Bernie J Mitchell

Coworking Community Builder Daily

Business EN ↓ 100 episodes

📢 Daily coworking power-ups in under 60 seconds. Get real, actionable strategies to fill your space, increase retention, and grow a banging coworking business. No fluff—just straight-to-the-point insights that actually work. Listen now and start building a stronger coworking community today.

Author

Bernie J Mitchell

Category

Business

Podcast website

mysoundwise.com

Latest episode

Sep 11, 2025

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Episodes

The REAL Reason Coworking Spaces FAIL at EMAIL MARKETING 25.07.2025

I've had some version of this conversation about 300,000 times in my life, so I thought I'd share it with you. "Hello, coworking space owner." "Hello." "Do you send an email newsletter?" "We do it every quarter." "Why do you do it every quarter?" "Well, because we don't have time. We don't know what to put in it." "Okay. And so what do you need help with at the moment?" "Oh, we need to sell more d...

The Real Reason People Ignore Your Emails! 24.07.2025

So, with this email thing… You need to keep emailing people. People will only make a purchase after 15 or 20 emails. So, you have to send a lot more emails than you think you do. And it’s not like you can send 20 emails and people will magically buy. They actually have to open and read those emails. And for them to open and read your emails, they have to know your email isn’t shit. If you send the...

5 Simple Steps to LAUNCH Your Email Newsletter TODAY 23.07.2025

1. Ask 3 people what email tool they use — then pick one. 2. Stop worrying about the perfect platform — just get started. 3. Keep your first email super simple — share something happening. 4. Learn to write by writing — you'll get better every time. 5. Expect to improve — you'll be lost in January and thriving by December. Something I get a lot when I’m ranting about email is: “I don’t know where...

Why You Should Start an Email Newsletter Before Anything Else! 22.07.2025

Before you launch anything — start an email newsletter. Before you open a coworking space. Before you build your dry-cleaning app. Before you spend months perfecting the brand. Start a simple, human newsletter. Why? Because it tells you who actually cares. I’ve met so many people who built something great… …and then nobody came. No feedback. No early interest. No energy in the room. One space we w...

Why Email Newsletters Are More Valuable Than You Think 18.07.2025

Why Email Newsletters Are More Valuable Than You Think Everyone chases the algorithm here on LinkedIn. But email compounds in real life. Think: Dunbar’s Number + 1000 True Fans. Got 50 seats in your coworking space? You don’t need everyone. You need a core 1000. 25% open rate = 250 people reading you every single week. Imagine giving a talk to 250 people every week. Or even half of that - if you h...

Tired of Small Talk? Try This New Way to Connect! - Unreasonable Connection 16.07.2025

If that sounds like your room, we'll meet today RSVP here - https://lu.ma/lj7k6baw Today's Unreasonable Connection is not a networking event. It’s a space for people who are tired of small talk. And surface-level hype. There’s a lot of joy, pain, and social and emotional labour that goes into being a coworking community builder. Whether you own a coworking space or you run a community inside one,...

Not Sure How to Use AI in Your Coworking Space? This 2-Min Quiz Will Show You. 14.06.2025

AI for Coworking Quiz - https://ai-coworking.scoreapp.com/ 🚨 Only 6% of people use AI at work. That’s what Deloitte found when they surveyed 4,150 people. Six %! AI is everywhere—yet most people haven’t even scratched the surface. That’s why we built the AI for Coworking Quiz. In less than five minutes, it shows you: - Where are you in your AI journey? - What tools are you missing? - And how to s...

Why ‘Community’ Won’t Pay Your Rent 12.04.2025

Community is not a business model. It doesn’t matter how friendly your space feels. If people wouldn’t fight to keep it open, you’ve got a structure problem. Not a marketing problem. Not a mood problem. A foundation problem. If your space disappears when the coffee runs out or the manager takes a break— That wasn’t a community. That was an atmosphere. And the atmosphere doesn’t keep the lights on....

How to Create a Welcoming Workspace Environment? 24.03.2025

"Good work is social. Good life is social." Stephen Carrick-Davies from Facework shares what happens when coworking becomes more than desks and deadlines—it starts being about people, possibility, and purpose. From running spaces in South London that welcome sanctuary seekers to redefining hospitality as radical inclusion, this kind of community work makes a real dent. We talk: Why traditional cow...

🚀 Why Are People Quietly Quitting Your Coworking Space? Here’s the Real Reason. 12.03.2025

🚀 Why Are People Quietly Quitting Your Coworking Space? Here’s the Real Reason. If members are quietly fading away, it’s not about price—it’s about connection. 💡 People don’t just buy a desk. They buy a community. But if they don’t feel seen or engaged, they’ll stop showing up and eventually leave. ✅ Here’s how to stop quiet quitting in your coworking space: Make introductions when someone join...

The REAL Reason People Aren't Joining Your Coworking Space! 11.03.2025

📢 🚀 Struggling to Attract New Members to Your Coworking Space? Try This. If people aren’t joining your coworking space, the problem might not be price—it’s perceived value. 💡 Here’s how to make your space stand out: ✅ Highlight the Value – Your website header should clearly communicate what problem your space solves. ✅ Boost Visibility – Optimize your Google Maps & Business Listing with stron...

Why Members Pay for Coworking (It’s Not About the Desk) 24.02.2025

Too often, coworking spaces compare desk pricing to working from home. But here’s the truth: people aren’t buying a desk—they’re buying something much bigger. 💡 What are they actually paying for? ✅ Getting out of the house & into a professional environment ✅ Access to a community, structure, and daily motivation ✅ Opportunities to network, collaborate, and grow When I first paid for a desk 15...

Going to Workspace Design Show? Don’t Miss These 3 Coworking Workshops! 21.02.2025

📢 🚀 The London Coworking Assembly is Back at the Workspace Design Show! We’re back at this year’s Workspace Design Show in Angel Islington—and we’ve got three powerful workshops designed specifically for neighbourhood coworking spaces. 💡 If you’re a community manager or own a local coworking space, you don’t want to miss this. Here’s What’s Happening: ✅ Day 1: Kofi from Urban MBA – Learn how t...

⚡ Coworking Business Owners: Stop Struggling Alone! Here’s What Works 20.02.2025

📢 🚀 I Wish This Existed When I Ran a Coworking Space My favourite coworking spaces are built by people solving their own problems. That’s exactly why we started the Coworking Community Builder Cohort. When I ran a coworking space in Euston, we were doing everything at once: ✅ Marketing & getting new members ✅ Fixing dishwashers & moving furniture ✅ Renting out offices & meeting rooms (sometim...

🚀 Feeling Stuck in Your Coworking Business? Try This Simple Shift! 19.02.2025

📢 🚀 Feeling Stuck in Your Coworking Business? Try This Simple Shift! Every coworking operator hits a wall. Sales feel slow, competition is fierce, and no matter what you do, it’s not enough. I’ve been there. Running a coworking space in Euston, London - we did everything we knew how to do—but there was still more we could have done. ✅ A stronger website ✅ Better social media strategy ✅ Differ...

🚨 The 5 Biggest Mistakes Coworking Spaces Make (Are You Guilty?) 18.02.2025

Every coworking space wants to build a thriving community, but most make the same critical mistakes that keep them from doing so. 💡 Here are the 5 biggest mistakes—and how to avoid them: ✅ Talking about "community" before it even exists – Build the vibe first, then the community. ✅ Ignoring hospitality – It’s not about fancy coffee machines; it’s about making people feel seen and valued. ✅ Exc...

🚨 Why Most Coworking Spaces Fail (And How to Avoid It!) 17.02.2025

📢 Want Your Coworking Space to Thrive? You Need a Vision. I’m seeing it everywhere—new, well-funded coworking spaces dominating marketing while older spaces struggle to keep up. But here’s the truth: 💡 The successful ones invest in the future. The struggling ones? They’re coasting on past success. ✅ This is BlackBerry vs. Apple all over again—one clung to its market position, the other built fo...

Is Your Home Office Secretly Hurting You? Try This Instead! #smartworking #workfromanywhere 04.09.2024

🟢 Coworking Community Builder Cohort Waitlist ➡ https://bit.ly/coworkingbuilder ☢️ 5 Biggest Mistakes Coworking Leaders Make (And How to Avoid Them) - Email Course - https://berniejmitchell.com Should you go to a coworking space? Maybe you shouldn't But coworking spaces are precious if you’re a: Creator Freelancer Remote worker Have designed your job Are an independent economic agent of any kind...

The *Best* Time to Start Your Email List 02.09.2024

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com 👍 Like, Share, and Subscribe: Enjoyed the video?  Please give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building! #CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #Coworkin...

Why Your Newsletter Feels Impossible (and How to Fix It) #community #emailmarketing #coworking 26.08.2024

Why is it so ridiculously hard to make an email newsletter every week? You need to get set up for it. After all, you need a process. Last week, I worked with someone, and it took us two hours to create an email newsletter. I know many of you will go, "Oh my god, that's four hours of people's time!" However, it took a long time because we were putting the system together and working out where we we...

The Coworking Crisis: Why Spaces Need More than Just Desks 20.08.2024

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com How do you get the community to work in your coworking space? People get this wrong, and I've definitely gotten it wrong when I've gotten overexcited about the community. When you open or run a coworking space, you don't suddenly open the door and have this on-tap community. You won't make...

Revive Your Coworking Space with a Simple Email Newsletter #coworking #community 19.08.2024

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com Revive Your Coworking Space with a Simple Email Newsletter If you struggle to keep your coworking space buzzing, the answer is not more work; it's less work. One of the most valuable things you have is a weekly email newsletter. But everyone overthinks it in their weekly email newsletter. Y...

3 Tips to Avoid Business Failure in the First Two Years #coworking #community 16.08.2024

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com So, how can you stop your coworking space from failing within the first two years? In the U.K., 20% of businesses fail within the first two years, and 60% fail within the first five years. When you open your coworking space, you get all razzed up. It's exhausting to open it, figure out how...

Running a business will often feel like hanging off the cliff on your own! #coworking #community 15.08.2024

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com Running a business will often feel like hanging off the cliff on your own, reading the label from inside a jar in a language that isn't yours, with loud music playing in the background that you don't even like. When you're stuck and need help figuring out what to do, it's a relief to know y...

How Culture Leaders Strengthen Community Bonds #coworking #community #communityisthekey 13.08.2024

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com In this video, I talk about people's tendency to overspend on tech, particularly when building a community. Often, people buy expensive software like @hubspot or @salesforce before they have an established community without considering the steep learning curve. The best approach is to build...

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