Create like a Human

You're a podcaster who repurposes your content...so why does your content still get minimal engagement on social media? I sit down with content strategist and writer Jaci Schreckengost to talk about the mistakes established founders make when repurposing content, even when they think they've got it figured out. We cover why copy-paste repurposing is costing you visibility, how to know what content...

Doing all the “right” things in your established business, like sharing consistent content that your audience interacts with, putting prices up, upskilling in sales calls... but still occasionally attracting leads that aren’t quite the right fit? The real issue might be bigger. Connect with Courtney Courtney is the founder and designer behind Northbound Studio. She creates distinctive brands and w...

If your content feels “off”... even after using AI, templates, or outsourcing, the issue isn’t what you’re using... it’s deeper. It’s because you’re not clear on your brand voice, speech mannerisms or quirks. Or what I call your vocal identity. Sounding generic is the fastest way to get ignored... especially if you’re trying to attract premium clients who are making decisions based on trust, not j...

Create a more inclusive business with an Accessibility Statement: https://www.disinfluencer.co/microlearning/p/accessibilty-statement What if your content was locking out a certain segment of people? I sit down with Simone Eyles from Disinfluencer, a social enterprise changing the way brands approach inclusion, representation, and accessibility. One in five Australians live with disability, and ye...

Are you an established founder who finds that your repurposed content isn’t getting as much engagement or reach on social media, even though the original podcast/Youtube video is your best performer?   In today’s episode, I reveal the number 1 reason why most repurposed talking Reels fail, and share my unique process for transforming long-form content into multiple high-performing pieces. Discover...

Access my free AI content assistant to help you attract better fit clients 👉 https://fairyfoxdigital.com/transformation-bot/ In 2026, content marketing isn’t about chasing the next new platform... it’s about playing smart with the ones you're already on. In this episode, I break down 4 big marketing shifts I’m willing to bet money on for the new year, based on what’s already unfolding right now....

Access all mini lessons/riffs within the Strategy Compass (available til end Feb 2026): https://fairyfoxdigital.com/content-strategy-bundle/ Tired of warm leads ghosting after a great convo? I break down why the words you're using in your marketing might be attracting leads who ghost you, stall or don’t move forward...and how to shift your language to call in empowered, ready-to-invest buyers. ---...

I catch up with Danah Matthews, former principal dancer at the iconic Moulin Rouge in Paris and founder of You Showgirl, about how showgirl movement and performance can unlock innate confidence for anyone, not just on stage but in everyday life and business. Connect with Danah Matthews Follow Danah on https://www.instagram.com/danahjanematthews/ Australian-born and Paris-polished, Danah Matthews i...

Take my free quiz to discover the hidden gap stealing 12h/week in your business growth Already have a thriving business offline but your online presence doesn't match that? I break down 3 mistakes STEM experts make online...and what to do instead. --- Let's connect: Instagram

Discover your WHY The story behind how I went from failed vet nurse to content marketing! Whether you're fresh in business or an established pro this episode will help you reflect on your deeper “why” for a brand that's uniquely you. --- Let's connect: Instagram

What if your content could work as hard as you do… without you creating more? Create Like a Human is the podcast for established, heart-led founders who are ready for their next level of growth, with content that actually lasts beyond a week. I’m your host, Isabel Chen, content strategist and founder of Fairyfox Digital.