Corporate Counter Culture

Most salespeople underestimate how crucial Q2 is for finishing strong before summer hits. In this episode, Bryan and Brian reveal the high-impact strategies to create urgency, optimize prospecting during hot and slow seasons, and leverage AI to scale your efforts seamlessly—all before the mid-year rush. As the clock ticks toward Q2, you'll discover the importance of timing — from closing early qua...

This episode explores the realities of developing new markets, sales cycle timelines, and strategies for building relationships and pipeline growth in complex industries. Hosted by Brian Taylor with insights from Bryan M, it offers practical advice for sales professionals navigating long sales cycles and market entry challenges.

In this episode of Corporate Counterculture, Brian and Bryan explore the mindset shifts that distinguish top sales performers. They discuss how intrinsic motivation, momentum, and company culture can redefine success beyond just hitting quotas. Learn about the pitfalls of premature celebration and sandbagging, and discover tactics for building lasting rapport and knowing when to take breaks withou...

In this episode, Brian Taylor and Bryan M discuss their reflections on Q1, emphasizing the importance of planning and adjusting strategies for the rest of the year. They share insights on navigating challenges in the sales pipeline, the significance of maintaining relationships, and creative approaches to engaging prospects. The conversation highlights the need for proactive measures and adaptabil...

In this episode of Corporate Counterculture, hosts Bryan M and Brian Taylor delve into the complexities of sales, particularly focusing on a recent experience where a deal fell through. They explore the nuances of leadership dynamics, the importance of presentation, and the psychology behind decision-making in sales. The conversation highlights the challenges sales professionals face, including th...

In this episode, Bryan M and Brian Taylor discuss the challenges and strategies of prospecting in sales, emphasizing the importance of building strong relationships between sales and marketing teams. They explore the complexities of sharing information, the need for collaboration, and the human element in sales communication. The conversation also touches on the fatigue caused by buzzwords in sale...

In this conversation, Brian and Bryan discuss their New Year resolutions, focusing on personal growth, reading habits, and innovative approaches to cold calling. They emphasize the importance of creativity, networking, and being proactive in their professional lives. The discussion highlights the need to break away from routine and explore new methods to enhance productivity and personal developme...

In this episode of Corporate Counterculture, Brian Taylor and Bryan M explore the transformative power of personal and professional development. They delve into strategies for self-improvement, emphasizing the importance of active listening and storytelling in sales. The discussion also highlights insights from motivational figures like Tony Robbins and Patrick Bet-David, while examining how sales...

The conversation delves into the process of planning a prospecting calendar, reflecting on past performance, weekly planning and execution, strategies for prospecting, and networking and account management. The speakers discuss the importance of reflecting on past performance, the need for weekly planning, and the challenges of prospecting in a competitive environment. The conversation delves into...

In this conversation, Brian Taylor and Bryan M discuss the concept of tiered goals in sales, emphasizing the importance of setting realistic and achievable targets. They explore the balance between personal aspirations and organizational expectations, the mental health implications of sales pressures, and the significance of incremental wins. The discussion also touches on effective communication...

In this conversation, Brian Taylor and Bryan M discuss the critical role of data in sales, emphasizing the importance of analyzing past performance to inform future strategies. They explore various aspects of sales, including the significance of building relationships, the effectiveness of cold calling, and the need for urgency in revenue-generating tasks. The discussion also touches on creative l...

In this episode of Corporate Counter Culture, hosts Brian Taylor and Bryan M discuss the critical process of reviewing past performance before resetting goals for the new year. They emphasize the importance of understanding what worked and what didn't in the previous year, and how to strategically prepare for the upcoming year. The conversation covers various strategies for effective review, setti...

Brian and Bryan delve into the intricacies of compensation plans, emphasizing the importance of setting realistic expectations based on historical performance and project impacts. They highlight the disconnect between projected numbers and actual achievements, urging a more grounded approach to sales metrics. The conversation also provides some insight pertaining to things one should look out for...

Brian and Bryan discuss the pressure and anxiety related to Q4, quota, and overall performance in the sales role.

In this episode Brian and Bryan discuss the critical role of salespeople in creating their own marketing content. They explore the disconnect between sales and marketing, the importance of relevant and timely content, and how salespeople can adapt to changing trends in customer engagement. The conversation emphasizes the need for collaboration between sales and marketing teams, the empowerment of...

In this episode, Brian and Bryan discuss the ongoing struggles of prospecting and pipeline generation in sales. They explore the relationship between sales and marketing, emphasizing the importance of collaboration and communication. The conversation delves into the challenges of lead quality, the need for better messaging, and the accountability of salespeople in the prospecting process. They als...

In this episode, Brian and Bryan discuss the pervasive myth of 'work hard, play hard' in the professional world. They explore its implications on employee motivation, leadership, and the balance between work and personal life. The conversation delves into the psychological aspects of luxury and lifestyle, the importance of personal connections at work, and the dangers of extreme work culture. Ulti...

Brian and Bryan dive into the art of networking without the cringe. They explore the delicate balance between genuine connection and the dreaded "commission breath" in sales. Through candid discussions, they share personal experiences and insights on building authentic relationships in the corporate world. Tune in to discover how to redefine networking, avoid superficial interactions, and create m...

Brian and Bryan discuss the importance of morning routines and how they can impact productivity and mental health. They share personal experiences, challenges, and strategies for optimizing morning routines, emphasizing the significance of consistency and personalization. The discussion also touches on the role of nighttime routines and the balance between work and personal life.

Brian and Bryan discuss the critical importance of mental health in the corporate environment, especially in the wake of ongoing layoffs and the pressures of hustle culture. They explore the delicate balance between work and personal life, emphasizing the need for recovery and healthy outlets for stress. The conversation touches on the benefits of staycations, the unique pressures faced by salespe...

Brian and Bryan dive into the evolving landscape of remote work. They explore how remote work has become the ultimate counterculture move, challenging traditional office norms and reshaping productivity. From personal experiences to industry insights, they discuss the benefits and challenges of working remotely, the impact of COVID-19, and the future of workplace flexibility. Tune in to hear their...

Brian and Bryan discuss the emphasis placed on alcohol and alcohol-centric events in the corporate world. They also discuss potential alternatives and overall impacts related to alcohol impacts.

Brian and Bryan discuss what success means to them and what it could mean to different. They also discuss what it could mean for someone starting off in their career and what society has conditioned many people to chase.