Creating The Greatest Show

In many ways, great podcasters are like great salespeople, a comparison that gets even stronger when the two disciplines crossover. Jen Allen is the Host of Winning The Challenger Sale Podcast and the Chief Evangelist at Challenger. Jen shares how to avoid your show becoming overly scripted, why a guested format show isn’t about the host, and how to define and serve your Ideal Target Listener.   T...

Your podcast can make a difference in the world and connect people by creating a strong community. Justin Lake is the CEO & Co-Founder at Skyllful and Co-Host of the Frontline Innovators podcast. Justin breaks down what to cover with a guest on a prep call, why hosts should never interrupt their guests, and how to build a vibrant community around your podcast.    Takeaways: Using a Prep Call b...

Today’s guest is a globe-trekking marketer and branding thought leader. Christian Klepp is the Co-Founder & Director of Client Engagement at EINBLICK Consulting Inc and the Host of B2B Marketers on a Mission . Christian broke down why it’s vital to know the purpose behind your podcast, how to politely and effectively move the conversation along, and how to thoroughly prepare for a podcast inte...

Starting a podcast can present many challenges, but they are not insurmountable and the rewards can be immense. In this episode, you’ll hear from a lifelong marketer, husband, hockey dad, and data geek that has recorded more than 115 podcast episodes over the past 4 years. Glenn Schmelzle is the Host of the Funnel Reboot podcast and Founder & Chief Data Analyst at Marketing What’s New. Glenn s...

Get ready to learn from an entrepreneur, thought leader, speaker, and people management & HR expert! Mike Coffey is the President at Imperative Information Group and the Host of Good Morning HR . Mike gives out his secrets to preparing to host a podcast, how to continue building your relationship with your guests, and how his podcast can provide recertification credits to HR professionals that...

Ladies and gentlemen, step right up to improve your podcasting skills with amazing advice from an outstanding researcher, writer, and podcaster! Dr. Jim Kanichirayil is the Co-Founder and Co-host of Cascading Leadership, the Host of the Talent Strategy 60 LinkedIn Live show, and the Talent Strategy Transformation Evangelist at Circa. Jim shares how podcast hosts should approach their podcasts, why...

Do you know who's listening to your podcast? Here to teach you how to understand what your audience is looking for is Stephen Shortt, Chief Executive Officer at ETC Consult and Host of Killer Family Business Podcast. Stephen gives advice on how to think of your audience and ask/answer the right questions. Knowing exactly how you want your guest to answer a question to keep the audience interested...

Knowing when you have a good guest or bad guest is key when creating a podcast epsiode. Sometimes you have to make the decision to either post it or not. Here to teach you how to find the right guest for your episode is Ami Kassar, Chief Executive Officer at MultiFunding LLC and Host of Amisights: Financing the Future For Small Business Owners and Entrepreneurs. Ami gives advice on what to do if y...

Are you connecting with your guests after your podcast? One of the key things to do after recording a podcast is connection. Here to teach you how to connect with your guests and audience is Nick Uresin, Founder and CEO at Argometrix and Host of Amazon Legends. Nick walks us through step by step on growing a relationship with not only your guest but your audience members too. Tune in to this amazi...

Creating a podcast is not easy, especially starting it out. Luckily, we have a badass woman to tell us how to do it right in this week's episode. Natasha Miller is the Author of Relentless: Homeless Teen to Achieving the Entrepreneur Dream and the Host of Fascinating Entrepreneurs. Natasha shares her insights on how you can create an award-winning podcast like hers. Listen in to this inspiring gue...

Creating a podcast can be difficult unless you dive into this week's episode. This one has a ton of tips on getting great guests. Today we have Wendy Pease, host of “The Global Marketing Show”, and President & Owner of Rapport International on Creating The Greatest Show. Listen in as Wendy joins host Casey Cheshire as she shares her inside scoop on finding the perfect guest to create an engagi...

Get ready to say, “F*** yea!” to this killer episode. This week on Creating the Greatest Show, Randy Frisch joins host Casey Cheshire to share his tips and tricks on finding the perfect guest to create the perfect podcast. Randy jumps right in by reminding us that it is okay to say “no” to a guest who doesn’t fit the vibe of your show. Listen in to hear Randy share his secrets on what he does to c...

The way your podcast sounds is the key to getting anyone to listen beyond the first 10 seconds! Liam Gousios is a Podcast Producer, Digital Media Specialist, and Audio Engineering Expert at Ringmaster. Liam pulls back the curtain on all the audio tips and tricks so you can make your podcast sound incredible. You learn why your recording environment is more important than your mic, how to use your...

When you are fully present on your podcast you connect better with your guest, delve into more powerful conversations, and discover greater insights. Molly McGrath is the Co-Author of Intrapreneurs in an Entrepreneur’s World , the Host of Hire & Empower With Molly McGrath, and the Founder of Hiring and Empowering Solutions. Molly details her transformation from relying on a rigid script to bec...

Start creating better connections and podcasts by making sure that your guest is comfortable being who they truly are on the show. Today, we’re learning from entrepreneur, leader, podcaster, and attorney, Mark Stiles. Mark is the Principal at Stiles Law & Securititle and the Host of Elements of Stiles. You’ll hear all about the impact a prep call can have on your podcast, how to ask great ques...

Today’s guest is a serial Entrepreneur, an innovative leader, and an expert communicator. Host of Association Strong and for 7+ years EO 360 podcast, Dave Will is the Co-Founder and CEO of PropFuel. Dave joins host Casey Chesire to sit down and talk about how you can let your inspiration shine through in a podcast and be a good listener.   Takeaways:  A podcast needs to be formatted like a face-to...

We are pulling back the curtain and shining the light on the behind the scenes of what makes a great podcast. Who else would be better to start off episode one of a new podcast, none other than Ethan Beute, a leader of thought, a multi-time author of Human Centered Communication and Rehumanize your Business , a movement speaker, and Chief Evangelist at BombBomb. Ethan will teach you the ways to cr...