Course Creation Bites

  Show Notes: In this episode, I may shock you by saying , "The value of your course isn't in the content".  Don't panic, I'm going to explain why the value actually lies in helping students achieve the outcome they desire.  Let's take a closer look at the crucial triad that delivers course value: The course content The community The support Action Step: Map out the t...

Show Notes: In this episode, we are talking about the importance of focussing on the next step and the 6 Stages of Course Creation: Stage One:  The Ground Work Stage Two:  Map Your Content Stage Three:  Make Your Content Stage Four:  The Tech Stage Five:  The Launch Stage Six:  Course Support Action Step: Write down the six steps, work out which step you're at,  and focus your course building...

  Show Notes: Welcome to my first Course Creation Bites Podcast takeover episode with special guest Caroline Partridge! Caroline Partridge is the founder of Social Strategy Mum and is a launch strategist and mindset coach for mum in business looking to achieve the business impact and income they really want.  She is also the host of the Juggling Motherhood and Online Business Podcast. Check out  @...

Show Notes: In this episode, we delve into hosting your course on your own website rather than using a third party platform.  Is this the best option for your business?  Let's look at the pros and cons. Action Step: Start your research!  Go away and make an informed decision about what is right for you, comparing course creation plugins and also weighing up self hosted and third party hosted....

Show Notes: In this episode, we talk about getting your course online with a third party platform.  There are a whole lot of third party options out there, so today I'll cover three of the most popular platforms and give you a bit of detail about each of them to help you choose the right platform for you. Platforms we're discussing are: Membervault Thinkific Teachable Action Step: Go awa...

Show Notes: Sometimes the “online” bit of creating an online course can feel the most overwhelming.  In this episode, I help you understand the choices available to you so that you can make an informed decision about which option best suits you and your course: Self-Hosted Course Platforms and Complete Course Platforms Course Marketplaces Action Step: Research and decide what option best suits you...

Show Notes: Does your outcome lead to implementation?  Is implementation something you need to track?  In this episode, we are talking about implementation, the importance of an outcome that is of immediate use to your audience, and the three implementation strategies: Make each task and activity easy (or break it down into digestible chunks) Offer support to help students achieve great results Ga...

Show Notes: Do you put much thought into the welcome section of your course platform?  Why is it so important?  In this episode, we look at the humble welcome screen, what it should include, and discuss why it’s actually a key marketing tool for your course.   Your welcome section should include: Immediate automated response to a sale Instructions on how to access the content Preselling: a reward...

Show Notes: I want you to make your course as short as it can be.  In this episode, I’m going to convince you to do something that seems completely counter-intuitive.  This isn’t about making things teeny tiny or devoid of quality, but instead about finding the quickest way to reach a crystal clear outcome. Action Step: Be content critical.  Analyse every tiny detail of your course and ask yoursel...

Show Notes: Are your students understanding your course content?  Is the course content effective?  In this episode, we are talking about the necessity for assessments in an online course. This is not about passes and fails and stress, but instead about ensuring the audience is getting the right outcome from your course and monitoring whether all of your content is truly working. Action Step: Look...

Show Notes: So, your course is up and running, time to pat yourself on the back and put your feet up, right?  But wait … are you tracking your students’ progress?  In this episode, we talk about the upsides of being able to track your students’ progress: What is working well and what is not? Analysing patterns like sticking points Student engagement Business growth insights Action Step: Have a loo...

Show Notes: Does the thought of creating videos for your online course send shivers down your spine?  Is it really necessary for all online courses? In this episode, we talk about: The pros and cons of using video in online courses The ways you could incorporate but not dominate with video Balance and necessity Action Step: Analyse your videos.  Make sure they have captions or at least an overview...

Show Notes: You’ve heard it before – size isn’t everything!  But isn’t bigger better?  In this episode, we look into the benefits of creating a small course before jumping into the deep end by creating a big one: The practicality of content size Approachability and availability Building up to something bigger Using small to build your audience Action Step: Look at your business strategy and see wh...

Show Notes: Your course idea has got you excited and that’s fantastic … but what about your audience?  It’s time to put egos aside.  In this episode, we look at why your course has NOTHING to do with you and EVERYTHING to do with your audience. Action Step: Think about your welcome area and welcome process – who is the focus? How are you making the course all about them? Extra Thanks: A massive th...

Show Notes: Are you questioning whether there is a need for your course? What if you put in all that effort and then nobody signs up?  In this episode, we talk about how you can validate your course idea BEFORE you start building.  We cover: Is pre-selling a good thing? The use of waitlists and deposits Building your audience Action Step: Go away and validate your course idea. Create a waitlist, m...

Show Notes: What should be included in your lessons?  How on earth do you teach someone something?  In this episode, I teach you my C.R.A.F.T method for structuring content with your course lessons: Content Relevance Action Feedback Tidy Up Action Step: Take that C.R.A.F.T process and apply it to one of your lessons. Connect with Sam Winch About Your Online Course: Content Into Courses Facebook Gr...

Show Notes: What is “bite size”? In this episode, we discuss the concept of “bite size” and what that means for your students and your online course.  Now that your content is mapped out, it’s time to break those pieces down into teeny tiny steps!  We talk about: The difference between modules and lessons What makes things bite sized? How your audience affects the definition of “bite size” Action...

Show Notes: Do you have a clear outcome statement?  In this episode, we take a closer look at the importance of having a clear outcome for your course and how clarity is important for both you AND your audience when creating your course. Action Step: Write down a super clear outcome statement.  What is it your students should know and be able to do at the end of your course? Connect with Sam Winch...

Show Notes: Your head is jam-packed with course ideas and plans, but how do you get it out?  In this episode, we talk about making sense of your mental planning with: Brain dumps and content mapping Filtering Timelines Action Step: Go forth and map your content!  Make sure that each step clearly leads to the desired outcome of the course. Connect with Sam Winch About Your Online Course: Content In...

I am a strong advocate for online courses, but I don’t believe that everyone should have one just because you have been led to believe that you should.  There are 3 questions you should ask yourself before you decide you are going to make an online course.  Where will your course fit in your business strategy?   What does the course look like and where does it fit with your other business services...

Show Notes: Welcome to the Course Creation Bites Trailer. I’m your host, Sam Winch, the course creator with a name that sounds like a lunch time food, and I’m delighted you’re here! In this brief episode, I share a little myself and my passion for helping busy business owners create courses with great content. I cover what you’re going to get out of this terrific bite-sized podcast series. If you’...