with Liz from Talk the Streets 30.07.2021 46:50
Liz Sharma launched Talk the Streets on YouTube just over a year ago. Her goal: to help native English speakers learn Portuguese. Her students aren’t interested in academic learning. They moved to Portugal for a relaxed lifestyle and simply want to shop at the markets and talk to their Portuguese friends over coffee at a café. Within just nine months Liz has now grown a six-figure business by sell...
116. Why the Creator Economy Will Change Everything with Hugo Amsellem 16.07.2021 1:23:26
Hugo Amsellem is adamant that the creator economy is the way of the future. Television changed the way we thought and acted in the 20th century. Now, creators go straight to their audiences, influencing the 21st century and beyond. In pre-internet days banks, publishers, music, and movie companies held the purse strings. Creators had to fight to be seen and heard. Not any more. In today's post-pe...
115. Highly Lucrative, Impactful Ways to Monetize Your Language Skills with Stuart Jay Raj 09.07.2021 51:45
Language mastery has taken Stuart Jay Raj into many corners of Asia and facets of business. He’s worked in diverse areas from facilitation and interpreting to helping Western firms succeed in the East. In 2013 he began to share his knowledge online by offering a suite of products on his website, Jcademy. Now that the pandemic has accelerated learning online and Jay’s found new ways to communicate...
114. How to Build a Million Dollar Ecosystem for your Creator Business with Olly Richards 06.07.2021 28:28
This presentation was from one of our Inner Circle meetings. Only a dozen YouTubers from the education space were invited for this event. This small group had over 20 million subscribers between them. Some of the things you'll learn: - What a mature product ecosystem looks like - The benefits of building an ecosystem intentionally - The danger of ignoring it Watch the original video presentatio...
113. How to Build an Online Education Business - Crash Course for Beginners 25.06.2021 1:03:46
For the full course (50% discount will expire soon): https://langpreneur.com/lbb For more interviews and to learn more about how we can help you with your business: https://creatorsmarts.com/ Subscribe to our YouTube channel: https://bit.ly/3u32oZt Our second YouTube channel and watch clips with the highlights of our podcast interviews: https://bit.ly/3w5lsrM Do you have an online education...
112. Should Creators Build a Personal Brand or Business Brand? (or both?) 22.06.2021 12:28
Relying on your personal brand can be risky in the long run. When is the right time to start building a business brand?
111. Organising Lucrative Virtual Events with Kris Broholm 18.06.2021 56:43
Virtual Events Mob is the latest venture for language entrepreneur and affiliate expert Kris Broholm. The business removes the stress and hassle of organising and running virtual conferences or summits. There are massive possibilities for ROI when you host a virtual event, but there is also a ton of work involved. So, would running or speaking at a Virtual Conference make sense for your business?...
110. The Truth about Starting and Growing a YouTube Channel with Nate from Channel Makers 11.06.2021 58:40
When you want to learn the intricacies of YouTube, it’s a good idea to turn to an expert like Nate Black. At Channel Makers, he has plenty of free content about growing YouTube channels. And behind the scenes, his business is thriving too. Nate’s membership site has an ever-growing library of videos and courses. Then, there’s the thriving community of creators from all walks of life who access it....
109. High Profits with a Simple Business Model with Hugo from innerFrench 04.06.2021 50:19
Hugo Cotton is the creator behind innerFrench, a podcast and YouTube channel that focuses on teaching French at the intermediate level. He likes to keep the business simple, using a straightforward model of creating high-quality audio and video content to attract customers for his two premium courses. What you’ll learn in this interview: - Keep it simple - The importance of structure and processes...
108. Mr Beast's Manager Reed Duchscher on The Biggest Opportunities in the Creator Industry 28.05.2021 47:58
Reed Duchscher manages fifteen of the most prominent YouTubers on the planet, including MrBeast, Preston, Typical Gamer and Unspeakable through his firm Night Media. Between them, his clients have around 350 million subscribers and 2.5 billion views per month. Reed's firm, Night Media, is a multi-faceted management company with three business arms. Its 360° management department helps clients hire...
107. How to Discover the Holes in your Online Creator Business and Fix them 25.05.2021 16:39
(more info coming soon)
106. Pioneering and Monetising in New Niches with Conor Clyne from Tsar Experience 21.05.2021 1:18:46
Conor Clyne helps high-level western men move between three to twelve months a year to Eastern Europe to 5x their lifestyle. His business, Tsar Experience, includes in-person experiences, consulting calls and courses through Tsar Academy. What you’ll learn in this interview: - The challenges involved in pioneering a new niche - Should you worry when others try to copy your ideas? - The importance...
105. Follow THIS Simple Strategy to Build a Million Dollar Online Business 18.05.2021 13:51
One simple strategy you can use to grow your business is to investigate what’s already working well and do more of the same. Although there are many facets to growing a six-or-seven-figure business, repeating successful processes and products is one that will work whatever size or stage you’re at. For the full article: creatorsmarts.com/one-simple-strategy/ For more interviews and to learn more a...
104. The Challenges of a YouTube Creator and Staying Mentally Healthy with Nathaniel Drew 14.05.2021 45:09
Nathaniel is in search of mental clarity and how to live a better life in the 21st century. On this 1.4M YouTube channel, he shares high-quality YouTube videos on topics like; living intentionally, slow travel, language learning, self-exploring and the occasional vlog. He also sells various online courses. In this interview you'll learn: - The difference between a creator and an influencer - How h...
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