Converge Coffee

In this episode, Sean sits down with Mitchell Levy , The AHA Guy at AHAthat who empowers experts, marketers, thought leaders, and businesses to share their genius. They dive into how Mitchell started AHAthat and how to write a book easier with him than by yourself. "Its all about balance of time and money", say Mitchell. They end the episode of how people leverage their reputation to monetize a bo...

In this episode, Sean sits down with Marcus Hall , President and Partner of California Closets . They dive into how you marry design and tech together. They go deeper into how should companies leverage conventional and experimental marketing methods to up-leveling a brand. More About Marcus. https://www.linkedin.com/in/marcushall/

In this episode, Sean sits down with Nemanja Zivkovic , Director of Operations at Default Design . They dive into why defining conversions first is important. They go deeper into why conversions, marketing automation, and website personalization need to align for great customer engagement. More About Nemanja. https://www.linkedin.com/in/zivkovicnemanja/

In this episode, Sean sits down with Jeroen Corthout, co-founder and CEO of Salesflare . They dive into Jeroen's passion to make CRMs easier for clients which lead him to create Salesflare. They go deeper in first marketing strategies and constant improvements to the product. More About Jeroen. https://www.linkedin.com/in/jeroencorthout/

In this episode, Sean sits down with Jennifer Denney, Founder and CEO of Elevated Marketing Solutions . They dive into Jennifer's extensive marketing background and why she started a paid marketing company. They go deeper into the importance of segmenting and funneling audiences and what is the difference between Google, Facebook, and LinkedIn advertising platforms. Jennifer leaves some great advi...

In this episode, Sean sits down with Justin Schenck, Founder of Growth Now Movement and Begin Podcasting Now . They dive into why he started his podcast businesses. They go deeper into podcast marketing essentials a lot of companies miss. Justin gives his insight on where podcasting is going. More About Justin. https://www.linkedin.com/in/justin-schenck-452b9414/

In this episode, Sean sits down with Doug Mankiewicz, VP of Business Development at Orange142 . They dive into how his team sells digital advertising solutions to national and international clients. They go deeper into messaging and customer service are the foundation of their sales strategy. Doug also mentions what are the capabilities with digital advertising and gives insight of what Orange142...

In this episode, Sean sits down with John McDonald, CEO of ClearObject . They dive into how his team markets internet of things (IoT). They go deeper into how to ClearObject has partnered with educational institutions to build clear evidence of how IoT helps companies and institutions. More About John. https://www.linkedin.com/in/jpmcdon/

In this episode, Sean sits down with Mohammed M. Mahdi and Anthony Duncan, co-founders of The Mad Optimist . They dive into why they started the company. They go deeper into how to the company's messaging and pivot more to the customer service and employee focus of their company. More About Mohammed and Anthony. https://www.linkedin.com/in/mohammedmmahdi/ https://www.linkedin.com/in/anthony-duncan...

In this episode, Sean sits down with Anthony Coppedge , Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" - Mission, Objectives, Goals, Strategies, and Actions. They go deeper into how to build an agile framework for marketing. They end chatting about actual and actionable experiences others can take from Anthony's advice. More About Anthony. http://linkedin.com/in/anthonyc...

In this episode, Sean sits down with Michael Woodward, CEO and Founder of jumbleThink . They dive into Michael's passion to help others and why he started jumbleThink. They chat about creating Micro Experiments to test messaging and audiences. Michael offers great insight on why and how keeping messaging simple to quickly test its effectiveness. More About Michael. https://www.linkedin.com/in/mlwo...

In this episode, Sean sits down with Marcia Barnes, CEO and Founder of Valve+Meter. They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode. More About Marcia. https://www.linkedin.com/in/marcia-b...

In this episode, Sean sits down with Kristin Van Busum, Founder of Project Alianza . Kristin has an interesting background working for RAND Corporation , a global policy think tank that provides objective research to policymakers. She attended New York University , Butler University, and was a Fullbright Scholar and recipient of a Fulbright Alumni Innovation Grant for Global Education. They dive i...

In this episode, Sean sits down with Jay Acunzo, Founder of Marketing Showrunners and Unthinkable Media. Jay has an excellent career spanning from Google to HubSpot to NextView . They dive into how he saw patterns that weren't for him in marketing. So he decided to write a book and start a company focusing on making the best decision for you, regardless of best practice. More About Jay. https://ww...

In this episode, Sean sits down with Kyle Lacy , CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever. More About Kyle. https://www.linkedin.com/in/kylela...

In this episode, I sit down with Christine Miles, founder and president of EQUipt , a woman owned business focusing on helping people tap into and improve their EQs (emotional intelligence). They dive into what emotional intelligence (EQ) is. What is the secret to building your EQ and why it is important. And why EQ is so important to your internal marketing messaging which faces outward to your c...

In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown , a co-founder of FullStack , the founder of Tenant Tracker , a co-founder of Startup Competitors , and he is an active investor/advisor/board member in a number of startups. We dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where...

In this episode, Sean sits down with Jim Martin, Founder and President of Venue Intelligence . They dive into why any company needs a venue playbook . Jim explains what Venue Intelligence does and how to market a SaaS product where most people still use binders. They dive deeper on why Jim's company targets security, operations, and marketing at any company. More About Jim. https://www.linkedin.co...

In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup . They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how customer and employee referrals convert higher than any lead source. More About Mike. https://www.linkedin.com/in/mikechurl...

In this episode, Sean sits down with Claudyne Wilder, president of Wilder Presentations and founder of TorchMetrics . They dive into why presenters need to communicate clearly. Claudyne explains - in her vast experience - there aren't any tools to give customer journeys and actionable ways to improve on weaknesses and strengths. They talk about why TorchMetrics improves the customer experience for...

In this episode, Sean sits down with Julie Johnston, director of Learning Spaces for Indiana University and co-owner of VisionLoft . They dive into what IU's Learning Spaces initiative is and how its helping the state's community hubs. They talk about how customer experience is crucial for students, faculty, and outside resources to thrive. Julie dives deeper into her passion with Learning Spaces,...

In this episode, Sean sits down with Ben Walker, CEO of Transcription Outsourcing . They dive into why customer experience is so important in the transcription world. Ben dives deeper on what markets need transcriptions the most and how his business grew. They dive deeper in the customer experience starts with the employees. That is where great marketing happens. More About Ben. https://www.linked...

In this episode, Sean sits down with Brett McGrath, VP for Go to Market at RICS Software . They dive into how marketing and sales should communicate. Brett explains the hurdles between marketing and sales. In the end, he mentions it comes down to what the customer resonates with... the right messaging. They go onto to talk about using the consistent messaging to partners and trade shows. More Abou...

In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush . They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They...

In this episode, Sean sits down with Dawn Lively, COO of FullStack PEO . They dive into how to market Professional Employer Organizations (PEOs) and health benefits. Dawn goes onto explain how marketing in human resources (HR) is more about reactive than proactive. She found growing with companies like startups was the best way to help clients see the canopy and not be stuck in the weeds. Dawn hel...