Courtside Conversations with Emile

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Retention rate is the #1 number in your business — it determines how many spots you need to refill each term (and how well you sleep at night) ✅ CAC (cost to acquire a customer) shows why keeping existing customers is free, but replacing lost ones costs real money ✅ 3 ways to boost retention: deliver an exce...

Meet Justin, our Little Boomers Basketball franchisee in the Hornsby area. In this video, he shares his story, why he got into the business, what running his franchise looks like day to day, and the impact it's having on local kids and families. Little Boomers Basketball helps kids build confidence, coordination and a love of the game in a fun, supportive environment. Subscribe for more franch...

In this live Q&A, franchise owners across the Little Boomers Basketball network check in on progress, ask real questions, and get coached on what actually moves the needle. We check in with a franchisee tracking 48 enrolments toward a 100-enrolment target — with ads, a shopping center promo, and a referral program all running. The biggest shift? She now knows her retention rate off the top of...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why 8 out of 10 businesses fail — and how a franchise's proven product and infrastructure (systems, marketing funds, back-end tech) can shortcut years of costly trial and error ✅ The power of brand trust — why customers in 2026 choose recognisable names over unknown local businesses, and how that shortens...

Parents buy local—not national. In this live workshop, I share the exact local area marketing system we use to help franchisees consistently generate enquiries, build stronger community awareness, and keep their enrolment pipeline full throughout the year. If you're a franchise owner, small business owner, coach, or service-based business looking to attract more local customers without relying...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Payday Super from July 1 — Super must be paid every payday instead of quarterly. ✅ Minimum wage rise + card surcharge ban — Higher wages and no more passing card fees onto customers. ✅ Google reviews + Privacy Act changes — New rules for collecting reviews and updated privacy requirements for businesses. 📺...

Meet Carla, our Little Boomers Basketball franchisee in Schofields. In this video, she shares her story, why she got into the business, what running her franchise looks like day to day, and the impact it's having on local kids and families. Little Boomers Basketball helps kids build confidence, coordination and a love of the game in a fun, supportive environment. Subscribe for more franchisee...

In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network. We cover what happens when a parent on a quarterly subscription wants to upgrade to Gold mid-term — why they pay the three remaining terms (not a fresh four), how they still get the 16% discount, and why cancelling their membership to start fresh is not the right move. We also cover All...

🎙️ Welcome to Courtside Conversations with Emile Koorey🚀 In this episode, we cover: ✅ Why too many classes too soon is quietly killing your profit — and the one number every franchise owner needs to obsess over ✅ The exact 5 changes one franchisee made to go from -$5,000 to $4,400 in the green in a single term ✅ How tracking where your customers come from (and doubling down on it) can be the s...

Luna is one of the youngest entrepreneurs in the entire Little Boomers Basketball network, and her story proves that age is no barrier to building something real. Still under 21 and studying full-time to become a teacher, Luna runs our Parramatta location, which has grown to more than 150 members. She was also one of the very first three franchisees to back the vision, long before it became what i...

In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network. One franchisee lands her first Gold VIP membership, and we explain how to account for that revenue on your P&L. We also cover handling a parent who wants a single casual class instead of a full term, why makeup classes don't roll over, "hide membership" vs. cancelling...

In this live Q&A, franchisees across the Little Boomers Basketball network get answers on what's changing from October 1 — including why merchant fees are being abolished and what that actually means for your bottom line. We break down the new pricing structure, why the term program has moved to $215 and $205, and how to think about merchant fees as a cost you now absorb rather than pass o...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why every employee has an expiry date — and how to build systems so your business runs smoothly no matter who leaves ✅ How to avoid being fooled by the "gift of the gab" in interviews and use real performance data to evaluate your team ✅ Why your job as a business owner is to coach your employees (...

Meet Angelique & Saurabh, the husband-and-wife team behind Little Boomers Basketball across North Sydney, Lane Cove, Concord, Belmore, and surrounding areas. 🏀✨ From corporate leadership to building a family-run basketball business, they're passionate about creating positive experiences for children and helping young players grow in confidence both on and off the court. In this video, you'll...

In this live Q&A, franchise owners across the Little Boomers Basketball network share what's actually working on the ground — including how one territory grew to 165 enrolments in just two terms. We break down the two biggest lessons from their success: why consistency beats any single marketing tactic, and why the franchises that stop marketing when things are going well are the ones who stru...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why your health & fitness directly impacts your revenue — and the simple daily habits to protect both ✅ How sleep deprivation is secretly sabotaging your decision-making (and what a proper nighttime routine looks like) ✅ The hidden people-factors — your relationship, your downtime habits, and your inner...

In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network Franchisees share real on-the-ground challenges, including how to know when your program is ready to expand, how to add back-to-back classes without cannibalizing existing enrolments, and why average kids per class is the most important number to track in your franchise. We also cover ho...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ How the ACCC and the Franchising Code of Conduct protect you as a franchise buyer — including the mandatory Franchise Disclosure Document (FDD) every franchisor must update annually ✅ How to use the Franchise Disclosure Register to research any franchise brand in Australia — uncovering fees, legal disputes, s...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why a tough economy is nothing new — and how the franchisees who leaned in during COVID came out ahead ✅ How to spot bargain franchise opportunities, negotiate better fees, and hire A+ talent for less during a downturn ✅ Why joining an established, trusted brand is your biggest competitive advantage when con...

In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network. Franchisees share real on-the-ground challenges, including how to manage disruptive children in class, how to handle situations involving kids with special needs, and how to make tough calls that protect the safety and experience of all enrolled children. We discuss how to communicate w...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Why revenue is a trap — and why net profit (what's actually left in your pocket) is the only number that truly matters when buying a franchise ✅ A simple "$1 breakdown" of franchise unit economics — royalty fees, COGS (court hire + coaches' wages), and operating expenses — with clear benchma...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ The 6 stages every franchisee goes through — Glee, Fee, Me, Free, See & We — and what to expect at each one ✅ Why franchisees question fees, develop a "self-serving bias," and how smart franchisors turn that friction into better systems ✅ How the franchisee-franchisor relationship evolves from...

Most franchise owners know what they want from their coaches. They just don't know how to hold them to it. In this live workshop, I walk through how to build a standard that actually sticks — how to embed it, how to monitor it, and how to sit down with a coach who's not meeting it and have a conversation that gets results without burning the relationship. I also introduce the SER Framework...

In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network. Franchisees ask practical questions around marketing performance, including which channels are actually working, how to evaluate results, and how to avoid relying on assumptions when making marketing decisions. We break down the importance of tracking where enrollments are coming from,...

🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Financial readiness — why having sufficient working capital is critical to reduce pressure and give your franchise time to grow ✅ Lifestyle & commitment alignment — preparing your time, routine, and personal life for the realities of running a franchise ✅ Ownership mindset & expectations — assessing...