Mike & Loren Ashley
Cost 2 Boss
Cost 2 Boss is real life revelations concerning the journey of entrepreneurship and leadership from the start of one’s venture to success; and all the glorious and gory parts in between. Listen and get equipped with the uncut knowledge that will motivate you to roll up your sleeves and pay the cost to be the boss; as well as empower you to choose a different path without suffering some of the toughest, unforeseen lessons.. We will explore real situations that we, and other business owners and leaders, have suffered through in hopes that you might be able to recognize and maybe even avoid them...
Be sure to visit the podcast's website and support the creator: www.spreaker.com
Author
Mike & Loren Ashley
Category
Podcast website
Latest episode
Dec 30, 2023
Where to listen?
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Episodes
Adopting the "Built for This" Mindset: Insights for Business Owners" 30.12.2023 43:25
Thank you for joining us for the final episode of Season 2 of Cost 2 Boss. In this episode, Mike and Loren discuss how business owners can adopt a "built for this" mindset. They emphasize the importance of embracing the challenges and obstacles that come with running a business. The hosts stress that having a strong belief in oneself and the ability to persevere is vital for business owners to ach...
From Party Favors to Profit: The Exciting Journey of Nickel Events 12.12.2023 39:05
In the latest episode of Cost 2 Boss, founders of Nickel Events, Nicole and Elgin Thomas, share their unique journey of starting and growing a business in the middle of a pandemic. They talk about the power of a supportive partner, importance of making the transition from personal favors to professional services, and the excitement of having their own venue space. From challenges to joy, they prov...
Know your Numbers: Lessons on Financial Targets 14.11.2023 36:34
Thanks for checking out another episode of the Cost 2 Boss podcast. This week, discover how crucial it is to know and track your numbers as a business owner, and how breaking down your goals into daily, weekly, and monthly targets can significantly help. We also highlight how to track invoices and the significance of having efficient systems in place for payment collection. Plus, get insights on t...
Exploring the Health Benefits of Seamoss with Cha'ley Burnna, Founder of Happy Kampers 25.10.2023 38:39
On this episode, Mike & Loren chat with Cha'ley Burnna, the brain behind Happy Kampers Sea Moss Gel. Cha'ley shares his inspiring journey, from researching a superfood to improve his family's health, to establishing a thriving business. Tune in for a first-hand account of Cha'ley's search for natural solutions, which led him to Seamoss - a nutrient-dense superfood that has been a game changer...
Keeping Your Team Motivated During Slow Business Seasons 03.10.2023 25:09
Ever wonder how to keep your team pumped and productive during a slow business season? Buckle up because this episode is packed with real, practical tips on how to keep the motivation high when the pace slows down. Loren & Mike share their proven strategies for staying motivated, from good ol' fashioned door knocking and phone calls to leveraging social media and fostering relationships with o...
Rebel Entrepreneur: Christina Sherrod's Telehealth Innovation Story 19.09.2023 34:47
Have you ever wondered how to launch a medical business with just a tax refund? That's exactly what Christina Sherrod, the powerhouse behind Bedside Manner TeleHealth, did. Join Mike & Loren as they take you through her intriguing entrepreneurial journey in the medical arena. Christina shares how she navigated regulatory hurdles to set up her telehealth business, the evolution of her services,...
S2E9 - Customer Love: The Art of Retaining Customers 05.09.2023 41:12
On this episode of the Cost 2 Boss podcast, Mike and Loren discuss customer retention. Retaining customers is important as acquiring new ones can be expensive. They explore strategies such as excellent customer service and personalizing the experience. Building long-term relationships can increase customer lifetime value and lead to higher profits. Loren and Mike also share some of their own worst...
S2E8 - Unplug and Unwind: The Importance of Small Business Owners Taking a Vacation 22.08.2023 28:08
Hello there! Welcome back to the Cost 2 Boss podcast. In today's episode, Loren and Mike delve into a very important topic that all small business owners should consider-- taking a break and going on a vacation. We all know how crucial it is to focus on our business, but it is equally important to take care of our mental and physical health. Loren and Mike provide some helpful strategies on how yo...
S2E7: Catching up with our friends and their businesses 08.08.2023 33:01
Welcome back to the latest episode of the Cost 2 Boss podcast! On this episode, Mike and Loren provide insightful updates about the lives and businesses of some of our previous guests on the show. It's always great to hear how our guests are doing and what new developments they have in store for us. But that's not all! We also have some exciting news to share with you. Cost 2 Boss business consult...
S2E6: It's time to do your taxes! 04.04.2023 54:47
With the filing date closing in quickly, it only makes sense to dedicate this episode to one of a few things in life that are unavoidable... taxes. Mike & Loren are joined by long-time friend and certified tax professional, Tonya Scott to discuss new and upcoming tax code changes, tax credits for businesses, must-know resources, and various tips small business owners and entrepreneurs like you...
S2E5: Read - Manifest - Work - Repeat 21.03.2023 49:37
This week Mike & Loren catch back up with everyone and discuss a number of topics, including The 3 roles in the book "E-myth" Finding GOOD people the importance of building bridges in your network Manifestation - Does it actually work? They also share some of their favorite recent books they have read, and you can find them in the links below. Links & Resources FB - @Cost2Boss E-Myth Book...
S2E4: Marketing at your pace with Cori Fonville Foster 21.02.2023 34:32
On this week's episode of the Cost 2 Boss podcast, Mike & Loren welcome Cori Fonville Foster, owner of IROC Marketable Business Solutions. IROC provides tailored marketing/ branding solutions to a wide range of business owners who are ready to propel their businesses to the next level. Cori shares her story of adversity and how a major personal setback launched her entrepreneurial journey, and...
S2E3: Wait.. You don't have insurance?!? 08.02.2023 37:12
Thanks for tuning in to another episode of the Cost 2 Boss podcast. In this episode, Loren & Mike talk about business insurance and the importance of being covered. Insurance is boring, we know. But not being covered is one of the biggest mistakes you can make, and not having it could end up putting you out of business. Join the discussion to learn about the various types of insurance, the bes...
S2E2: Film Making, Funerals, and Pro Wrestling, Wade Simmons 26.01.2023 31:03
On this episode, Mike and Loren have a conversation with Wade Simmons, who is joining in from Chicago. Wade is a man with many talents and even drive. He is a funeral director by day, and a filmmaker & professional wrestler by night. The three discuss the educatiton you need in all three occupations, how important being able to imporvise is, and the most important thing you need to do to get s...
S2E1: New Year, New Goals 10.01.2023 29:35
Happy New Year, and welcome to season two of the Cost 2 Boss Podcast. In this episode Loren & Mike discuss goal setting and their plans for the podcast in 2023. Taylor also joins the show again with her own business update. Enjoy the show and Let's Get It!! Show Links FB - @Cost2Boss
E21: Girlfriends Nail Shoppe, Part 2 29.11.2022 39:30
Thanks for joining in on another episode of the Cost 2 Boss podcast. This week, Mike and Loren continue their conversation with the owners of Girlfriends Nail Shoppe, Shonelle Grant and Mica King. (If you haven't listened to part one, click here ). Shonelle started the premiere shoppe over 25 years ago and today runs it with Mica, her daughter-in-law. The multi-generational duo discusses what has...
E20: Girlfriends Nail Shoppe, Part 1 15.11.2022 31:30
Thanks for joining in on another episode of the Cost 2 Boss podcast. This week, Mike and Loren have a conversation with the owners of Girlfriends Nail Shoppe, Shonelle Grant and Mica King. Shonelle started the premiere shoppe over 25 years ago and today runs it with Mica, her daughter-in-law. The multi-generational duo discusses what has changed and what has stayed the same for business owners ove...
E19: Embracing the Morning with Mike Kidane 26.10.2022 44:12
On this week's episode of the Cost 2 Boss podcast, Loren and Mike have a conversation, with real estate agent Mike Kidane. After 15+ years in the hospitality industry, Mike took a chance on himself and moved into the competitive California real estate market where through grit and determination, he has found a ton of success so far. While it's fun & motivating to talk about the success entrepr...
E18: What to look for when working with a marketing agency, Jessica Shely 11.10.2022 43:42
This week, Mike & Loren talk with another friend whom happens to be a Walnut Hills High Eagle, author, and marketing extraordinaire, Jessica Shely. Jessica is the owner of GPD creative, an award-winning marketing agency here to assist your organization in creating a professional and high-converting digital presence. On this episode, Jessica provides here advice on the basics of marketing for s...
E17: Can't we just be friends? 27.09.2022 43:47
Welcome back to a new episode of Cost 2 Boss. On this episode, Mike & Loren discuss an issue that all entreprenuers will eventually face as their business grows, seperating friendship and . The boss can't be best friends with everyone, and If you don't set clear boundries with your employees, you will end up in situations that leave your business vulunerable to failure. It's super important...
E16: The Dog Episode: Kim Sanders-King 13.09.2022 49:45
This week, Mike & Loren are back with friend Kim Sanders-King. Kim operates an animal daycare business in Louisville called Sleepy Paws. The three discuss operating and scaling your passion into a business. If you have some fury critters that need watched, and you live in Louisville make sure to give Kim a call at 502-533-7352. Show Links FB - @Cost2Boss
E15: Questions from the Mailbag 16.08.2022 31:13
This week, Mike & Loren are solo on the podcast. They provide a quick update on what's going on in their lives and then spend the rest of the episode answering numerous questions about entrepreneurial life that have been sent to them over the last few months. Enjoy the show and Let's Get it! Show Links FB - @Cost2Boss
E14: Funding your Business the Right Way. 02.08.2022 1:02:29
This week Mike & Loren chat with their longtime friends and business bankers Corey Dunn & Steve Lun to discuss business partnerships with banks and what these two experts see as good practices, as well as some pitfalls small business owners face. Topics discussed: Qualifying for lending The right bank to partner with Banks vs. Credit Unions The Small Business Administration Show Links FB...
E13: Building a book of business with Kept House 19.07.2022 50:55
This week, Mike & Loren talk to their long-time friends and owners of Kept House, Jamie McKnight and Greg Pipkins. Kept House began with Jamie and Greg's desire to support their family through tough transitional times. When Jamie's grandfather passed away at the age of 99, and Greg's baby boomer parents began needing that little extra help, the idea for Kept House was born. Still, in it's embr...
E12: The Cookie Queen - Christina Davis 05.07.2022 57:07
Welcome back and thanks for listening to another episode of the Cost 2 Boss podcast. On this episode, Loren & Mike welcome their good friend Christina Davis to the "Virtual" Studio. Christina owns a cookie store in Cinncinati Ohio and is continuing to grow after 9 years of operating. Christina contributes much of the success she has had so far to networking, innovation, marketing research, and...
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